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In-store marketing associate vs brand ambassador

The differences between in-store marketing associates and brand ambassadors can be seen in a few details. Each job has different responsibilities and duties. Additionally, a brand ambassador has an average salary of $36,977, which is higher than the $29,520 average annual salary of an in-store marketing associate.

The top three skills for an in-store marketing associate include customer service, local store and sales floor. The most important skills for a brand ambassador are product knowledge, brand awareness, and sales floor.

In-store marketing associate vs brand ambassador overview

In-Store Marketing AssociateBrand Ambassador
Yearly salary$29,520$36,977
Hourly rate$14.19$17.78
Growth rate10%19%
Number of jobs109,55215,940
Job satisfaction-3
Most common degreeBachelor's Degree, 45%Bachelor's Degree, 68%
Average age4545
Years of experience--

In-store marketing associate vs brand ambassador salary

In-store marketing associates and brand ambassadors have different pay scales, as shown below.

In-Store Marketing AssociateBrand Ambassador
Average salary$29,520$36,977
Salary rangeBetween $18,000 And $46,000Between $27,000 And $49,000
Highest paying City-Portland, ME
Highest paying state-North Dakota
Best paying company-Wpp Us Holdings Inc
Best paying industry-Professional

Differences between in-store marketing associate and brand ambassador education

There are a few differences between an in-store marketing associate and a brand ambassador in terms of educational background:

In-Store Marketing AssociateBrand Ambassador
Most common degreeBachelor's Degree, 45%Bachelor's Degree, 68%
Most common majorBusinessBusiness
Most common college--

In-store marketing associate vs brand ambassador demographics

Here are the differences between in-store marketing associates' and brand ambassadors' demographics:

In-Store Marketing AssociateBrand Ambassador
Average age4545
Gender ratioMale, 38.3% Female, 61.7%Male, 42.5% Female, 57.5%
Race ratioBlack or African American, 16.9% Unknown, 8.2% Hispanic or Latino, 15.6% Asian, 6.3% White, 52.7% American Indian and Alaska Native, 0.3%Black or African American, 16.4% Unknown, 8.2% Hispanic or Latino, 17.6% Asian, 6.4% White, 51.0% American Indian and Alaska Native, 0.3%
LGBT Percentage7%7%

Differences between in-store marketing associate and brand ambassador duties and responsibilities

In-store marketing associate example responsibilities.

  • Monitor and manage inventory with excel and QuickBooks.
  • Order take all the customer's older using POS.
  • Job duties include setting up new sale signs and taking down expire, marking down clearance merchandise and setting up plan-o-grams.
  • Maintain accurate payroll records and store them according to company retention policies.
  • Set new displays to plan-o-gram, maintain old displays and train employees of new product.
  • Manage the appearance of the store in conjunction with the store priorities to present a desirable image of Aldi.

Brand ambassador example responsibilities.

  • Build relationships and maintain strong partnerships with store management to achieve and maintain apple standards.
  • Use CRM to track productivity analysis, set goals, manage tasks, and procure inventory selection.
  • Handle sensitive HIPP, Medicare, and Medicaid information.
  • Demonstrate customer service skills while assisting visitors, ranging from elementary schools to university alumni, during campus visits.
  • Organize and run weekly study hours.
  • Learned important medical skills including first aid and CPR.
  • Show more

In-store marketing associate vs brand ambassador skills

Common in-store marketing associate skills
  • Customer Service, 36%
  • Local Store, 27%
  • Sales Floor, 16%
  • Plan-O-Grams, 4%
  • POS, 4%
  • Reflect Changes, 3%
Common brand ambassador skills
  • Product Knowledge, 14%
  • Brand Awareness, 13%
  • Sales Floor, 10%
  • Customer Satisfaction, 7%
  • Product Sales, 6%
  • PET, 6%