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Best marketing program manager certifications
Marketing program manager certifications allow job seekers to demonstrate their competency as an marketing program manager to employers. However, not all marketing program manager certifications provide the same value for job seekers.
The best certifications for a marketing program manager are Professional Certified Marketer (PCM), Project Management Professional (PMP), and Certification in Meetings Management (CMM).
Below is a list of the best marketing program manager certifications. Obtaining an marketing program manager certification will give you a leg up when you apply for jobs and increase your potential salary.
6 best certifications for marketing program managers
| Rank | Marketing program manager certification | Organization |
|---|---|---|
| 1 | Professional Certified Marketer (PCM) | AMA |
| 2 | Project Management Professional (PMP) | PMI |
| 3 | Certification in Meetings Management (CMM) | MPI |
| 4 | Certified Medical Interpreter - Spanish (CMI) | National Boar... |
| 5 | Master Project Manager (MPM) | AAPM |
| 6 | Certified Marketing Executive (CME) | SMEI |
6 best marketing program manager certifications
1. Professional Certified Marketer (PCM)
Being a top marketer means continually enhancing your skills as well as highlighting your accomplishments. The American Marketing Association's Professional Certified Marketer (PCM) program gives you a tangible, convenient way to do both. You can earn the PCM designation by passing a comprehensive exam covering the key areas of marketing. Developed with input from hundreds of marketing experts, the PCM program meets strict national professional certification criteria and standards for excellence in marketing.
- More than two years of education or training after high school required? No
- More than two years of work experience required? No
- Oral or written exam required? Yes
- Renewal required? Every 3 year(s)
2. Project Management Professional (PMP)
The PMP designation following your name tells current and potential employers that you have demonstrated a solid foundation of knowledge from which you can competently practice project management.To be eligible for a PMP Credential, you must first meet specific educational and project management experience requirements and agree to adhere to a code of professional conduct. The final step to becoming a PMP is passing a rigorous multiple-choice examination designed to objectively assess and measure your ability to apply project management knowledge in the following six domains: initiating the project, planning the project, executing the project, monitoring and controlling the project, closing the project, and professional and social responsibility. This computer-based examination is administered globally with translation aids in 10 languages.
- More than two years of education or training after high school required? No
- More than two years of work experience required? Yes
- Oral or written exam required? Yes
- Renewal required? Every 3 year(s)
3. Certification in Meetings Management (CMM)
MPI's Global Certification in Meeting Management is an elite, intensive-learning opportunity designed for tenured and highly accomplished members of our global meeting industry community who seek career acceleration and advancement and professional recognition. The program offers strategic business education, resulting in the most prestigious designation in the meetings and events industry. Through the Global CMM program, applicants benefit from career-focused courses taught by top-level instructors, experienced industry practitioners and industry leaders.
- More than two years of education or training after high school required? Yes
- More than two years of work experience required? Yes
- Oral or written exam required? Yes
- Renewal required?
4. Certified Medical Interpreter - Spanish (CMI)
The mission of the National Board is to foster improved healthcare outcomes, patient safety and patient/provider communication, by elevating the standards for and quality of medical interpreting through a nationally recognized and accredited certification for medical interpreters.
- More than two years of education or training after high school required? No
- More than two years of work experience required? No
- Oral or written exam required? Yes
- Renewal required? Every 5 year(s)
5. Master Project Manager (MPM)
If you have 3+ years of Project Management Experience, you may apply for MPM™ Master Project Manager Board Certification.
- More than two years of education or training after high school required? Yes
- More than two years of work experience required? Yes
- Oral or written exam required? Yes
- Renewal required? Every 2 year(s)
6. Certified Marketing Executive (CME)
- More than two years of education or training after high school required? Yes
- More than two years of work experience required? Yes
- Oral or written exam required? Yes
- Renewal required? Every 5 year(s)
What is the best certification for a marketing program manager?
The best marketing program manager certification is Professional Certified Marketer (PCM). The Professional Certified Marketer (PCM) is awarded by the American Marketing Association. The advanced certification is for more experienced employees as it often requires some work experience to acquire.
Here's a bit more background on how to obtain this marketing program manager certification:
- To become a certified Professional Certified Marketer (PCM), you need to pass the exam.
- Lucky you - certification doesn't require more than two years of work experience.
- Renew certification every 3 year.
What are some of the most in-demand certifications for marketing program managers?
The most in-demand marketing program manager certification is Project Management Professional based on all active job postings. Having this marketing program manager certification will give you access to more marketing program manager jobs with higher salaries.
What certifications can impact a marketing program manager career and salary?
The Professional Certified Marketer certification will help you to secure a marketing manager position, which will increase your pay and career trajectory. A marketing manager's average salary is $106,040 whereas marketing program managers make an average salary of $86,807.
The most common combination of marketing program manager certifications include: Professional Certified Marketer (PCM), Project Management Professional (PMP), and Certification in Meetings Management (CMM).
Online courses for marketing program managers to earn certifications
1. Product Management (Part Time)
Balance business viability, technical feasibility, and customer desire to lead products and features toward long-term success. Learn from a seasoned expert. This course is offered in person and live online, in a remote classroom setting...
2. Digital Marketing (Part Time)
Build confidence and capability to apply modern marketing strategies on the job. Drive growth with multichannel campaigns powered by data and customer insight. This course is offered in person and live online, in a remote classroom setting...
3. Predictive Analytics for Business
Learn to apply predictive analytics and business intelligence to solve real-world business problems...
4. Marketing Analytics
Gain an in-depth understanding of Google Analytics and marketing analytics. Analyze data and build models with Excel, Data Studio, and create informative data visualizations with Tableau...
5. Product Management Marketing: Dekker's Product Marketing MBA
Be a Product Marketing Manager - Product Management : Product Manager MBA : Product to Market : Product Owner Launch GTM...
6. Product Marketing Launch Plan: Product GTM with Dekker, MBA
Product Management Marketing Strategy, Marketing Plan, Product Marketing Manager, Product Manager Marketing Plan...
7. Product Manager
Envision and lead the product strategy of industry-defining products, and learn to successfully bring them to market. Influence the execution of product development as a Product Manager, one of the most highly-coveted roles in technology...
8. Data Product Manager
Leverage data to build products that deliver the right experiences, to the right users, at the right time. Lead the development of data-driven products that position businesses to win in their market...
9. Professional Diploma in CRM Platforms Management
CRM Platforms at Sales, Service, Marketing and Business Management (Siebel, Dynamics CRM/365, Salesforce, SAP CRM)...
10. Marketing Analytics & Retail Business Management using Excel
Retail analytics using MS Excel - Covering Forecasting, Market Basket, RFM, Customer Valuation & Price Bundling...
11. Digital Marketing
Gain real-world experience running live campaigns as you learn from top experts in the field. Launch your career with a 360-degree understanding of digital marketing...
12. AI for Business Leaders
Master the foundations of artificial intelligence so you can strategically implement AI in your company. Leverage machine learning technologies to power corporate growth, increase efficiency, and enhance customer experiences...
13. A Business Manager's Complete Guide to SalesForce CRM
Improve collaboration, elevate proficiency and facilitate more productive business relationships in your organization...
14. Product Marketing for Technology Companies
Master your product marketing skills through practical examples and exercises...
15. Business Analytics
In this program, you will learn foundational data skills that apply across functions and industries. You will learn to analyze data and build models with Excel, query databases using SQL, and create informative data visualizations with Tableau...
16. AI Product Manager
Learn to develop AI products that deliver business value. Build skills that help you compete in the new AI-powered world...
17. Email Marketing. Increase Sales With Email Marketing!
A Hands-on Guide to Email Marketing for Beginners. Learn How to Boost Your Business With Email Marketing Strategy...
18. Product Management Fundamentals
Case-based practical course on product management to build strong foundations in product concepts, process & frameworks...
19. Growth Product Manager
Hone specialized Product Management skills in growth strategy. Lead experimentation and data-driven decision-making in your organization to drive products to reach the next level of scale, impact, and profitability...
20. Product Strategy
Learn how to build a bullet-proof vision & strategy for any digital product idea. By the end of this course, you’ll know how to identify the right problems to solve, map out business models for capturing revenue, and successfully pitch your strategy to stakeholders...