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To start a self-defense products business, you must name and brand your business, get the required permits, and find inventory. This can be a wonderful business if you prepare it correctly.
Name and brand your business
To begin your business, you need to decide on branding. A huge part of branding is choosing a name for your business. This is a great chance for you to stand out from your competitors.
Obtain required permits
To sell anything in the United States, you need to hold various permits. Be sure to look into what is required in your area, and obtain those before you open your business so you do not run into any legal troubles.
Gather inventory
There are many ways to gather inventory for a self-defense products business. You may create your own line of products. You may also get it from a wholesaler. Whatever your method is, it is important to gather some inventory to have at the opening of your business.
Decide on scope and location
You need to decide whether or not you want to have a physical store to sell your products at or if you want it to be an online store. You may choose to do both. A physical store requires more startup costs, but if there is a market for it, this can make you more money.
An online school requires more marketing, but it has much lower start-up costs. Depending on your specific budget and business plan, you need to choose which one works best for you.

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