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Product merchandiser vs merchandising representative

The differences between product merchandisers and merchandising representatives can be seen in a few details. Each job has different responsibilities and duties. Additionally, a merchandising representative has an average salary of $32,303, which is higher than the $31,071 average annual salary of a product merchandiser.

The top three skills for a product merchandiser include PET, brand awareness and product line. The most important skills for a merchandising representative are little supervision, store management, and plan-o-grams.

Product merchandiser vs merchandising representative overview

Product MerchandiserMerchandising Representative
Yearly salary$31,071$32,303
Hourly rate$14.94$15.53
Growth rate1%4%
Number of jobs122,502351,931
Job satisfaction--
Most common degreeBachelor's Degree, 55%Bachelor's Degree, 53%
Average age3847
Years of experience-4

What does a product merchandiser do?

Product merchandiser positions require individuals with skills in product knowledge, quality and customer focus, organization, client relationships, promotions, and attention to detail. The job involves taking responsibility for the appearance of products in different stores in order to promote specific products and increase sales.

What does a merchandising representative do?

Merchandising representatives are professionals who are responsible for providing point-of-purchase and shelf management services to produce sales. These representatives are required to plan and develop merchandising strategies so that they can balance the expectations of customers and the organization's objectives. They must maintain store shelves and display products appropriately so that they can maximize the interest of customers and sales levels. Merchandising representatives must also analyze sales figures, the reactions of customers, and market trends to anticipate their product needs and plan product stock.

Product merchandiser vs merchandising representative salary

Product merchandisers and merchandising representatives have different pay scales, as shown below.

Product MerchandiserMerchandising Representative
Average salary$31,071$32,303
Salary rangeBetween $24,000 And $39,000Between $25,000 And $40,000
Highest paying CityEugene, ORSeattle, WA
Highest paying stateOregonMaine
Best paying companyAmazonECMD
Best paying industryEducationManufacturing

Differences between product merchandiser and merchandising representative education

There are a few differences between a product merchandiser and a merchandising representative in terms of educational background:

Product MerchandiserMerchandising Representative
Most common degreeBachelor's Degree, 55%Bachelor's Degree, 53%
Most common majorBusinessBusiness
Most common college-SUNY College of Technology at Alfred

Product merchandiser vs merchandising representative demographics

Here are the differences between product merchandisers' and merchandising representatives' demographics:

Product MerchandiserMerchandising Representative
Average age3847
Gender ratioMale, 57.9% Female, 42.1%Male, 47.2% Female, 52.8%
Race ratioBlack or African American, 9.8% Unknown, 5.7% Hispanic or Latino, 18.6% Asian, 6.6% White, 58.3% American Indian and Alaska Native, 1.0%Black or African American, 3.8% Unknown, 3.7% Hispanic or Latino, 13.9% Asian, 5.1% White, 73.2% American Indian and Alaska Native, 0.2%
LGBT Percentage6%6%

Differences between product merchandiser and merchandising representative duties and responsibilities

Product merchandiser example responsibilities.

  • Implement plan-o-grams, point of purchase material and achieve on shelf product merchandising objectives.
  • Diagnose production problem and work with suppliers to present alternatives to both parties to achieve KPI (key performance indicator).
  • Help to sell new products, install POS material and build displays.
  • Assist the stores with products and displays, checking out of codes and help with plan-o-grams.
  • Provide national pet supply stores with merchandizing support, including inventory, product resets, distributing product information, magazine stock management
  • Organize and conduct Macys luggage seminars and bridal events.

Merchandising representative example responsibilities.

  • Manage Nintendo's promotional programs; secure and maintain point-of-purchase displays that alert customers to brand availability.
  • Update POS promotional materials such as cardboard temporary decorative displays.
  • Coordinate and administer jewelry entries for industry awards and advertisements in national fashion magazines.
  • Assist patients with Critical/Triage calls; document necessary symptoms for medical assistants to determine what medical intervention is necessary.
  • Place IRC on assign products for promotional sales.
  • Increase sales by installing displays and instant rebate coupons (IRC).
  • Show more

Product merchandiser vs merchandising representative skills

Common product merchandiser skills
  • PET, 37%
  • Brand Awareness, 15%
  • Product Line, 13%
  • Retail Store, 13%
  • Pallets, 6%
  • Cleanliness, 5%
Common merchandising representative skills
  • Little Supervision, 24%
  • Store Management, 23%
  • Plan-O-Grams, 13%
  • Customer Service, 9%
  • Product Knowledge, 6%
  • Working Independently, 5%

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