How much does a marketing program coordinator make?

The average marketing program coordinator salary in the United States is $51,473. Marketing program coordinator salaries typically range between $32,000 and $82,000 yearly. The average hourly rate for marketing program coordinators is $24.75 per hour. Marketing program coordinator salary is impacted by location, education, and experience. Marketing program coordinators earn the highest average salary in Delaware.

Marketing program coordinator salary

Q: What state pays Marketing Program Coordinators the most?

Delaware pays Marketing Program Coordinators the most in the United States, with an average salary of $68,964 per year, or $33.16 per hour.

Q: How do I know if I'm being paid fairly as a marketing program coordinator?

You know if you are being paid fairly as a marketing program coordinator if your pay is close to the average pay for the state you live in. For example, if you live in California you should be paid close to $66,004 per year.

Quoted expert

Michael Riecke

Average marketing program coordinator salary

$51,473

$24.75 hourly rate

Entry-level marketing program coordinator salary

$32,000 yearly salary

Updated December 15, 2025

Average Marketing Program Coordinator Salary

The average salary for a Marketing Program Coordinator is currently $51,473 per year. This figure can vary significantly based on factors such as location, experience, and the specific industry. For instance, coordinators with several years of experience may earn upwards of $60,000 annually, while entry-level positions typically start around $40,000.

State-by-State Salary Breakdown

Marketing Program Coordinators in states like California and New York often report higher salaries due to the cost of living and demand in major urban markets. For example, California's average salary for this position can exceed $65,000, reflecting the competitive job market.

Highest Paying Cities

San Francisco, CA - $70,000
New York, NY - $68,000
Boston, MA - $64,000

With the increasing importance of digital marketing strategies, the demand for skilled coordinators is expected to rise. This profession not only offers a solid salary but also the chance to work on diverse projects that can enhance your career in marketing.

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Marketing program coordinator salary by:

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Where can a Marketing Program Coordinator earn more?

Compare salary by location

96k

76k

56k

36k

16k

Columbus, OH$68,814

Columbia, SC$45,908

Compare salary by company

149k

129k

109k

89k

69k

49k

29k

Google$134,186

Jewish Community Center$38,912

Marketing program coordinator salaries by experience level

Experience level	Avg. salary	Hourly rate
Entry-level marketing program coordinator	$32,300	$15.53
Mid-level marketing program coordinator	$54,500	$26.22
Senior-level marketing program coordinator	$89,300	$42.95

Average marketing program coordinator salary by state

The highest-paying states for marketing program coordinators are Delaware, California, and New Jersey. The lowest average marketing program coordinator salary states are Nebraska, Oklahoma, and Florida.

State view
County view

Average salary:

Highest paying states for marketing program coordinators

Rank	State	Avg. salary	Hourly rate
1	Delaware	$68,964	$33.16
2	New York	$64,810	$31.16
3	Connecticut	$59,449	$28.58
4	Arkansas	$56,978	$27.39
5	New Jersey	$65,445	$31.46
6	Pennsylvania	$55,441	$26.65
7	New Hampshire	$52,604	$25.29
8	Texas	$54,149	$26.03
9	Nevada	$53,073	$25.52
10	Oregon	$54,192	$26.05
11	New Mexico	$49,362	$23.73
12	California	$66,004	$31.73
13	Michigan	$51,894	$24.95
14	Maryland	$60,542	$29.11
15	Arizona	$50,102	$24.09
16	Tennessee	$51,130	$24.58
17	South Dakota	$44,435	$21.36
18	Colorado	$49,047	$23.58
19	Rhode Island	$53,771	$25.85
20	Washington	$50,908	$24.48
21	Minnesota	$46,312	$22.27
22	North Carolina	$47,036	$22.61
23	Georgia	$47,639	$22.90
24	Louisiana	$49,307	$23.71
25	Montana	$44,555	$21.42
26	District of Columbia	$55,389	$26.63
27	Alabama	$43,208	$20.77
28	Utah	$43,312	$20.82
29	Maine	$44,246	$21.27
30	Virginia	$50,042	$24.06
31	Wyoming	$41,111	$19.76
32	Idaho	$42,237	$20.31
33	Illinois	$46,498	$22.35
34	West Virginia	$42,577	$20.47
35	Wisconsin	$43,125	$20.73
36	North Dakota	$40,705	$19.57
37	Iowa	$44,415	$21.35
38	South Carolina	$45,705	$21.97
39	Kentucky	$42,974	$20.66
40	Massachusetts	$48,930	$23.52
41	Ohio	$42,763	$20.56
42	Hawaii	$45,644	$21.94
43	Oklahoma	$39,117	$18.81
44	Alaska	$43,672	$21.00
45	Nebraska	$39,484	$18.98
46	Florida	$38,709	$18.61
47	Vermont	$43,116	$20.73
48	Kansas	$38,590	$18.55
49	Mississippi	$38,022	$18.28
50	Missouri	$39,919	$19.19
51	Indiana	$38,395	$18.46

Top marketing program coordinator jobs near you

Highest paying cities for marketing program coordinators

The highest-paying cities for marketing program coordinators are Dover, DE, New York, NY, and Burbank, CA.

Rank	City	Avg. salary	Hourly rate
1	Dover, DE	$68,814	$33.08
2	New York, NY	$65,011	$31.26
3	Burbank, CA	$64,844	$31.18
4	Baltimore, MD	$60,825	$29.24
5	Hartford, CT	$59,322	$28.52
6	Little Rock, AR	$57,313	$27.55
7	Carson City, NV	$55,811	$26.83
8	Washington, DC	$55,353	$26.61
9	Harrisburg, PA	$54,783	$26.34
10	Austin, TX	$54,246	$26.08
11	Olympia, WA	$52,495	$25.24
12	Lansing, MI	$51,391	$24.71
13	Concord, NH	$51,135	$24.58
14	Baton Rouge, LA	$49,346	$23.72
15	Denver, CO	$48,873	$23.50
16	Boston, MA	$48,721	$23.42
17	Alpharetta, GA	$47,721	$22.94
18	Charlotte, NC	$46,377	$22.30
19	Minneapolis, MN	$46,332	$22.27
20	Columbia, SC	$45,908	$22.07

Marketing program coordinator salary details

A marketing program coordinator's salary ranges from $32,000 a year at the 10th percentile to $82,000 at the 90th percentile.

Average marketing program coordinator salary graph, trends, and summary

What is a marketing program coordinator's salary?

Percentile	Annual salary	Monthly salary	Hourly rate
90th Percentile	$82,000	$6,833	$39
75th Percentile	$65,000	$5,417	$31
Average	$51,473	$4,289	$25
25th Percentile	$40,000	$3,333	$19
10th Percentile	$32,000	$2,667	$15

Highest paying marketing program coordinator jobs

The highest paying types of marketing program coordinators are marketing executive, digital marketing consultant, and marketing consultant.

Job title	Annual salary	Monthly salary	Hourly rate	Job openings
Marketing Internship	$30,260	$2,522	$14.55	122,135
Digital Marketing Consultant	$71,064	$5,922	$34.17	99,520
Development Coordinator	$51,688	$4,307	$24.85	83,671
Account Coordinator	$39,973	$3,331	$19.22	93,480
Special Events Coordinator	$40,063	$3,339	$19.26	34,538
Coordinator	$41,599	$3,467	$20.00	151,508

How would you rate the starting salaries for marketing program coordinators, as well as the prospects for salary advancement?

Michael Riecke

Assistant Professor, State University of New York at Oswego

Starting salaries in the field of media and communication are generally lower than most entry-level professional positions. It's partially a matter of supply and demand. I think young professionals perceive media and communication careers as more glamorous and exciting than other paths. As a result, employers often find themselves with plenty of resumes to sift through. As you advance through your career, you can expect moderate to substantial salary growth.

They may not openly admit it, but many employers see the first job as a test of who has the stamina, talent, and passion for succeeding. If a new employee puts in the effort, doesn't balk at long hours, and gets the job done well without a sizeable financial reward, it's generally interpreted by the employer as a sign of commitment. That display of commitment typically gets rewarded.

Top companies hiring marketing program coordinators now:

Which companies pay marketing program coordinators the most?

Marketing program coordinator salaries at Google and Merck are the highest-paying according to our most recent salary estimates. In addition, the average marketing program coordinator salary at companies like Informa Plc and Commonwealth are highly competitive.

Rank	Company	Average salary	Hourly rate
1	Google	$134,186	$64.51
2	Merck	$99,741	$47.95
3	Informa Plc	$74,449	$35.79
4	Commonwealth	$65,326	$31.41
5	Ameriprise Financial	$62,967	$30.27
6	Childhaven	$62,134	$29.87
7	Garmin	$61,016	$29.33
8	New Hanover County	$60,907	$29.28
9	Zayo Group	$58,623	$28.18
10	4 Wheel Parts	$56,454	$27.14
11	Carle Foundation	$53,577	$25.76
12	Optiv	$52,571	$25.27
13	Paramount	$51,109	$24.57
14	Randstad North America, Inc.	$50,071	$24.07
15	Vectorworks	$49,713	$23.90
16	CTG	$48,318	$23.23
17	Johns Hopkins University	$46,334	$22.28
18	ViacomCBS	$44,158	$21.23
19	Jewish Community Center	$38,912	$18.71

Wage gap by gender, race and education

$51,000$50,200$49,400$48,600$47,800$47,000

MaleFemale

Marketing Program Coordinator salary by industry

The average marketing program coordinator salary varies across industries:

The average marketing program coordinator salary in the finance industry is $72,834, the highest of any industry.
The average marketing program coordinator salary in the finance industry is $66,687.
Marketing program coordinators in the technology industry earn an average salary of $46,704, the lowest of any industry.

Highest paying industries for marketing program coordinators

Rank	Industry	Average salary	Hourly rate
1	Finance	$72,834	$35.02
2	Non Profits	$66,687	$32.06
3	Health Care	$57,504	$27.65
4	Manufacturing	$54,587	$26.24
5	Education	$50,936	$24.49
6	Technology	$46,704	$22.45

High paying marketing program coordinator jobs

Marketing program coordinator salary trends

The average marketing program coordinator salary has risen by $4,349 over the last ten years. In 2014, the average marketing program coordinator earned $47,124 annually, but today, they earn $51,473 a year. That works out to a 5% change in pay for marketing program coordinators over the last decade.

Compare marketing program coordinator salaries for cities or states with the national average over time.

Average marketing program coordinator salary over time

Compare marketing program coordinator salaries for individual cities or states with the national average.

Marketing program coordinator salary by year

Year	Avg. salary	Hourly rate	% Change
2025	$51,500	$24.75	+3.1%
2024	$49,900	$23.99	+1.1%
2023	$49,400	$23.74	-0.2%
2022	$49,500	$23.78	+1.1%
2021	$48,900	$23.52	+0.7%

Recently added marketing program coordinator salaries

Company	Job	Location	Date added	Salary
Zaxby's	Loyalty Marketing Program Coordinator	Atlanta, GA	06/22/2025	$55,000
Mac's List	Events and Marketing Program Coordinator	Redmond, WA	06/22/2025	$83,556
Church & Dwight	Marketing Coordinator-Lunch & Learn Program	Fort Collins, CO	06/20/2025	$58,500
Pushpay	Account Based Marketing Program Coordinator	Colorado Springs, CO	05/23/2025	$78,000
Pushpay	Account Based Marketing Program Coordinator	Allen, TX	05/23/2025	$78,000
Zaxby's	Loyalty Marketing Program Coordinator	Atlanta, GA	05/11/2025	$55,000
Mac's List	Marketing Program Coordinator	Lake Oswego, OR	04/22/2025	$58,436
Navex Global	Marketing Program Coordinator	Lake Oswego, OR	04/18/2025	$58,436
Trailborn Hotel Management LLC	Programming & Marketing Coordinator	Williams, AZ	03/28/2025	$43,827
Hannaford Bros Co	Coordinator I Brand Marketing Programs	Scarborough, ME	03/26/2025	$49,211

Marketing program coordinator salary FAQs

What state pays Marketing Program Coordinators the most?

How do I know if I'm being paid fairly as a marketing program coordinator?

Have more questions? See all answers to common business and financial questions.

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Updated December 15, 2025

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