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Freelance copywriter vs senior writer

The differences between freelance copywriters and senior writers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 1-2 years to become both a freelance copywriter and a senior writer. Additionally, a senior writer has an average salary of $80,145, which is higher than the $69,978 average annual salary of a freelance copywriter.

The top three skills for a freelance copywriter include web content, blog posts and copywriting. The most important skills for a senior writer are project management, web content, and wordpress.

Freelance copywriter vs senior writer overview

Freelance CopywriterSenior Writer
Yearly salary$69,978$80,145
Hourly rate$33.64$38.53
Growth rate4%4%
Number of jobs2,98115,995
Job satisfaction--
Most common degreeBachelor's Degree, 82%Bachelor's Degree, 79%
Average age4242
Years of experience22

What does a freelance copywriter do?

A Freelance Copywriter generates the words, slogans, and audio scripts that accompany advertising visuals. They work as an independent contractor, either on their own, or through a recruitment agency.

What does a senior writer do?

A senior writer is responsible for assisting junior writers in creating compositions and digital content according to business functions and client needs. A senior writer should have excellent communication skills, both written and oral, as well as extensive knowledge of composition structures and developing engaging pieces to attract the target audience and potential clients, driving resources for revenue and profits. They also coordinate with clients on any adjustments and instructions to support their goals and objectives.

Freelance copywriter vs senior writer salary

Freelance copywriters and senior writers have different pay scales, as shown below.

Freelance CopywriterSenior Writer
Average salary$69,978$80,145
Salary rangeBetween $46,000 And $105,000Between $54,000 And $117,000
Highest paying City-San Francisco, CA
Highest paying state-California
Best paying company-Apple
Best paying industry-Professional

Differences between freelance copywriter and senior writer education

There are a few differences between a freelance copywriter and a senior writer in terms of educational background:

Freelance CopywriterSenior Writer
Most common degreeBachelor's Degree, 82%Bachelor's Degree, 79%
Most common majorEnglishEnglish
Most common collegeMassachusetts Institute of TechnologyMassachusetts Institute of Technology

Freelance copywriter vs senior writer demographics

Here are the differences between freelance copywriters' and senior writers' demographics:

Freelance CopywriterSenior Writer
Average age4242
Gender ratioMale, 46.3% Female, 53.7%Male, 55.8% Female, 44.2%
Race ratioBlack or African American, 5.9% Unknown, 5.6% Hispanic or Latino, 7.6% Asian, 4.9% White, 75.7% American Indian and Alaska Native, 0.4%Black or African American, 6.0% Unknown, 5.6% Hispanic or Latino, 7.7% Asian, 4.9% White, 75.5% American Indian and Alaska Native, 0.4%
LGBT Percentage16%16%

Differences between freelance copywriter and senior writer duties and responsibilities

Freelance copywriter example responsibilities.

  • Manage proposal process from RFP (request for proposal) receipt to writing and editing various contributions to final RFP submission.
  • Provide copywriting services to clients using proven direct response marketing elements to optimize conversions.
  • Experience with brand development, copywriting, advertising, and integrate social media marketing communications.
  • Participate in brainstorming sessions to cultivate creative solutions to advertising opportunities with uniquely clever messages.
  • Provide career branding services, including resume, LinkedIn, and professional biography writing services.
  • Develop and administer the company's RFP database; greatly streamline the RFP process.
  • Show more

Senior writer example responsibilities.

  • Manage agency's web site and Facebook page.
  • Volunteer to manage the company s intranet content, learning basic HTML coding.
  • Manage staff & contract writers, editors & proofreaders on large content and copywriting projects.
  • Manage publication review process, including technical and editorial review by in-house and outside reviewers.
  • Provide editorial and proofreading assistance with presentation and marketing materials, speeches and content development.
  • Skil with Snapchat and Instagram.
  • Show more

Freelance copywriter vs senior writer skills

Common freelance copywriter skills
  • Web Content, 22%
  • Blog Posts, 8%
  • Copywriting, 7%
  • Creative Concepts, 6%
  • Brainstorm, 5%
  • Email Campaigns, 5%
Common senior writer skills
  • Project Management, 8%
  • Web Content, 8%
  • WordPress, 7%
  • PowerPoint, 5%
  • Content Strategy, 5%
  • Subject Matter Experts, 4%

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