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E-marketing manager salary
Average e-marketing manager salary
$113,395
Understanding E-Marketing Manager Salaries
The average salary for an E-Marketing Manager in the United States stands at $113,395 per year or about $55 per hour. Salaries can vary significantly based on factors like location, industry, and experience levels. For instance, entry-level positions may offer lower salaries, while seasoned professionals can command higher pay.
Salary by State and Experience
State-wise, areas like California and New York tend to offer higher salaries due to the demand for digital marketing expertise. Furthermore, experience plays a crucial role in determining salary; E-Marketing Managers with several years in the field typically see significant salary increases.
Career Opportunities
As businesses increasingly shift their focus to online platforms, the demand for qualified E-Marketing Managers continues to rise. This dynamic role offers opportunities for growth, including specialized positions in analytics and strategy development. Exploring these avenues can lead to enhanced job satisfaction and financial rewards.
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Where can an E-Marketing Manager earn more?
E-marketing manager salaries by experience level
| Experience level | Avg. salary | Hourly rate |
|---|---|---|
| Entry-level e-marketing manager | $84,200 | $40.47 |
| Mid-level e-marketing manager | $89,900 | $43.23 |
| Senior-level e-marketing manager | $205,000 | $98.33 |
Average e-marketing manager salary by state
The highest-paying states for e-marketing managers are Rhode Island, California, and New Jersey. The lowest average e-marketing manager salary states are Louisiana, Oklahoma, and Nebraska.
- State view
- County view
Highest paying states for e-marketing managers
| Rank | State | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | Washington | $130,423 | $62.70 |
| 2 | California | $132,951 | $63.92 |
| 3 | North Carolina | $124,932 | $60.06 |
| 4 | Oregon | $126,966 | $61.04 |
| 5 | Illinois | $125,417 | $60.30 |
| 6 | Connecticut | $122,470 | $58.88 |
| 7 | Rhode Island | $134,054 | $64.45 |
| 8 | New Jersey | $131,897 | $63.41 |
| 9 | North Dakota | $120,850 | $58.10 |
| 10 | District of Columbia | $124,189 | $59.71 |
| 11 | New York | $119,316 | $57.36 |
| 12 | Arkansas | $112,029 | $53.86 |
| 13 | Wisconsin | $114,725 | $55.16 |
| 14 | Ohio | $120,652 | $58.01 |
| 15 | New Hampshire | $105,327 | $50.64 |
| 16 | Minnesota | $106,570 | $51.24 |
| 17 | Michigan | $111,646 | $53.68 |
| 18 | Utah | $102,438 | $49.25 |
| 19 | Nevada | $109,971 | $52.87 |
| 20 | Delaware | $111,381 | $53.55 |
| 21 | South Carolina | $115,081 | $55.33 |
| 22 | Maryland | $111,449 | $53.58 |
| 23 | West Virginia | $108,707 | $52.26 |
| 24 | Virginia | $106,592 | $51.25 |
| 25 | Indiana | $106,746 | $51.32 |
| 26 | Arizona | $104,877 | $50.42 |
| 27 | Pennsylvania | $99,894 | $48.03 |
| 28 | Texas | $99,440 | $47.81 |
| 29 | Idaho | $105,000 | $50.48 |
| 30 | Iowa | $103,065 | $49.55 |
| 31 | Maine | $96,014 | $46.16 |
| 32 | Wyoming | $91,609 | $44.04 |
| 33 | Massachusetts | $99,270 | $47.73 |
| 34 | New Mexico | $101,942 | $49.01 |
| 35 | South Dakota | $91,789 | $44.13 |
| 36 | Kentucky | $93,563 | $44.98 |
| 37 | Mississippi | $96,996 | $46.63 |
| 38 | Missouri | $97,536 | $46.89 |
| 39 | Alaska | $92,843 | $44.64 |
| 40 | Florida | $94,161 | $45.27 |
| 41 | Vermont | $95,566 | $45.95 |
| 42 | Colorado | $90,054 | $43.30 |
| 43 | Tennessee | $91,181 | $43.84 |
| 44 | Georgia | $88,050 | $42.33 |
| 45 | Montana | $94,152 | $45.27 |
| 46 | Kansas | $89,474 | $43.02 |
| 47 | Hawaii | $67,591 | $32.50 |
| 48 | Nebraska | $88,475 | $42.54 |
| 49 | Louisiana | $89,461 | $43.01 |
| 50 | Alabama | $87,256 | $41.95 |
| 51 | Oklahoma | $88,972 | $42.77 |
Highest paying cities for e-marketing managers
The highest-paying cities for e-marketing managers are San Francisco, CA, Kent, WA, and Raleigh, NC.
| Rank | City | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | San Francisco, CA | $143,491 | $68.99 |
| 2 | Kent, WA | $131,318 | $63.13 |
| 3 | Raleigh, NC | $126,240 | $60.69 |
| 4 | Waukegan, IL | $125,843 | $60.50 |
| 5 | Beaverton, OR | $125,758 | $60.46 |
| 6 | Washington, DC | $124,370 | $59.79 |
| 7 | Stamford, CT | $122,163 | $58.73 |
| 8 | Cleveland, OH | $121,600 | $58.46 |
| 9 | Bismarck, ND | $120,154 | $57.77 |
| 10 | New York, NY | $119,376 | $57.39 |
| 11 | Brookfield, WI | $114,910 | $55.25 |
| 12 | Baltimore, MD | $111,641 | $53.67 |
| 13 | Las Vegas, NV | $109,054 | $52.43 |
| 14 | Charleston, WV | $108,264 | $52.05 |
| 15 | Norfolk, VA | $106,796 | $51.34 |
| 16 | Minneapolis, MN | $106,707 | $51.30 |
| 17 | Coeur dAlene, ID | $104,924 | $50.44 |
| 18 | Tempe, AZ | $104,899 | $50.43 |
| 19 | Odessa, TX | $102,605 | $49.33 |
| 20 | Philadelphia, PA | $100,228 | $48.19 |
E-marketing manager salary details
An e-marketing manager's salary ranges from $78,000 a year at the 10th percentile to $163,000 at the 90th percentile.
What is an e-marketing manager's salary?
| Percentile | Annual salary | Monthly salary | Hourly rate |
|---|---|---|---|
| 90th Percentile | $163,000 | $13,583 | $78 |
| 75th Percentile | $137,000 | $11,417 | $66 |
| Average | $113,395 | $9,450 | $55 |
| 25th Percentile | $93,000 | $7,750 | $45 |
| 10th Percentile | $78,000 | $6,500 | $38 |
Highest paying e-marketing manager jobs
The highest paying types of e-marketing managers are senior product marketing manager, senior manager of marketing, and product marketing manager.
| Job title | Annual salary | Monthly salary | Hourly rate | Job openings |
|---|---|---|---|---|
| Manager, Field Marketing | $93,296 | $7,775 | $44.85 | 174,371 |
| Business Development And Marketing Manager | $75,369 | $6,281 | $36.23 | 182,239 |
| Marketing Strategist | $80,033 | $6,669 | $38.48 | 89,543 |
| Marketing Manager/Project Manager | $78,368 | $6,531 | $37.68 | 187,949 |
| Marketing And Operations Manager | $93,738 | $7,812 | $45.07 | 152,231 |
| Marketing Lead | $104,664 | $8,722 | $50.32 | 92,987 |
Top companies hiring e-marketing managers now:
Which companies pay e-marketing managers the most?
E-marketing manager salaries at Huron Consulting Group and PayPal are the highest-paying according to our most recent salary estimates. In addition, the average e-marketing manager salary at companies like StubHub and Walmart are highly competitive.
| Rank | Company | Average salary | Hourly rate |
|---|---|---|---|
| 1 | Huron Consulting Group | $145,378 | $69.89 |
| 2 | PayPal | $137,579 | $66.14 |
| 3 | StubHub | $131,955 | $63.44 |
| 4 | Walmart | $122,446 | $58.87 |
| 5 | Edelman Financial Engines | $121,029 | $58.19 |
| 6 | Arrow Electronics | $114,466 | $55.03 |
| 7 | Highliner Food Svc | $111,692 | $53.70 |
| 8 | Staples | $106,905 | $51.40 |
| 9 | Pandora Jewelry | $104,299 | $50.14 |
| 10 | Remark Holdings | $102,911 | $49.48 |
| 11 | Whole Foods Market | $101,387 | $48.74 |
| 12 | Toro | $100,859 | $48.49 |
| 13 | TP-Link | $100,279 | $48.21 |
| 14 | KPMG LLP | $89,886 | $43.21 |
| 15 | 4Patriots | $89,288 | $42.93 |
| 16 | The Cliffs Resort | $89,223 | $42.90 |
| 17 | Diageo Americas Supply, Inc. | $87,617 | $42.12 |
| 18 | Two's | $84,223 | $40.49 |
| 19 | Randstad North America, Inc. | $83,239 | $40.02 |
| 20 | Aimbridge Hospitality | $82,653 | $39.74 |
Wage gap by gender, race and education
E-Marketing Manager salary by industry
The average e-marketing manager salary varies across industries:
- The average e-marketing manager salary in the technology industry is $104,577, the highest of any industry.
- The average e-marketing manager salary in the finance industry is $98,625.
- E-marketing managers in the retail industry earn an average salary of $80,639, the lowest of any industry.
Highest paying industries for e-marketing managers
| Rank | Industry | Average salary | Hourly rate |
|---|---|---|---|
| 1 | Technology | $104,577 | $50.28 |
| 2 | Manufacturing | $98,625 | $47.42 |
| 3 | Professional | $97,071 | $46.67 |
| 4 | Start-up | $84,840 | $40.79 |
| 5 | Retail | $80,639 | $38.77 |
High paying e-marketing manager jobs
E-marketing manager salary trends
The average e-marketing manager salary has risen by $20,866 over the last ten years. In 2014, the average e-marketing manager earned $92,529 annually, but today, they earn $113,395 a year. That works out to a 8% change in pay for e-marketing managers over the last decade.
Compare e-marketing manager salaries for cities or states with the national average over time.
Average e-marketing manager salary over time
Compare e-marketing manager salaries for individual cities or states with the national average.
E-marketing manager salary by year
| Year | Avg. salary | Hourly rate | % Change |
|---|---|---|---|
| 2025 | $113,000 | $54.52 | +3.7% |
| 2024 | $109,000 | $52.48 | +1.9% |
| 2023 | $107,000 | $51.50 | +1.5% |
| 2022 | $105,000 | $50.71 | +0.8% |
| 2021 | $105,000 | $50.30 | +1.9% |
Recently added e-marketing manager salaries
| Company | Job | Location | Date added | Salary |
|---|---|---|---|---|
| New Era Cap | Manager, E-Commerce Marketing | Buffalo, NY | 06/29/2025 | $70,000 |
| Primo Water Corporation | SH&E Manager | Phoenix, AZ | 06/24/2025 | $99,397 |
| Primo Brands | SH&E Manager | Las Vegas, NV | 06/24/2025 | $99,397 |
| Black Spectacles | Senior Marketing Manager, E | Chicago, IL | 06/14/2025 | $125,000 |
| Bluetriton Brands Inc. | SH&E Manager | Breinigsville, PA | 06/14/2025 | $109,337 |
| Primo Brands | SH&E Manager | Breinigsville, PA | 06/14/2025 | $109,337 |
| Domino's Franchise | Manager In Training E Vandalia ST | Edwardsville, IL | 06/13/2025 | $31,305 |
| Kering BeautÉ Americas | Creed Manager, E-Commerce & Digital Marketing | New York, NY | 06/11/2025 | $69,000 |
| IHG Career | Manager, OS&E Category | Atlanta, GA | 06/10/2025 | $58,844 |
| Aa270 | ES Manager | Houston, TX | 06/09/2025 | $75,376 |
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