Digital marketing manager jobs in Arcadia, CA

SASCO has an immediate opening for a Marketing Manager at our Corporate Office in Fullerton, CA. This is a full-time position, Monday through Friday, 8:00 a.m. to 5:00 p.m., with occasional evening and weekend events. The Marketing Manager serves as the strategic and creative lead for the department, bridging hands-on execution with executive-level strategy. This role ensures that marketing campaigns, proposals, social media, digital presence, company store management, and employee and client events are executed effectively and consistently. Reporting directly to the Vice President of Business Development and Marketing, the Marketing Manager works closely with the Marketing Coordinator, providing leadership, mentorship, and quality control to ensure alignment with company goals and brand standards. Key Responsibilities: Manage and execute marketing strategies and campaigns that support company goals and enhance brand visibility. Oversee the creation and maintenance of proposals, presentations, and marketing collateral. Manage company social media platforms, website content, and digital communications to ensure consistent branding and messaging. Coordinate employee and client events, including promotional activities, trade shows, and sponsorships. Plan coordinate and support Client Events utilizing corporate properties. Oversee the management of hospitality tickets and assets used for business development. Plan, coordinate, and support employee events such as food trucks, holiday events, training, team celebrations, and office gatherings. Lead company store operations, ensuring inventory accuracy and brand consistency. Collaborate with leadership, project teams, and departments to gather project information and develop impactful marketing materials. Provide mentorship and guidance to the Marketing Coordinator. Maintain project photography, logos, and marketing asset libraries. Ensure all marketing efforts align with company standards, values, and business objectives. Ideal Candidate: The ideal candidate is a creative and strategic thinker with a strong ability to manage multiple priorities in a fast-paced environment. They bring proven experience in marketing coordination, brand management, and content development, along with excellent communication and leadership skills. They are detail-oriented yet big-picture focused-capable of translating executive direction into clear, actionable marketing initiatives. This person thrives in both independent and collaborative settings, demonstrating initiative, accountability, and a commitment to quality. Key Qualifications Include: Bachelor's degree in Marketing, Communications, or a related field. 5+ years of marketing experience, preferably in Architecture, Engineering, Construction or professional services. Strong writing, editing, and visual communication skills. Experience managing social media, digital marketing, and events. Advance proficiency with Adobe Creative Suite and Microsoft Office Excellent organizational skills with attention to detail and deadlines. Ability to lead, mentor, and collaborate effectively across departments. SASCO offers a competitive salary, outstanding benefits package and the professional advantages of an environment that supports your development and recognizes your achievements. SASCO is an Equal Opportunity Employer and all offers of employment are contingent upon successful completion of a drug test and reference checks.

This is an exciting opportunity for an experienced UI/UX Digital Product Manager to join a dynamic organization in Orange County, working on innovative guest experience products including ticketing, reservations, loyalty systems, and mobile applications. This contract role offers the flexibility to make an immediate impact while working with cutting-edge digital platforms in the entertainment and hospitality space. Start Date: ASAP Duration: 6 to 12 months with option to extend Location: Anaheim, CA (Hybrid Role) Compensation: $80 per hour (W2, no C2C) plus benefits About This Opportunity We're seeking an experienced Digital Product Manager to support the delivery of web and mobile product initiatives across a comprehensive guest experience ecosystem. This contract position is designed for flexibility, with an initial 6+ month engagement that may extend based on project needs. This individual will focus on execution, delivery, and cross-functional coordination rather than long-term product ownership. This role is ideal for consultants or contract Product Managers who are comfortable driving outcomes in a fast-moving environment with multiple internal and external partners. Key Responsibilities Product Planning & Delivery Lead execution of prioritized web and mobile product initiatives within a defined roadmap scope Develop clear PRDs, epics, user stories, acceptance criteria, and supporting documentation Translate user feedback, analytics, and business needs into actionable product requirements Coordinate timelines, progress, and deliverables across 3rd-party development teams and internal stakeholders Cross-Functional Partnering Partner with Marketing, Operations, Technology, Data, and external agencies to support feature delivery and launches Collaborate with UX/UI designers to validate concepts and ensure alignment with guest experience goals Support go-to-market planning and cross-functional communication for releases Execution & Risk Management Monitor daily progress with development vendors and escalate risks or blockers Ensure technical feasibility by partnering closely with engineering and CMS/content teams Maintain structured backlogs and clear prioritization driven by business value and data Data, Research & Optimization Support product performance tracking dashboards, KPIs, and post-launch reporting Conduct competitive and market analysis to inform product direction Contribute to experimentation plans (A/B tests, usability studies, analytics evaluations) Key Deliverables Feature Requirement Documents / PRDs User Stories & Acceptance Criteria User Flows / Feature Maps Release Readiness Checklists KPI Dashboard Templates / Reporting A/B Test Plans CMS Publishing Workflows Vendor & Internal Handoff Documentation Required Qualifications 6+ years of digital product management experience (web + app) Demonstrated success delivering consumer-facing products end-to-end Strong technical fluency (APIs, CMS, web/mobile architecture basics) Skilled at writing epics, user stories, and requirements for agile teams Solid understanding of UX/UI best practices and accessibility standards Experience managing or collaborating with external development vendors Strong communicator able to align diverse stakeholders Data-driven mindset with comfort using analytics for prioritization Preferred Experience Ticketing, reservations, membership, or loyalty systems Work with venues, sports, entertainment, or hospitality Experimentation and optimization (A/B testing, usability studies) Personalization or digital marketing tools Please Apply Today if you are interested in making a meaningful impact on an exciting project!

Title: Social Media Manager & Content Creator Type: Full-Time | 40 Hours/Week Contractor Relevant Partners Introduction Relevant Partners is an LA-based real estate developer known for iconic, design-forward residential and hospitality-driven projects such as TAO LA, Motherwolf, Thompson Hotel, Tommie Hotel, and Dream Hotel in Hollywood. Our team specializes in ground-up multifamily and single-family development, capital structuring, and the creation of architecturally ambitious communities. We have delivered and financed more than $1.5B in real estate alongside top-tier institutional investors, lenders, architects, and operators. Our newest landmark project, COVA at Coachella, is an 86-acre luxury villa community located one block from the world-famous Coachella Music Festival, featuring 165 private villas, wellness facilities, sports amenities, a beach club, and a 10-acre pool-one of the largest in North America. Position Summary Relevant Partners is seeking an LA-based Social Media Manager & Content Creator to join our marketing team and lead social media strategy, content creation, paid campaigns, and digital brand development across three brands: Relevant Partners Corporate COVA at Coachella Managing Partner Personal Brand This role is ideal for an experienced social strategist who enjoys both creative development and hands-on content production, and who thrives in a collaborative environment where autonomy and initiative are valued. You will be responsible for content calendars, social creative, video production, influencer partnerships, analytics, and the rollout of paid media campaigns-including a large paid ad initiative for COVA. You'll work closely with leadership as part of the larger marketing team to ensure all content aligns with brand direction and business objectives. Your Key Responsibilities Include: Social Strategy & Execution Lead end-to-end social strategy and execution for three brands Ensure all content and campaigns align with overarching marketing objectives Develop monthly content calendars across Instagram, LinkedIn, YouTube (eventually expanding into TikTok and X) Content Creation & Production Create a minimum of 4 high-quality social videos per month featuring our managing partner Capture ongoing content around LA and the Coachella Valley Edit short-form content optimized for platform formats and audience expectations Maintain consistent brand voice, imagery, and overall creative expression Paid Media & Campaign Management Lead planning and execution of the paid media campaign and ad shoot for COVA Develop and propose a targeting strategy for event-driven Coachella campaigns Collaborate with 3P vendors and agencies to support paid performance Influencer Strategy Build and own the influencer strategy for COVA and Relevant Partners Source aligned creators, negotiate partnerships, and manage communication Oversee content delivery, deadlines, and engagement performance Analytics & Optimization Own reporting and analytics across all social channels Deliver monthly performance readouts and actionable recommendations Achieve a targeted 20% YoY increase in engagement across all brands Stay informed on platform shifts, audience trends, and competitive benchmarks Collaboration Work closely with the broader marketing team to ensure cohesion across social, brand, and sales initiatives Support additional marketing efforts as needed, including launches, events, and creative campaigns Required Qualifications: Must be based in Los Angeles and comfortable traveling locally for frequent content shoots 7+ years leading social media strategy and content development Strong videography, editing, and storytelling skills across short-form and long-form formats Deep familiarity with Instagram, LinkedIn, YouTube, paid social, influencer marketing, and emerging platforms Highly organized with exceptional attention to detail Comfortable working autonomously and owning projects from concept to delivery Proficient in Canva, Vimeo, Google Suite, and general editing tools Experience using AI-driven tools for content enhancement is a plus Excellent written and verbal communication skills How to Apply: Please submit: Resume and portfolio or links to social accounts you've managed A short note on why you're a fit for this role Your hourly or monthly rate

Dice's customer, a technology solutions provider, is currently looking to hire a Product Marketing & Communications Manager for a 6-month contract opportunity. This position offers a flexible hybrid work schedule and can be performed primarily remotely with occasional visits to the office in Irvine, CA on an as-needed basis for events and customer interfacing. Title: Product Marketing & Communications Manager Location: Irvine, CA (Hybrid / Primarily Remote) Overview: The Product Marketing & Communications Manager for Transformation Programs will be part of a growing team that's driving impactful change and transformation through innovative marketing and communication strategies. We are seeking a creative and highly energized Product Marketing/Marketing & Communications Manager who will be focused on driving clarity and engagement on key enterprise transformation initiatives. Qualifications: 7-10+ years in marketing and communications. Experiential marketing and proven project or product management skills in a large corporate environment a must. Must be able to get hands-on and produce content and events as well as manage a team of creatives to do the same. Background in marketing and communications, GTM strategy development, activation campaign planning and execution Excellent interpersonal and communication style, with proven active listening and critical thinking ability Outstanding learning agility, with ability to pick up new concepts in a fast-paced environment Ability to translate and apply product marketing and go-to-market know how into internal business transformation and change activation objectives Tech savvy, with some exposure with large scale digital transformation efforts preferred. Experience in the financial services industry a plus Responsibilities: Marketing & Communications Management Leverage storytelling skills to discover, identify and develop compelling narratives and content to inspire and motivate employees. Draft and edit a wide range of communication materials tailored for internal stakeholders, including articles, executive communications, and digital content. Act as editor-in-chief to source and manage content and events pipeline. Support and enhance content production and approval processes to ensure effective management and timely deployment. Experiential Marketing & Event Design, Planning & Execution: Design, plan and execute a variety of internal events ranging from town halls and symposiums to immersive learning exercises, such as hackathons, katas and dojos. Campaign and Project Management: Lead coordination efforts for internal marketing campaigns and/or delivery projects to support communication strategies. This includes managing timelines, resources, and stakeholder expectations to ensure successful execution. Build relationships with key internal stakeholders to understand pain points, change impacts and needs. Segment employees and stakeholders based on roles, functions and motivation to tailor communications and engagement strategies. Develop customer engagement and enablement GTM strategies and campaign plans. Identify and document moments that matter as part of a customer change journeys. Collaborate with cross-functional teams, to ensure consistency in messaging and alignment of communication strategies with broader organizational objectives. Monitoring and Measuring Progress: Monitor stakeholder sentiment and engagement to identify opportunities and proactively address issues related to internal change initiatives. Facilitate feedback loops and gather insights to inform marketing, communications and engagement strategies. Take a data driven approach to continuously track the progress of the transformation and make necessary adjustments based on feedback and other data. About the Company: A technology solutions provider based in Chicago, IL, which is dedicated to empowering the fintech, healthcare and education industry with cutting-edge technology solutions to optimize costs and cloud infrastructure. As a leading provider of Automation Consultancy, Managed Cloud Services, and Integrations, we bring expertise and innovation to every project. Why this Opportunity? Incumbent team members testify: “Working in this team has been a transformative experience, allowing me to grow both professionally and personally” “I love this team! Respectful environment, supportive leaders. One of the best gigs I've had in years” “What we're doing here isn't just innovative… it's also very, very fun!” This role offers a unique chance to grow your career in a dynamic environment, with potential for contract-to-hire after six months for the right candidate. Our customer values diverse perspectives and experiences. If you have a background in marketing and communications, GTM strategy development, activation campaign planning and execution, we encourage you to apply.

Robert Half's client is looking for an experienced Digital Product Manager to lead the strategy and execution of enterprise-level web applications in a highly structured corporate environment. The right candidate will have deep experience managing the full product lifecycle for web-based or mobile platforms, ideally in a .NET or Salesforce environment. Previous experience working with payment systems and within Fortune 500 companies is mandatory. Responsibilities: Own and drive delivery across Product and Operations teams for web-based or mobile applications Translate business requirements into clear, actionable user stories and technical specifications Manage the product development lifecycle from concept through launch, including post-launch analysis and iteration Lead projects from scratch, creating scalable, enterprise-grade digital experiences Integrate Agent Console workflows and ensure alignment with support infrastructure Work within a .NET or Salesforce ecosystem to guide development teams and inform technical decisions Build features that incorporate complex payment processing systems, ensuring security and compliance Collaborate with UX/UI, engineering, QA, and business stakeholders to align on priorities and deliverables Measure product performance and iterate based on data-driven insights and KPIs Required Skills & Experience: 5+ years of experience as a Digital/Product Manager with a focus on web applications or mobile applications Deep understanding of building and scaling web or mobile platforms in a structured enterprise environment Strong familiarity with .NET or Salesforce as core product environments Hands-on experience with payment platforms, including transaction workflows and regulatory compliance (e.g., PCI) Must have experience working in Fortune 500 organizations Expertise in Agent Console or equivalent operational workflow platforms Strong written and verbal communication skills; proven ability to manage cross-functional stakeholders Experience creating technical documentation and managing backlogs in Agile/Scrum environments Nice to Have: Experience with user behavior analytics platforms like Google Analytics, Mixpanel, or Amplitude Familiarity with enterprise CMS or e-commerce platforms Knowledge of accessibility and web performance best practices Location: Torrance, CA (Onsite 4 days a week). Candidates must be local to Los Angeles Duration: 6 months, Contract to Hire

Digital Marketing Manager - Beauty & Wellness Shape the Future of Waterless Beauty with Oliveda At Oliveda, we're redefining beauty through the power of waterless formulations and the unmatched potency of our olive tree-based skincare. As pioneers in clean, conscious, and high-performance beauty, our mission is to set a new standard for what skincare can be - deeply effective, sustainable, and transformative. We are seeking a Digital Marketing Manager to lead and scale our digital growth strategy as we continue expanding the global future of waterless beauty. If you're data-driven, creative, strategic, and passionate about beauty, wellness, and purpose-led brands, this role offers the opportunity to make a profound impact. What Makes Oliveda Unique? We are not just “waterless beauty.” We are tree-to-beauty, powered by 3,000-year-old olive tree skincare science. Our formulations replace 70% industrial water with phytonutrient-rich antioxidants, offering clinically proven results, long-term skin transformation, and a radically more sustainable approach to beauty. Your role? Amplify our digital presence, accelerate our growth, and build meaningful connections with consumers worldwide - all while optimizing performance and ROAS (Return on Ad Spend). What You'll Do Lead Digital Growth Strategy Develop and execute the digital marketing roadmap, ensuring all initiatives drive brand visibility, engagement, and conversion across global markets. Manage Performance Marketing & ROAS Oversee paid media campaigns across Meta, Google, TikTok, YouTube, and emerging platforms - with a strong focus on ROAS, acquisition efficiency, and profitable growth. Continuously optimize campaigns to maximize return on investment. Optimize E-Commerce Performance Collaborate with the e-commerce and creative teams to improve website performance, product pages, SEO, CRO, and customer journeys - all contributing to stronger conversions and higher ROAS. Drive Email, SMS & CRM Strategy Lead lifecycle marketing by building segmentation, automated flows, and retention strategies that deepen customer loyalty while supporting paid media performance and ROAS targets. Analyze & Report Marketing Performance Leverage analytics tools to monitor KPIs - including ROAS, CAC, LTV, CTR, CVR - providing actionable insights that inform strategy, budget allocation, and campaign optimization. Collaborate Cross-Functionally Work in partnership with creative, social media, influencer marketing, and product teams to build cohesive, integrated digital campaigns that align with brand storytelling and performance goals. Stay Ahead of Digital Trends Track shifts in digital behavior, platform updates, and beauty/wellness marketing trends to keep Oliveda innovative, relevant, and data-driven. Support Launches & Activations Develop and execute digital strategies for new product launches, brand milestones, and major campaigns - ensuring maximum reach, engagement, and strong ROAS. What We're Looking For 5+ years of experience in digital marketing, performance marketing, or growth marketing (beauty/wellness strongly preferred) Strong understanding of ROAS-focused paid media, analytics, SEO/SEM, email marketing, and funnel optimization Ability to analyze data, translate insights into strategy, and execute with precision Creativity paired with a deep understanding of digital storytelling and brand voice Experience working with e-commerce platforms (Shopify preferred) Highly organized, proactive, and comfortable in a fast-paced, high-growth environment Passion for sustainability, wellness, and mission-driven brands Why Join Oliveda? Be part of a global movement reshaping the future of skincare Work directly with leadership in a high-impact role Join a fast-growing beauty brand rooted in sustainability, purpose, and innovation Opportunity to shape the digital engine that drives our next phase of growth Job Details Job Type: Full-Time, on-site (Culver City, CA) Compensation: $125,000 - $186,000 per year (commensurate with experience) Benefits: Medical, Dental, Vision, Life & Health Insurance, plus 401(k)

HYBE America is part of HYBE, a global leader at the intersection of music, entertainment, and technology. We represent some of the world's most influential artists and continue to expand our creative and cultural impact across the Americas. At HYBE, we believe in the power of music and foster a culture built on Passion, Autonomy, and Trust. Position Overview We are seeking an experienced, strategic, detail-oriented content manager with 5+ years of experience to support in directing the artist's content production and execution of high-quality, engaging digital content. In this role, you will develop and oversee content strategies, manage production workflows, and ensure alignment with brand goals and audience expectations. With a deep understanding of long-form content and the ability to leverage data-driven insights, you will play a pivotal role in delivering impactful storytelling across platforms. [Responsibilities] Content Strategy & Planning: Develop and implement comprehensive content strategies that align with organizational objectives and resonate with target audiences. Research to understand audience preferences, industry trends, and competitive landscapes. Manage content calendars and production plans to ensure the timely delivery of projects. Project Management: Manage multiple projects simultaneously, balancing priorities and resources effectively. Develop and maintain production workflows and tools to optimize efficiency. Coordinate with external vendors and freelancers as needed. Oversee end-to-end production processes, ensuring quality, consistency, and deadline adherence. Performance Analysis: Monitor content performance using analytics tools and provide actionable insights to improve effectiveness. A/B test content formats and delivery strategies to maximize engagement and reach. Qualifications 5+ years of experience in content management, editorial, or digital marketing roles, video content production, focusing on digital and long-form formats, or a related field within the entertainment or music industry. Demonstrated expertise in budgeting for various video production sets. Proven ability to plan and execute content strategies across multiple platforms. Strong production management skills, with a proven track record of delivering high-quality content on time and within budget. Proficiency in video production tools, content management systems (CMS), and analytics platforms. Exceptional storytelling, editing, and writing abilities. Strong teamwork and collaboration skills, with the mindset to inspire and manage creative teams. Outstanding communication and interpersonal skills, with the ability to work effectively across diverse teams and cultures. Proven ability to drive innovative ideas and translate them into successful campaigns, including VOD content and live stream production. It's a bonus if you have Bilingual capabilities in Korean and English, with fluency in both languages. Experience in the music industry or entertainment content production. Familiarity with K-pop methodologies, emerging media trends, and audience(music fans) engagement strategies, or their video content. Background in managing video or multimedia content production. Don't match every skill listed? Almost nobody does! Think you're a good fit anyway? Please let us know. Salary Range The salary range for this job is $70,304 to $85,000. This is a good faith effort at the time of posting. This range is base salary only and does not include benefits and any other compensatory components of the role. Why Join Us At HYBE America, you'll play a pivotal role in shaping the voice and reputation of one of the most dynamic and innovative companies in global entertainment. You'll work with some of the world's most exciting artists and help tell the stories that define culture. We back our passion for music with benefits that take care of you, so you can bring your best to the work that inspires millions. Benefits Medical, dental, and vision insurance Company 401(k) match up to 5% Flexible paid time off FSA Life insurance Wellhub membership that gives you access to gyms and fitness studios Excellent parental leave policies **HYBE America is an equal opportunity employer, and more than that, actively strives to build and nurture a diverse, inclusive, and equitable team. We celebrate differences and screen for shared values and cultural fit. We are committed to providing employees with a work environment free of discrimination and harassment.** Salary Range: $70,304-$85,000/year

Growth Marketing Senior Manager Compensation: Top of Industry Compensation & Benefits From our revolutionary beauty and wellness supplements to our data driven discipline and mission driven culture - Pique operates at the forefront of DTC eCommerce and branding. We entrust each member of our team to become world-class experts at what they do and are committed to cultivating the leader in each person that joins us. Job Description We are looking for an innovative and strategic Growth Marketing Senior Manager with deep experience managing large scale paid media campaigns to drive profitable customer acquisition. This entails researching and implementing best practices for creative testing, media buying, conversion optimization and streamlining of processes to scale marketing efficiency on META, Google and other platforms. Responsibilities Hands-on management of paid acquisition campaigns across META, Google and other platforms to drive profitable growth Combine optimal creative and media buying tactics to strategically target and build a robust cohort of customers along the conversion funnel Lead performance creative team to produce creative for maximal conversion efficiency Develop rigorous testing methodology to continuously generate learnings and optimize creative at all stages of conversion funnel Generate and communicate data-driven insights and actionable next steps to guide creative production Continuously research, stay at forefront of and implement new performing creative and media buying tactics Continuously research ads and learn from growth marketing networks and podcasts to identify growth opportunities Work collaboratively with cross functional teams to drive landing page optimization Manage attribution tools to improve measurement rigor and optimize performance Requirements 5+ years hands-on experience managing and scaling a paid social budget for a DTC eCommerce brand Experience integrating highly efficient acquisition campaigns with sophisticated brand messaging and audience strategies Highly motivated and curious to independently learn and stay at forefront of developments in paid social advertising Experience with A/B testing and sophisticated measurement techniques and attribution models Strong analytical skills with ability to analyze raw data, draw conclusions, and develop actionable recommendations Proficient writing skills with passion for great ad copy and ad creative Strong leadership skills, managing and motivating a talented team of performance creative marketers and cross-functional experts Enthusiasm for helping shape an intensely motivated, talented and caring team culture and organizational processes Confidence communicating across the organization, with cross-functional stakeholders

CANDIDATES MUST HAVE EXPERIENCE IN BOTH AMAZON AND TIKTOK TO BE CONSIDERED Founded in 1980, Sports Research is a family-owned, innovation-driven health and wellness company. We create products that inspire people to live healthier, more active lives - from our best-selling Sweet Sweat line to our growing portfolio of vitamins, supplements, and fitness essentials. We're a team of doers and dreamers who care deeply about the products we make and the people who use them. About the Role Sports Research is seeking an experienced Director of Affiliate Marketing to lead our performance-driven affiliate program and accelerate growth across eCommerce channels. This person will be responsible for expanding and optimizing our affiliate partnerships with a particular focus on TikTok and emerging social commerce platforms. The ideal candidate brings an agency background, thrives on data, and has a proven track record of building and scaling high-performing affiliate programs that deliver real revenue results. We are seeking an experienced and creative Director of Affiliate Marketing with a strong understanding of TikTok's creator ecosystem to lead and grow our affiliate partnerships on the platform. This role is responsible for developing, executing, and optimizing affiliate marketing strategies focused on driving brand awareness, traffic, and sales through TikTok creators and affiliate partners. The ideal candidate is passionate about short-form content, understands TikTok trends, and has a proven ability to identify and manage high-performing creators that drive measurable results. Key Responsibilities Lead the overall affiliate marketing strategy to drive traffic, conversions, and revenue growth across DTC, Amazon, and retail partner channels. Build, negotiate, and manage relationships with affiliate networks, agencies, and top-tier partners. Develop and execute campaigns optimized for TikTok and other short-form video platforms that drive measurable ROI. Manage affiliate performance tracking, attribution, and analytics to ensure transparency and profitability. Collaborate closely with paid media, creative, and eCommerce teams to ensure cohesive messaging and cross-channel optimization. Monitor and report on KPIs such as ROAS, CAC, conversion rates, and LTV, using insights to continuously improve performance. Identify emerging platforms, tools, and partners that can expand reach and improve efficiency. Manage budgets, commission structures, and payouts while ensuring compliance with brand standards and FTC guidelines. Mentor and develop a small team focused on executional excellence and continuous improvement. Develop and manage a high-impact TikTok-focused affiliate program, including recruitment, onboarding, and relationship management of creators and partners. Identify and recruit TikTok creators that align with brand values and target audiences. Negotiate affiliate terms, commissions, and creative deliverables to ensure performance and ROI. Plan, launch, and monitor TikTok affiliate campaigns which includes setting goals, tracking performance, and optimizing based on results. Analyze affiliate data (clicks, conversions, ROI, CPA, etc.) to identify top-performing partners and opportunities for scaling. Partner closely with the influencer, social, and paid media teams to align TikTok affiliate efforts with broader marketing campaigns and brand storytelling. Stay ahead of emerging TikTok trends, content formats, and algorithm changes to keep affiliate strategies innovative and effective. Manage relationships through affiliate networks (e.g., Impact, ShareASale, Rakuten, Levanta, etc.) and track performance using analytics dashboards. Qualifications 8+ years of experience in digital or affiliate marketing, ideally within an agency or high-growth consumer brand Proven experience building and managing affiliate programs that deliver significant ROI. Deep understanding of TikTok's ad ecosystem, creator marketplace, and affiliate capabilities. Proficiency with affiliate networks (Impact, ShareASale, Rakuten, Levanta, etc.) and tracking tools (GA4, Looker, etc.). Strong negotiation, analytical, and relationship management skills. Comfortable managing multiple campaigns simultaneously in a fast-paced environment. Passion for health, fitness, and performance brands is a plus. Pay Range: $160,000 - $165,000 Annually

Job Title: E-commerce and Digital Marketing Manager Industry: Apparel / Fashion Reports to: VP of E-commerce Location: Chatsworth, CA Employment Type: Full-Time/On Site Salary Range: $90-$120k We are seeking a dynamic and data-driven E-commerce and Digital Marketing Manager to lead and scale our digital sales channels in the fast-paced apparel industry. This role is pivotal in owning the strategy, execution, performance and maintenance of both Direct-to-Consumer (DTC) e-commerce platforms and third-party marketplaces (such as Amazon, Walmart, Target+, and others). The ideal candidate is both analytical and creative, understands apparel brand-building in a digital world, and thrives in a collaborative, fast-paced environment. Key Responsibilities E-commerce (DTC) Strategy & Management ● Own and optimize performance across the brand's owned e-commerce websites on Shopify ● Lead UX/UI improvements to increase conversion rate, reduce bounce rate, and enhance customer experience. ● Manage product merchandising, categorization, pricing, cross-sells/upsells, and seasonal content updates. ● Analyze funnel metrics and customer behavior using tools like Google Analytics, Triple Whale, or Shopify analytics. ● Collaborate on site promotions, A/B tests, landing pages, and product launches. Marketplace Management ● Oversight on day-to-day operations across marketplaces (Amazon, Walmart, Target Plus, etc.), including inventory for FBA, listings, pricing, content optimization, deals and promotions. ● Coordinate with fulfillment and logistics teams to ensure marketplace SLAs are met (e.g., shipping, on-time delivery). ● Monitor marketplace performance metrics: YOY sales and session metrics, Buy Box percentage, advertising ROAS, reviews, and seller ratings. ● Implement competitive pricing and assortment strategies to grow share and profitability. Digital Marketing ● Plan and manage 3rd party agencies for execution of paid media campaigns across channels (Meta, Google Ads, YouTube, TikTok, affiliates, etc.). ● Oversee SEO strategy, content planning, and blog/editorial calendar to drive organic traffic. ● Manage planning, communication and approval of email marketing and SMS programs (Yotpo) with 3rd Party agency, including segmentation, automation flows, and campaign performance. ● Collaborate with creative, freelancers, and influencers for brand-aligned messaging and assets. ● Leverage multi-touch attribution modeling to guide budget allocation and improve CAC, ROAS and LTV metrics for organization. Reporting & Optimization ● Track KPIs for all digital channels including ROAS, AOV, LTV, CVR, and channel-specific KPIs. ● Provide weekly and monthly performance reporting and actionable insights to leadership. ● Use tools such as GA4, Triple Whale, Excel/Sheets, and ad platform dashboards to analyze trends and inform decision-making. Qualifications ● Bachelor's degree in Marketing, Business, E-commerce, or related field. ● 5+ years of experience in e-commerce and digital marketing, preferably in the fashion/apparel sector. ● Proven experience managing both owned DTC websites and marketplace platforms. ● Strong analytical skills and proficiency in e-commerce platforms, web analytics, and digital ad tools. ● Capable of driving action and communicating strategic insights and recommendations. ● Experience with Shopify, Amazon Seller Central/Vendor Central, Google Ads, Meta Ads, Yotpo, Walmart Seller Central, Target Plus portal, etc. ● Excellent project management and communication skills. ● Passion for apparel, consumer behavior, data and building best-in-class online experiences.

The Brand Marketing Manager is responsible for supporting the PR & Marketing team in the development and execution of brand marketing and digital strategies for GUESS and Marciano brands. The primary objective of the role will be to support in upper funnel/ brand awareness objectives that will, in turn, continue to drive sales across the business. Success in the role will come from developing a strong knowledge of the global market trends, an in-depth understanding of the consumer and media landscape, implementation of the business strategies and the brand vision/direction to create strategies, marketing tactics, and stories that can then be adapted for optimal relevance across North America and business channels. ESSENTIAL FUNCTIONS: Deliver a consistent marketing message that will strengthen the company's position across various platforms. Implement the social media strategy, coordinating with stakeholders across the Company to ensure its effectiveness and encouraging adoption of relevant social media techniques into the corporate culture and into all of the company's products and services. Identify and interpret social media trends. Analyze existing and potential media activities and engage in market research to determine potential business opportunities. Become an advocate of the Company in social media spaces, engaging in dialogues and answering questions where appropriate. Manage a Blogger outreach program and build an active brand ambassador network to spread the word about the Company. Plan, manage and implement all new social media activities. Duties include online advocacy, writing editorial, community-outreach efforts, and promotions. Manage presence in social networking sites including Facebook, Twitter, and other similar community sites, posting on relevant blogs, and seeding content into social applications as needed. Regularly feed back insights gained from social media monitoring into the Marketing and Editorial teams, to help them evolve their strategies in a timely fashion. Collaborate with other departments and develop unique marketing strategies and partnerships for the brands online social media outlets. Schedule and organize multiple calendars from various departments which generate content on a daily basis. Collaborate in the planning and development of Guess' social media platforms. Coordinate with U.S. and Global retail and marketing teams and ensure a timely distribution of weekly and monthly updates. Manage all U.S. and Global social media sites for the brand. Drive traffic to stores and E-Commerce through concepts such as engagement, collections presentation, store locator and event information. Identify Search Engine Marketing (SEM) business opportunities based on competitive research, industry data/trends and key performance metrics of current marketing campaigns. Build search engine volume and efficiency forecasts, initiating tests (keyword bits, ad copy, landing pages) to improve key metrics (click, search, convert), making recommendations on keyword selection, and managing relationships with SEM partners. EDUCATION: Bachelor's Degree YEARS OF EXPERIENCE: 6-8 Years Salary Minimum $100,000.00 Salary Maximum $115,000.00 Base salary will be determined on various factors, including but not limited to, market data, internal equity, relevant background, and experience for the specified role. GUESS? Corporate employees are eligible for benefits such as medical, dental, vision, life, 401k, tuition reimbursement, PTO, on-site gym, employee discounts and more!

Job Title: Senior Associate, Marketing Strategy & Client Services Company: MatrixPoint / USIM Salary: $80K - $100K Base About Us: MatrixPoint is a leading consulting firm specializing in accelerating brand velocity to drive growth, enhance operational efficiency, and optimize business performance. Our team of experienced consultants provide tailored solutions to better enable our clients to achieve their strategic objectives and stay ahead in today's competitive market. Core strategic consulting services include Marketing and Media Efficiency, Advanced Technologies (e.g., AI and ML), Data Privacy Compliance, and Analytics. Position Overview: As a Sr. Associate, you will play a pivotal role in overseeing the successful execution of consulting projects from initiation to completion. You will be responsible for working with clients and stakeholders, managing timelines and ensuring that projects are delivered within scope, on time, and within budget. This role requires strong leadership, communication, and organizational skills, as well as the ability to navigate complex consulting engagements. Key Responsibilities: Project Management, Planning and Execution: Develop comprehensive project plans outlining scope, objectives, deliverables, timelines, and resources required. Coordinate with cross-functional teams to ensure alignment on project goals and objectives. Monitor project progress, identify risks, and implement mitigation strategies to keep projects on track. Stakeholder Management: Serve as the primary point of contact for clients, managing expectations and providing regular updates on project status. Facilitate meetings with stakeholders to gather requirements, provide progress reports, and address any issues or concerns. Build and maintain strong relationships with clients, fostering trust and collaboration throughout the project lifecycle. Resource Allocation and Management: Allocate resources effectively to meet project requirements, balancing workload and skill sets within the team. Collaborate with resource managers to identify staffing needs and secure necessary resources for project success. Provide guidance and support to team members, fostering a collaborative and high-performing work environment. Quality Assurance and Risk Management: Conduct regular quality assurance reviews to ensure that deliverables meet project requirements and client expectations. Identify and assess project risks, developing risk mitigation plans to address potential issues proactively. Monitor project finances, tracking expenses and managing budgets to ensure profitability and cost-effectiveness. Continuous Improvement: Identify opportunities for process improvement and efficiency gains within the project management framework. Capture lessons learned from completed projects, incorporating feedback to enhance future project delivery. Stay abreast of industry best practices and emerging trends in consulting project management, applying new knowledge to improve project outcomes. Qualifications: Bachelor's degree in Business Administration, Management, or a related field; 5+ years of experience in marketing strategy, media, or project management roles. Proven experience preferably in a consulting or professional services environment. Excellent leadership, communication, and interpersonal skills, with the ability to influence and collaborate effectively across all levels of the organization. Demonstrated ability to manage multiple projects simultaneously, prioritize tasks, and adapt to changing priorities in a fast-paced environment.

Our client is seeking a Social Media Manager with experience in fine jewelry. This is a fulltime position that is onsite five days a week in the LA area. Our Social Media Manager provides exceptional social media and marketing ideas that are both creative and strategically based. You will serve as the main face and hand model for the company's social media and marketing. You will create content and post daily, showcasing the quality and design of our jewelry. You will assist with all product photography and modeling, as well as social media and marketing strategy development and implementation. What you'll do: Create content, film, and engagement for all social platforms, including Instagram, TikTok, and Pinterest, and YouTube. Manually post 2 Instagram story sets, 1 in-feed Instagram post or reel, & 1 TikTok everyday at designated times. Work to create and implement social media and marketing growth strategies and assist on high level marketing decisions. You will be working on all social media content creation, manually posting, creating blog posts, and promotional emails. You will work as a hand model and photographer for social imagery and video Maintain online brand integrity and presence in the luxury engagement ring market. Respond to comments on all platforms and maintain engagement with our digital community. Perform competitor analysis and keep up with trends. Bi-Monthly reporting for all social media and marketing efforts. Photo editing and organization via iPhone and Dropbox. What you're like : A high level knowledge of social media and marketing Exceptional photography and filming skills. Knowledge of Photoshop is a must Attention to detail and highly organized. Strong sense of initiative, self-motivated and goal-oriented Staying apprised of trends and social algorithms that are in-tune with brand voice You go above and beyond to provide the best social media and marketing content that will push the company toward growth and sales Ready to learn - you relish the opportunity to learn more about the brand and its products to enhance our posts. Equally creative, analytical, and strategy-focused. Requirements: Previous experience working in jewelry marketing (preferred). Experience in social media growth and management is a must. Experience in photography, content creation, and hand modeling. Experience in digital marketing such as blog posts, promotional emails, ads, etc. Must be able to post every day at designated times manually. Must be located, or able to relocate to Los Angeles and work in-person. Send your resume today!

Los Angeles based Berlinger is the female-founded jewelry company behind the Diamond Mosaic Collection. Recognized for its unique art deco inspired rings, Berlinger designs unique bridal and luxury fine jewelry that is handmade right here in our studio. Social Media Manager Our Social Media Manager provides exceptional social media and marketing ideas that are both creative and strategically based. You will serve as the main face and hand model for the company's social media and marketing. You will create content and post daily, showcasing the quality and design of our jewelry. You will assist with all product photography and modeling, as well as social media and marketing strategy development and implementation. What you'll do at Berlinger: Create content, film, and engagement for all social platforms, including Instagram, Tik Tok, and Pinterest, and YouTube. Manually post 2 Instagram story sets, 1 in-feed Instagram post or reel, & 1 Tik Tok everyday at designated times. Work to create and implement social media and marketing growth strategies and assist on high level marketing decisions. You will be working on all social media content creation, manually posting, creating blog posts, and promotional emails. You will work as a hand model and photographer for social imagery and video Maintain online brand integrity and presence in the luxury engagement ring market. Respond to comments on all platforms and maintain engagement with our digital community. Perform competitor analysis and keep up with trends. Bi-Monthly reporting for all social media and marketing efforts. Photo editing and organization via Iphone and Dropbox. What you're like: A high level knowledge of social media and marketing Exceptional photography and filming skills. Knowledge of Photoshop is a must Attention to detail and highly organized. Strong sense of initiative, self-motivated and goal-oriented Staying apprised of trends and social algorithms that are in-tune with brand voice You go above and beyond to provide the best social media and marketing content that will push the company toward growth and sales Ready to learn - you relish the opportunity to learn more about the brand and its products to enhance our posts. Equally creative, analytical, and strategy-focused. Requirements: Previous experience working in jewelry marketing (preferred). Experience in social media growth and management is a must. Experience in photography, content creation, and hand modeling. Experience in digital marketing such as blog posts, promotional emails, ads, etc. Must be able to post every day at designated times manually. Must be located, or able to relocate to Los Angeles and work in-person. Benefits: -medical stipend -401k matching program -competitive compensation & PTO policy -huge opportunity for growth with a quickly scaling company

TCL Design Innovation Center (DIC) is seeking a passionate and forward-thinking Design Strategist to join our growing team. This role is instrumental in shaping the next-generation lifestyle experiences across TCL's diverse consumer electronics portfolio. As part of the Design Strategy team, you will bridge American lifestyle trends with global design innovation, identifying near- and long-term opportunities informed by lifestyle insights, cultural shifts, and technology trends. You will partner closely with cross-functional teams to translate insights into actionable product strategies and compelling narratives. Fluency in both Mandarin and English is essential for effective collaboration with global and local teams. Key Responsibilities: 1.Opportunity Framing & Concept Design: Research and analyze emerging lifestyle, mobility, and technology trends to identify opportunity areas. Visualize future scenarios through concept sketches, design storyboards, and narrative-driven prototypes. Translate complex research insights into clear, intuitive, and inspiring design directions. 2.Strategic Communication & Product Design Execution: Develop impactful pitch decks and visual narratives for internal stakeholders and client presentations. Support cross-functional documentation such as solution maps, concept briefs, and specifications to guide HQ product design roadmaps. Explore design collaboration opportunities with Silicon Valley companies and American start-ups. 3.Cross-Team Collaboration & Marcom Design Integration: Partner with Business Unit (BU) Product and local marketing teams to ensure key product messaging and Key Selling Points (KSPs) are reflected in Key Visuals (KV) design and Marcom outputs. Propose and manage concept designs while liaising with design vendors to develop physical and digital showcases for major trade fairs (e.g., CES Las Vegas) and client demos. Support local Go-To-Market (GTM) initiatives through retail space design, in-store audits, and store visits to collect market insights, collaborating closely with HQ Visual Design and GTM teams. Candidate Profile: We're seeking a design thinker with a strong storytelling mindset and a deep curiosity for AI-driven, lifestyle-led consumer electronics innovation. You bring: 0-8 years of experience in design strategy, industrial design, or innovation consulting, with exposure to consumer electronics, home appliances, or smartphones. Strong visual storytelling and ideation skills-from quick sketches to polished customer-facing outputs-using Adobe Creative Suite, PowerPoint/Keynote, and AI-based tools (e.g., MidJourney, DALL·E). Experience with 3D modeling software (e.g., Blender, KeyShot) is a plus. Bilingual proficiency (Mandarin & English) and ability to navigate cross-cultural, cross-time-zone collaboration. A self-starter with strategic thinking, business awareness, and cultural sensitivity. Comfort working in ambiguity and the agility to pivot between big-picture strategy and detailed execution. Proven ability to manage cross-functional projects, working seamlessly with internal teams and external partners.

Why Entertainment Earth We believe in connecting fans to the characters, stories, and brands they love. Every product, experience, and interaction is created to celebrate what fans love most by inspiring joy, sparking nostalgia, and building lasting connections to their fandoms. About the Role We are looking for a data-driven Performance Marketing Manager to lead paid media strategy and website performance for our DTC business. This role covers both paid acquisition and onsite optimization, including SEO and CRO. The balance of responsibilities may shift month to month depending on business needs, so flexibility and adaptability are key. You will be hands-on with campaigns, analytics, and site improvements to ensure traffic turns into measurable growth. You will play a key part in connecting fans to the collectibles and characters they love by making their online experience easier, more engaging, and more fun. Responsibilities: Campaign Strategy and Execution Plan, launch, and optimize paid media campaigns across Meta, Google Ads, Criteo and other key platforms. Test emerging channels such as TikTok and Reddit to expand reach and acquisition. Manage pacing, targeting, ad refreshes, and budget allocation to maximize campaign effectiveness. Performance Optimization Monitor and analyze campaign performance using KPIs such as ROAS, CAC, and MER. Conduct A/B testing to refine targeting, messaging, and performance. Evaluate attribution models and reporting to understand channel performance across the customer journey. Provide actionable recommendations to improve efficiency and scale paid media results. Agency and Cross-Functional Collaboration Manage day-to-day relationship with paid media agency ensuring priorities and performance targets are met. Collaborate with marketing and purchasing teams to support campaign launches and promotional priorities. Partner with the Email & SMS Manager to align acquisition campaigns with retention and engagement strategies. Provide input into the promotional calendar and product launch planning from a paid media perspective. Website Optimization and SEO Implement SEO best practices across site content, metadata, and product pages. Drive CRO initiatives to improve conversion rate, checkout flow, and landing page performance. Audit and enhance website UI/UX to improve navigation, discoverability, and customer experience. Align site updates with campaign and promotional priorities. Analytics and Consumer Insights Maintain reporting dashboards to track paid media performance and overall DTC results. Leverage analytics and customer insights to inform targeting strategies, offers, and messaging. Conduct consumer research, including surveys and competitive analysis, to deeply understand fan preferences and behaviors. Requirements 4 to 6 years of experience in performance marketing or digital media in a consumer product environment, ideally toys and collectibles. Hands-on experience managing Meta and Google Ads campaigns with a proven track record of driving results. Experience with SEO and website optimization including CRO and UI/UX improvements. Familiarity with emerging platforms such as TikTok and Reddit a plus. Strong skills in campaign analytics, attribution, A/B testing, and performance reporting. Experience conducting consumer research, including surveys and competitive analysis. Proficiency with Google Analytics and ecommerce platforms. Highly organized with attention to detail and a proactive, problem-solving mindset. Experience managing paid media budgets and agency relationships. Knowledge of platform policies, privacy regulations, and industry best practices. Our Core Values: Leadership Collaboration Accountability Data/Insight Driven Diverse & Inclusive Curious Fun Benefits of Joining the Team! Discounts on your favorite collectibles! Free snacks! Clock out by 12pm on Fridays! Bring your dog to the office! Medical/Dental/Vision Plans/Additional Optional Plans Paid Time Off plus Holidays 401(k) matching plan, educational reimbursement and much more!

THE GREAT is seeking candidates with specific experience in the fashion space for the role of Social Media & Content Manager. The Social Media & Content Manager will be responsible for building community engagement while overseeing creative assets on all social media channels by building a comprehensive social strategy and leading the execution of innovative and engaging social media campaigns. This role manages our social content calendar to maximize brand reach, engagement, and grass-roots efforts while working across all creative disciplines to bring the brand vision and voice to life as it relates to brand pillars, mission, and product strategies. This position requires a gifted storyteller with the skill to drive authentic engagement on all platforms. This role reports to the Director of Brand Marketing and will work closely with the Head of Creative. Responsibilities: Social Strategy & Brand Creative Work cross-departmentally to build a compelling social media strategy and posting cadence across all social channels, aligning with collection launch schedules. Collaborate with the creative & marketing team on the planning and execution of all social assets to ensure on-brand storytelling and seamless execution. Serve as a core content producer for the brand: brainstorming, pitching, and developing content ideas that drive brand buzz, cultural relevance, and community engagement. Concept, produce, shoot, and edit social-first content including Reels/TikToks, behind-the-scenes moments, product highlights, founder-led storytelling, and community-focused features. Responsible for the orchestration and execution of visual assets for the brand across all social platforms. Create and manage library of internally generated assets: developing visuals, mood boards, inspiration pulls, and imagery that supports compelling storytelling. Manage creative and social needs based on THE GREAT.'s marketing calendar, working closely with the wider marketing and creative teams to bring the co-founders' vision to life. Create a monthly social content calendar aligned with the brand's marketing efforts. Define the brand voice and identity on social to be carried out across brand social media channels. Contribute to the creative writing of social posts and stories. Founder Social Support Assist in managing the founders' Instagram accounts as part of the broader brand ecosystem. Plan and differentiate tone, content, and storytelling style between the brand channels and each founder's individual accounts. Support the founders with content creation, ideation, and daily posting needs, ensuring personal storytelling aligns with brand ethos while maintaining an authentic first-person voice. Manage and update ShopMy accounts in collaboration with founders, including product selections, content recommendations, and ensuring alignment with current collection priorities. Execution, Analytics & Community Management Identify new opportunities for original social content relative to industry trends. Test and measure new content types, formats, and posting strategies to optimize organic reach, engagement, and follower growth. Use insights and performance data to recommend ongoing adjustments to content strategy. Oversee reporting and analyze the performance of social media initiatives including channel growth, impressions, engagements, referral traffic, and conversions; create regular reports for internal leadership. Understand and monitor social media metrics and advise on new platforms that could contribute to conversion and engagement. Lead the daily publishing and boosting schedule and monitor analytics across all platforms. Responsible for daily social media management including asset creation, posting, reposting, and community management (including weekends & holidays unless otherwise discussed). Coordinate with the customer service team on social listening and response strategy. Participate in photoshoots, events, and in-office moments to provide onsite social media coverage. Define tactics to support a full omnichannel brand experience on social that echoes the brand's retail presence. Collaborate with the wider marketing and creative team on an integrated influencer & social strategy. Ideal Candidate Qualities: All candidates must be prepared to present a portfolio of work Creative, brand-obsessed thinker with a strong instinct for storytelling, visual identity, and cultural relevance. 5+ years of professional experience in social media marketing, community management, and content creation. Los Angeles based Expert knowledge of all major social media platforms and their best practices/trends. Ability to tell compelling stories through posts, video, and imagery; willingness to experiment and pivot. Proven history developing and managing strategies and campaigns to grow social media audiences and engagement. Experience with Illustrator and Photoshop. Experience shooting and editing short-form video content for social. Strong familiarity with social media analytics tools. Strong writing and editing skills with storytelling instincts and the ability to maintain distinct tones across multiple accounts. Excellent communication and collaboration skills. Enthusiasm, creativity, patience, good judgment, and flexibility. Ability to work well under pressure autonomously and as part of a team. Insights on the latest digital trends and best practices. Experience crafting, packaging, and scheduling messages for major social media platforms; digital analytics experience a plus. Additional Information Competitive Salary, PTO & Benefit Plans Medical, dental, and vision insurance 401k with employer match Generous clothing discount

Are you a dynamic Senior Brand Manager with a deep passion for fashion and a proven track record in driving brand success across the entire customer journey? We are seeking a versatile leader to strategically oversee and execute our brand presence across E-commerce, Social Media, and Public Relations (PR). You will be the central pillar connecting our brand vision to market execution, ensuring a cohesive, impactful, and profitable presence globally. If you thrive in a fast-paced environment and are ready to manage complexity and high-level strategy, we want to hear from you. Key Responsibilities: The Four Pillars of the Role Your role will span four critical brand functions, ensuring seamless execution and strategic alignment. 1. E-commerce & Digital Experience ∙Lead the digital brand strategy, ensuring the e-commerce platform reflects premium brand identity and achieves commercial goals. ∙Oversee content planning, creation, and deployment for all website updates, product launches, and editorial features. ∙Collaborate closely with the Digital Marketing team on SEO/SEM, email campaigns, and overall site performance optimization. 2. Social Media & Content Strategy ∙Define the overarching social media strategy (Instagram, TikTok, etc.) to drive community engagement, brand awareness, and conversion. ∙Manage the content creation lifecycle, from briefing external agencies and photographers to final content approval and scheduling. ∙Establish key performance indicators (KPIs) and lead all social media reporting and data analysis to inform future strategies. 3. Public Relations (PR) & Influencer Management ∙Develop and execute the global PR strategy, securing high-impact editorial coverage in top-tier fashion and lifestyle media. ∙Oversee the PR team and ensure positive relationships with key journalists, editors, stylists, and high-profile influencers. ∙Oversee the influencer gifting and paid partnership programs, ensuring all activities are on-brand and deliver measurable ROI. 4. Events & Brand Activations ∙Plan, coordinate, and execute all major brand events, including seasonal press previews, store launches, and customer engagement activations. ∙Manage the entire event process, from concept development, budget allocation, vendor negotiation, to on-site execution and post-event reporting together with the event team ∙Ensure all events align perfectly with the brand's aesthetic and strategic marketing objectives. What You'll Bring: Essential Qualifications ∙5+ years of progressive experience in Brand Management, Marketing, or PR, with a focus on the fashion/luxury retail industry. ∙Demonstrated success managing and executing multi-channel brand strategies (E-commerce, Social, PR, Events). ∙Exceptional project management skills with the ability to manage complex budgets, agencies, and cross-functional teams simultaneously. ∙Deep understanding of the digital media landscape, social media platform mechanics, and content best practices. ∙Proven ability to translate brand DNA into compelling, execution-ready campaigns and initiatives. ∙Excellent written and verbal communication skills, including experience drafting press releases, campaign briefs, and executive summaries. Salary: 100k-150k depending upon experience.

About Cooler Master is a global PC hardware brand with 30 years of innovation in cooling, cases, systems, and performance technology. North America is one of our most strategic regions and plays a major role in influencing global direction, product positioning, and market adoption. Our team operates fast, collaborates openly, and expects strong ownership. This role is for someone who wants to shape how our products are understood, launched, and adopted in the US and Canada. You will work closely with global product teams, regional sales, PR, social, and technical marketing to turn technology into clear value for end users. You will help define product stories for NA and work across every stage of the launch cycle. Role Summary The Product Marketing Manager for CMNA is responsible for translating product capabilities into clear reasons to believe for the North America market. This includes regional positioning, go-to-market planning, launch readiness, competitive analysis, product messaging, and campaign alignment with global counterparts. This role requires someone who can work independently, manage cross-functional alignment, and bring clarity to a fast-moving environment. Responsibilities Key Responsibilities 1. Product Positioning and Messaging Translate global product direction into NA-focused messaging that matches regional user behavior and market dynamics Build product briefs, value propositions, talking points, and competitive stories Align with PR, Technical Marketing, Digital, and Sales to ensure consistent narrative 2. Go-to-Market Ownership Drive NA launch readiness for cases, cooling, peripherals, and systems Build launch plans for regional campaigns including retail, digital, social, community, and PR Ensure sales, channel partners, and internal teams have the right assets and messaging 3. Competitive and Market Analysis Track category trends across key competitors (Corsair, NZXT, Razer, HyperX, Thermaltake, Noctua, Logitech) Identify market gaps, pricing sensitivity, product opportunities, and feature expectations Provide clear weekly or monthly insights to support sales and product decisions 4. Sales and Channel Support Partner with CFT to create channel-ready product decks, sell-in materials, retail messaging, and A+ content Support Amazon, Newegg, Best Buy, Micro Center, B&H with product claims, visuals, and positioning Help optimize product page content, feature callouts, and consumer-facing descriptions 5. Cross-Functional Execution Work with Global PM to gather product data, specs, and roadmaps Coordinate with Technical Marketing to validate claims and build reviewer guides Align with PR on product briefings and local media priorities Collaborate with Social and Community teams to create story-driven content 6. Internal Leadership and Process Drive clarity in cross-team communication and campaign alignment Manage NA launch calendars and ensure deliverables are on time Document lessons learned and help continuously refine NA product marketing workflow Qualifications 3-6+ years experience in product marketing, hardware, gaming, PC components, or consumer tech Strong understanding of NA PC market, retail channels, and trends Proven ability to build product positioning and simple narratives from complex technology Experience with GTM planning and cross-functional execution Comfortable working in fast-moving environments with limited instruction Strong written communication and ability to create decks, briefs, and messaging guides Preferred Experience working with global teams and time-zone-distributed organizations Familiarity with cases, cooling, PSUs, peripherals, or enthusiast PC components Understanding of technical marketing, testing methodology, and reviewer landscape Experience supporting Amazon or retail partners with product launch assets Prior work with influencer, PR, or tech media teams Cultural Fit Self-driven and proactive. Does not wait for instructions or overly defined processes Comfortable with ambiguity and able to create structure where none exists Strong collaborator who communicates clearly and works well across regional and global teams Takes ownership of problems and drives solutions to completion