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Content creator vs writer

The differences between content creators and writers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a content creator and a writer. Additionally, a writer has an average salary of $66,143, which is higher than the $61,988 average annual salary of a content creator.

The top three skills for a content creator include content creation, instagram and digital content. The most important skills for a writer are work ethic, customer service, and web content.

Content creator vs writer overview

Content CreatorWriter
Yearly salary$61,988$66,143
Hourly rate$29.80$31.80
Growth rate13%4%
Number of jobs9,14213,931
Job satisfaction-5
Most common degreeBachelor's Degree, 77%Bachelor's Degree, 74%
Average age3742
Years of experience44

What does a content creator do?

A content creator is primarily responsible for producing written, verbal, and visual materials that promote products and services to a particular audience. In a company setting, a content creator adheres to managers or senior creators' directives, fact-check and review data, coordinate with other staff such as graphic artists, and participate in developing promotional materials. Moreover, a content creator utilizes social media for brand awareness. They must maintain knowledge of the latest trends, create content that captures the public's interest, and engage with clients, all while adhering to the company's policies and regulations.

What does a writer do?

A writer can have different responsibilities depending on which industry or line of work they are involved. There are writers assigned in a corporate setting, some in journalism, while there are also writers in the entertainment Industry. Although they focus on varying types of writing, they all function to inform. Among the typical duties of writers involve producing content within allotted time or deadline, gather information and verify to ensure accuracy, proofread, and undergo review and revisions.

Content creator vs writer salary

Content creators and writers have different pay scales, as shown below.

Content CreatorWriter
Average salary$61,988$66,143
Salary rangeBetween $38,000 And $99,000Between $40,000 And $107,000
Highest paying CitySeattle, WASan Francisco, CA
Highest paying stateWashingtonMassachusetts
Best paying companyGoogleApple
Best paying industryInternet-

Differences between content creator and writer education

There are a few differences between a content creator and a writer in terms of educational background:

Content CreatorWriter
Most common degreeBachelor's Degree, 77%Bachelor's Degree, 74%
Most common majorCommunicationEnglish
Most common collegeHarvard UniversityMassachusetts Institute of Technology

Content creator vs writer demographics

Here are the differences between content creators' and writers' demographics:

Content CreatorWriter
Average age3742
Gender ratioMale, 55.7% Female, 44.3%Male, 46.2% Female, 53.8%
Race ratioBlack or African American, 7.2% Unknown, 6.7% Hispanic or Latino, 13.3% Asian, 10.7% White, 61.7% American Indian and Alaska Native, 0.4%Black or African American, 6.1% Unknown, 5.6% Hispanic or Latino, 7.8% Asian, 5.0% White, 75.1% American Indian and Alaska Native, 0.4%
LGBT Percentage9%16%

Differences between content creator and writer duties and responsibilities

Content creator example responsibilities.

  • Manage sales through Etsy and Facebook
  • Manage social media (Facebook & Pinterest).
  • Manage the company website and online store and run the social media platform.
  • Implement strategic SEO techniques to maximize reach and generate views including achieving 100K+ views in two years for one video.
  • Manage blog publishing calendar using SharePoint.
  • Maintain and produce content on social media accounts like Facebook, Instagram, and YouTube.
  • Show more

Writer example responsibilities.

  • Operate AP NEWSCENTER/ENPS and manage CNN feed services.
  • Manage the Instagram account, which mean publishing and keeping up to date with the articles.
  • Manage projects diligently under aggressive deadlines while maintaining editorial integrity and ensuring stories have entertainment and/or educational value.
  • Participate in roundtable discussions offering hot takes and opinions on NBA and NFL teams, players, and coaches.
  • Train all staff on using the CMS.
  • Place stories into CS3 InDesign pages.
  • Show more

Content creator vs writer skills

Common content creator skills
  • Content Creation, 6%
  • Instagram, 5%
  • Digital Content, 5%
  • Clips, 4%
  • Digital Marketing, 4%
  • Photography, 4%
Common writer skills
  • Work Ethic, 18%
  • Customer Service, 14%
  • Web Content, 8%
  • Math, 7%
  • SEO, 5%
  • SQL, 3%

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