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Freelance copywriter vs junior copywriter

The differences between freelance copywriters and junior copywriters can be seen in a few details. Each job has different responsibilities and duties. It typically takes 1-2 years to become both a freelance copywriter and a junior copywriter. Additionally, a freelance copywriter has an average salary of $69,978, which is higher than the $60,652 average annual salary of a junior copywriter.

The top three skills for a freelance copywriter include web content, blog posts and copywriting. The most important skills for a junior copywriter are digital marketing, copywriting, and SEO.

Freelance copywriter vs junior copywriter overview

Freelance CopywriterJunior Copywriter
Yearly salary$69,978$60,652
Hourly rate$33.64$29.16
Growth rate4%4%
Number of jobs2,98112,091
Job satisfaction--
Most common degreeBachelor's Degree, 82%Bachelor's Degree, 85%
Average age4242
Years of experience22

What does a freelance copywriter do?

A Freelance Copywriter generates the words, slogans, and audio scripts that accompany advertising visuals. They work as an independent contractor, either on their own, or through a recruitment agency.

What does a junior copywriter do?

A junior copywriter specializes in producing informative content on various subjects. Their responsibilities depend on their industry or place of employment. Still, they typically revolve around following directives, conducting research and fact-checking procedures, proofreading content, submitting written materials to an editor or manager on time, and performing corrective measures as recommended. There are also instances when one must coordinate with graphic designers, utilize search engine optimization or SEO, and even update databases, all while adhering to the company's policies and regulations.

Freelance copywriter vs junior copywriter salary

Freelance copywriters and junior copywriters have different pay scales, as shown below.

Freelance CopywriterJunior Copywriter
Average salary$69,978$60,652
Salary rangeBetween $46,000 And $105,000Between $39,000 And $92,000
Highest paying City-San Francisco, CA
Highest paying state-California
Best paying company-Apple
Best paying industry-Professional

Differences between freelance copywriter and junior copywriter education

There are a few differences between a freelance copywriter and a junior copywriter in terms of educational background:

Freelance CopywriterJunior Copywriter
Most common degreeBachelor's Degree, 82%Bachelor's Degree, 85%
Most common majorEnglishEnglish
Most common collegeMassachusetts Institute of TechnologyMassachusetts Institute of Technology

Freelance copywriter vs junior copywriter demographics

Here are the differences between freelance copywriters' and junior copywriters' demographics:

Freelance CopywriterJunior Copywriter
Average age4242
Gender ratioMale, 46.3% Female, 53.7%Male, 54.4% Female, 45.6%
Race ratioBlack or African American, 5.9% Unknown, 5.6% Hispanic or Latino, 7.6% Asian, 4.9% White, 75.7% American Indian and Alaska Native, 0.4%Black or African American, 6.2% Unknown, 5.6% Hispanic or Latino, 7.9% Asian, 5.0% White, 74.9% American Indian and Alaska Native, 0.4%
LGBT Percentage16%16%

Differences between freelance copywriter and junior copywriter duties and responsibilities

Freelance copywriter example responsibilities.

  • Manage proposal process from RFP (request for proposal) receipt to writing and editing various contributions to final RFP submission.
  • Provide copywriting services to clients using proven direct response marketing elements to optimize conversions.
  • Experience with brand development, copywriting, advertising, and integrate social media marketing communications.
  • Participate in brainstorming sessions to cultivate creative solutions to advertising opportunities with uniquely clever messages.
  • Provide career branding services, including resume, LinkedIn, and professional biography writing services.
  • Develop and administer the company's RFP database; greatly streamline the RFP process.
  • Show more

Junior copywriter example responsibilities.

  • Manage Facebook accounts, including doing research for relevant article uploads to boost site traffic.
  • Manage the editorial production of the pamphlets, brochures and graphic material to target worldwide audiences including china.
  • Proofread copy and suggest edits for senior copywriting team members.
  • Depend upon for the thoughtful development of creative concepts and copy for clients in insurance, healthcare and financial services industries.
  • Work on projects for both B2C and B2B clients.
  • Learned some basic Wordpress skills.
  • Show more

Freelance copywriter vs junior copywriter skills

Common freelance copywriter skills
  • Web Content, 22%
  • Blog Posts, 8%
  • Copywriting, 7%
  • Creative Concepts, 6%
  • Brainstorm, 5%
  • Email Campaigns, 5%
Common junior copywriter skills
  • Digital Marketing, 8%
  • Copywriting, 8%
  • SEO, 8%
  • Proofreading, 7%
  • Creative Concepts, 7%
  • Email Marketing, 4%

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