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Channel supervisor vs search advertising strategist

The differences between channel supervisors and search advertising strategists can be seen in a few details. Each job has different responsibilities and duties. It typically takes 1-2 years to become both a channel supervisor and a search advertising strategist. Additionally, a channel supervisor has an average salary of $94,991, which is higher than the $55,444 average annual salary of a search advertising strategist.

The top three skills for a channel supervisor include radio procedures, and . The most important skills for a search advertising strategist are digital marketing, SEM, and paid search.

Channel supervisor vs search advertising strategist overview

Channel SupervisorSearch Advertising Strategist
Yearly salary$94,991$55,444
Hourly rate$45.67$26.66
Growth rate5%10%
Number of jobs3,17912,873
Job satisfaction--
Most common degreeBachelor's Degree, 70%Bachelor's Degree, 82%
Average age4444
Years of experience22

Channel supervisor vs search advertising strategist salary

Channel supervisors and search advertising strategists have different pay scales, as shown below.

Channel SupervisorSearch Advertising Strategist
Average salary$94,991$55,444
Salary rangeBetween $67,000 And $133,000Between $44,000 And $69,000
Highest paying City--
Highest paying state--
Best paying company--
Best paying industry--

Differences between channel supervisor and search advertising strategist education

There are a few differences between a channel supervisor and a search advertising strategist in terms of educational background:

Channel SupervisorSearch Advertising Strategist
Most common degreeBachelor's Degree, 70%Bachelor's Degree, 82%
Most common majorBusinessMarketing
Most common collegeUniversity of PennsylvaniaNorthwestern University

Channel supervisor vs search advertising strategist demographics

Here are the differences between channel supervisors' and search advertising strategists' demographics:

Channel SupervisorSearch Advertising Strategist
Average age4444
Gender ratioMale, 58.9% Female, 41.1%Male, 59.1% Female, 40.9%
Race ratioBlack or African American, 6.2% Unknown, 4.7% Hispanic or Latino, 8.8% Asian, 12.0% White, 67.7% American Indian and Alaska Native, 0.5%Black or African American, 6.2% Unknown, 4.7% Hispanic or Latino, 8.8% Asian, 12.0% White, 67.7% American Indian and Alaska Native, 0.5%
LGBT Percentage11%11%

Differences between channel supervisor and search advertising strategist duties and responsibilities

Channel supervisor example responsibilities.

  • Develop co-marketing business plans resulting in YoY growth with several manage partners.
  • Demonstrate initiative and leadership in identifying ASA needs and abilities, communicating recommendations thereof to business managers while maintaining confidentiality.
  • Facilitate and negotiate partnership agreements with industry leading CRM manufacturers to increase market awareness and penetrate certify channel partners programs nationwide.
  • Reinforce basic skill levels of ASAs and mentore them in their movement from intermediate to advance skill levels.
  • Implement coding standards define by Barclays and IBM.
  • Design complex IP telephony solutions including integration with other telecommunication manufacturer's equipment and adhering to day-to-day business processes.

Search advertising strategist example responsibilities.

  • Manage company website and content population using WordPress.
  • Coordinate, build, and launch ppc accounts from onset base on discuss client strategies and goals.
  • Analyze key PPC metrics including click-through ratio, quality scores, ad ranking, cost per conversion, and other measurements.
  • Establish success metrics and monitor campaign performance to ensure benchmarks are meet and exceed wherever possible facilitate internal optimization brainstorming.
  • Research, examination/underwriting and preparation of final title policies.

Channel supervisor vs search advertising strategist skills

Common channel supervisor skills
  • Radio Procedures, 100%
Common search advertising strategist skills
  • Digital Marketing, 28%
  • SEM, 11%
  • Paid Search, 11%
  • KPIs, 9%
  • Target Audience, 9%
  • Advertising Campaigns, 8%

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