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KCBD competitors
Zippia score 3.6
Competitor Summary. See how KCBD compares to its main competitors:
- Gray Television has the most employees (8,018).
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KCBD vs competitors
| Company | Founding date | Zippia score | Headquarters | # of Locations | Revenue | Employees |
|---|---|---|---|---|---|---|
| - | 3.6  | Lubbock, TX | 1 | $9.2M | 125 | |
| 1954 | 3.7 | Tyler, TX | 1 | $9.1M | 81 | |
| 1950 | 4.1 | Dallas, TX | 1 | $66.9M | 304 | |
| 1994 | 3.8 | Houston, TX | 1 | $15.0M | 255 | |
| - | 3.6 | Wichita, KS | 1 | $3.5M | 50 | |
| - | 4.3 | Oklahoma City, OK | 1 | $6.5M | 50 | |
| 1983 | 4.1 | Austin, TX | 1 | $9.1M | 97 | |
| 1985 | 3.9 | Waco, TX | 1 | $8.2M | 80 | |
| 1949 | 4.0 | Utica, NY | 1 | $6.2M | 50 | |
| 1900 | 3.5 | Lubbock, TX | 1 | $9.2M | 125 | |
| - | 4.0 | Indianapolis, IN | 1 | $42.0M | 50 | |
| 1955 | 3.5 | Rapid City, SD | 1 | $4.2M | 50 | |
| 1953 | 3.4 | Greenville, NC | 1 | $7.1M | 75 | |
| 1953 | 3.6 | Jackson, MS | 1 | $7.4M | 75 | |
| - | 3.6 | Kennewick, WA | 1 | $16.0M | 350 | |
| 1962 | 3.4 | Bowling Green, KY | 1 | $8.1M | 66 | |
| - | 3.2 | Green Bay, WI | 1 | $2.5M | 97 | |
| 1926 | 3.7 | Washington, DC | 1 | $14.0M | 3,000 | |
| 1966 | 4.1 | Shelbyville, KY | 3 | $250.0M | 1,100 | |
| 1897 | 4.3 | Atlanta, GA | 4 | $2.4B | 8,018 | |
ABC27 News | - | 3.9 | Harrisburg, PA | 1 | $2.9M | 12 |
Rate how well KCBD differentiates itself from its competitors.
KCBD salaries vs competitors
Compare KCBD salaries vs competitors
| Company | Average salary | Hourly salary | Salary score |
|---|---|---|---|
KCBD | $48,696 | $23.41 | - |
Compare KCBD job title salaries vs competitors
| Company | Highest salary | Hourly salary |
|---|---|---|
KCBD | $48,880 | $23.50 |
KFOR | $70,390 | $33.84 |
Landmark Community Newspapers, Inc. | $63,145 | $30.36 |
WKTV | $62,792 | $30.19 |
KSNW | $61,881 | $29.75 |
Gray Television | $59,681 | $28.69 |
WTHR-TV | $58,087 | $27.93 |
WNCT | $58,028 | $27.90 |
KOTA Territory News | $57,174 | $27.49 |
ABC27 News | $54,250 | $26.08 |
WLUK-TV FOX 11 | $53,046 | $25.50 |
WBKO | $52,760 | $25.37 |
WTOP News | $51,678 | $24.85 |
KEYE-TV | $48,766 | $23.45 |
KXXV News Channel 25 | $48,154 | $23.15 |
Kndu-tv | $47,361 | $22.77 |
WJTV | $46,284 | $22.25 |
KPRC | $46,113 | $22.17 |
KLTV 7 | $45,481 | $21.87 |
WFAA | $45,410 | $21.83 |
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KCBD jobs
KCBD demographics vs competitors
Compare gender at KCBD vs competitors
| Job title | Male | Female |
|---|---|---|
| KPRC | 44% | 56% |
| ABC27 News | 56% | 44% |
| KOTA Territory News | 58% | 42% |
| WTHR-TV | 58% | 42% |
| WBKO | 68% | 32% |
| KCBD | - | - |
Male
Female
100%
75%
50%
25%
0%
0%
25%
50%
75%
100%
Compare race at KCBD vs competitors
| Company | White | Hispanic or Latino | Black or African American | Asian | Unknown | Diversity score |
|---|---|---|---|---|---|---|
ABC27 News | 67% | 17% | 10% | 5% | 2% | 6.3 |
| 51% | 26% | 14% | 8% | 2% | 6.6 | |
| 70% | 10% | 10% | 7% | 2% | 7.0 | |
| 62% | 12% | 9% | 15% | 3% | 9.2 | |
| 75% | 6% | 10% | 6% | 3% | 4.6 | |
| 61% | 17% | 14% | 5% | 3% | 6.6 |
KCBD and similar companies CEOs
Hilton H. Howell Jr
Gray TelevisionJoey del Mar
Lubbock Avalanche-JournalDonald Patrick Laplatney
WBKODiana Siebert
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Updated January 27, 2026