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The role of a Senior Director of Product Development is crucial in guiding product strategies and ensuring successful launches. As of October 2025, the average salary is $160,980 per year, translating to around $77 per hour. This compensation varies based on several factors, including location, industry, and experience.
Geographical location significantly impacts earning potential. For instance, states like California and New York often offer higher salaries due to the cost of living and demand for skilled professionals. Additionally, cities such as San Francisco and New York City consistently rank among the highest-paying locations for this position.
Industries such as technology, healthcare, and finance tend to provide attractive compensation packages for Senior Directors of Product Development. Understanding the specific demands and expectations within these sectors can help candidates position themselves effectively during job searches.
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The average senior director, product development salary in Washington, California, and Utah are the highest in the U.S. The lowest average senior director, product development salary states are New Hampshire, Vermont, and Kansas.
| Rank | State | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | Washington | $175,152 | $84.21 |
| 2 | Utah | $173,699 | $83.51 |
| 3 | California | $174,910 | $84.09 |
| 4 | Pennsylvania | $158,507 | $76.21 |
| 5 | Oregon | $161,159 | $77.48 |
| 6 | North Carolina | $155,886 | $74.95 |
| 7 | Rhode Island | $157,811 | $75.87 |
| 8 | Michigan | $163,024 | $78.38 |
| 9 | New Mexico | $156,097 | $75.05 |
| 10 | Arizona | $163,566 | $78.64 |
| 11 | Massachusetts | $157,955 | $75.94 |
| 12 | New Jersey | $161,331 | $77.56 |
| 13 | West Virginia | $141,673 | $68.11 |
| 14 | Alaska | $153,331 | $73.72 |
| 15 | Nevada | $149,270 | $71.76 |
| 16 | Missouri | $154,117 | $74.09 |
| 17 | Ohio | $145,328 | $69.87 |
| 18 | Oklahoma | $142,648 | $68.58 |
| 19 | Maryland | $161,281 | $77.54 |
| 20 | Idaho | $150,439 | $72.33 |
| 21 | Virginia | $151,805 | $72.98 |
| 22 | Mississippi | $141,727 | $68.14 |
| 23 | Alabama | $141,012 | $67.79 |
| 24 | New York | $147,627 | $70.97 |
| 25 | Kentucky | $145,109 | $69.76 |
| 26 | Wisconsin | $140,178 | $67.39 |
| 27 | Maine | $148,630 | $71.46 |
| 28 | South Carolina | $138,677 | $66.67 |
| 29 | Illinois | $146,509 | $70.44 |
| 30 | Tennessee | $140,074 | $67.34 |
| 31 | Delaware | $147,272 | $70.80 |
| 32 | Indiana | $140,505 | $67.55 |
| 33 | Arkansas | $135,073 | $64.94 |
| 34 | District of Columbia | $138,848 | $66.75 |
| 35 | Hawaii | $146,133 | $70.26 |
| 36 | Louisiana | $136,818 | $65.78 |
| 37 | Colorado | $142,984 | $68.74 |
| 38 | Florida | $138,269 | $66.48 |
| 39 | Minnesota | $131,665 | $63.30 |
| 40 | South Dakota | $124,761 | $59.98 |
| 41 | New Hampshire | $129,253 | $62.14 |
| 42 | Connecticut | $141,360 | $67.96 |
| 43 | Vermont | $127,978 | $61.53 |
| 44 | North Dakota | $130,871 | $62.92 |
| 45 | Iowa | $134,995 | $64.90 |
| 46 | Nebraska | $131,507 | $63.22 |
| 47 | Wyoming | $133,095 | $63.99 |
| 48 | Georgia | $126,282 | $60.71 |
| 49 | Kansas | $127,199 | $61.15 |
| 50 | Texas | $130,452 | $62.72 |
| 51 | Montana | $124,542 | $59.88 |
The highest-paying cities for senior directors, product development are San Francisco, CA, Seattle, WA, and Scottsdale, AZ.
| Rank | City | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | San Francisco, CA | $191,568 | $92.10 |
| 2 | Seattle, WA | $188,807 | $90.77 |
| 3 | Scottsdale, AZ | $171,123 | $82.27 |
| 4 | Portland, OR | $166,319 | $79.96 |
| 5 | Bethesda, MD | $166,222 | $79.91 |
| 6 | Philadelphia, PA | $162,931 | $78.33 |
| 7 | Boston, MA | $161,930 | $77.85 |
| 8 | Saint Louis, MO | $157,982 | $75.95 |
| 9 | New York, NY | $150,072 | $72.15 |
| 10 | Chicago, IL | $148,753 | $71.52 |
| 11 | Cleveland, OH | $147,454 | $70.89 |
| 12 | Highlands Ranch, CO | $145,411 | $69.91 |
| 13 | Waukesha, WI | $142,027 | $68.28 |
| 14 | Tampa, FL | $141,184 | $67.88 |
| 15 | Bentonville, AR | $136,443 | $65.60 |
| 16 | Dallas, TX | $131,560 | $63.25 |
| 17 | Alpharetta, GA | $127,179 | $61.14 |
A senior director, product development's salary ranges from $107,000 a year at the 10th percentile to $241,000 at the 90th percentile.

| Percentile | Annual salary | Monthly salary | Hourly rate |
|---|---|---|---|
| 90th Percentile | $241,000 | $20,083 | $116 |
| 75th Percentile | $199,000 | $16,583 | $96 |
| Average | $160,980 | $13,415 | $77 |
| 25th Percentile | $129,000 | $10,750 | $62 |
| 10th Percentile | $107,000 | $8,917 | $51 |
The highest paying types of senior directors, product development are vice president product development, director of software development, and product management director.
| Job title | Annual salary | Monthly salary | Hourly rate | Job openings |
|---|---|---|---|---|
| Development & Program Manager | $102,824 | $8,569 | $49.43 | 186,222 |
| Product Management Director | $156,724 | $13,060 | $75.35 | 170,460 |
| Product Manager | $111,729 | $9,311 | $53.72 | 125,678 |
| Product Owner | $97,070 | $8,089 | $46.67 | 129,990 |
| Product Lead | $118,828 | $9,902 | $57.13 | 95,557 |
| Product Director | $148,910 | $12,409 | $71.59 | 125,200 |
Top companies hiring senior directors, product development now:
Senior director, product development salaries at Genentech and Walmart are the highest-paying according to our most recent salary estimates. In addition, the average senior director, product development salary at companies like RealNetworks and Everyday Health are highly competitive.
| Rank | Company | Average salary | Hourly rate |
|---|---|---|---|
| 1 | Genentech | $204,767 | $98.45 |
| 2 | Walmart | $190,808 | $91.73 |
| 3 | RealNetworks | $183,424 | $88.18 |
| 4 | Everyday Health | $177,724 | $85.44 |
| 5 | Allbirds | $175,832 | $84.53 |
| 6 | Medidata | $173,498 | $83.41 |
| 7 | Micron Technology | $165,422 | $79.53 |
| 8 | Cleveland Clinic | $164,478 | $79.08 |
| 9 | Glaxosmithkline | $161,037 | $77.42 |
| 10 | Hoffmann-LA Roche Inc | $159,878 | $76.86 |
| 11 | Inovalon | $158,378 | $76.14 |
| 12 | TUSHY | $157,798 | $75.86 |
| 13 | Intercontinental Exchange Holdings Inc | $157,798 | $75.86 |
| 14 | Sunquest Information Systems | $157,221 | $75.59 |
| 15 | T1D Exchange | $157,112 | $75.53 |
| 16 | Vantage Deluxe World Travel | $156,804 | $75.39 |
| 17 | Central | $153,560 | $73.83 |
| 18 | Pharmaceutical Product Development | $152,643 | $73.39 |
| 19 | Blackhawk Network | $150,227 | $72.22 |
| 20 | Oscar | $149,171 | $71.72 |
The average senior director, product development salary varies across industries:
| Rank | Industry | Average salary | Hourly rate |
|---|---|---|---|
| 1 | Media | $169,263 | $81.38 |
| 2 | Technology | $160,478 | $77.15 |
| 3 | Professional | $160,231 | $77.03 |
| 4 | Retail | $160,113 | $76.98 |
| 5 | Manufacturing | $159,488 | $76.68 |
| 6 | Health Care | $145,955 | $70.17 |
| 7 | Finance | $141,255 | $67.91 |
The average senior director, product development salary has risen by $29,621 over the last ten years. In 2014, the average senior director, product development earned $131,359 annually, but today, they earn $160,980 a year. That works out to a 8% change in pay for senior directors, product development over the last decade.
Compare senior director, product development salaries for cities or states with the national average over time.
Compare senior director, product development salaries for individual cities or states with the national average.
| Year | Avg. salary | Hourly rate | % Change |
|---|---|---|---|
| 2025 | $161,000 | $77.39 | +3.7% |
| 2024 | $155,000 | $74.50 | +1.9% |
| 2023 | $152,000 | $73.10 | +1.5% |
| 2022 | $150,000 | $71.98 | +0.8% |
| 2021 | $149,000 | $71.41 | +1.9% |
| Company | Job | Location | Date added | Salary |
|---|---|---|---|---|
| Synergylabs | Senior Director, Product Development, Quality and Regulatory | Hildebran, NC | 06/27/2025 | $26,088 |
| L&R Distributors | Senior Director of Product Development & Art | Encinitas, CA | 06/26/2025 | $150,000 |
| The Coca-Cola Company | Senior Director, Product Development | Atlanta, GA | 06/13/2025 | $176,000 |
| Genentech | Senior Medical Director, Product Development, Rheumatology | Boston, MA | 06/10/2025 | $253,500 |
| Genentech | Senior Medical Director, Product Development, Rheumatology | South San Francisco, CA | 06/10/2025 | $253,500 |
| Natera | Senior Director, Product Development | San Carlos, CA | 06/09/2025 | $255,600 |
| Veracyte | Senior Director, Product Development | South San Francisco, CA | 06/09/2025 | $27,000 |
| Proshares | Senior Director, ETF Product Development | Bethesda, MD | 06/09/2025 | $185,000 |
| Advance Local Media LLC | SR. Director, Data Product Development | New York, NY | 05/09/2025 | $175,000 |
| Natera | Senior Director, Product Development | San Carlos, CA | 04/28/2025 | $255,600 |
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