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This question is about social media marketer education.

What degree do you need for social media marketing?

By Zippia Team - Oct. 25, 2022

For social media marketing, you may need a bachelor's degree in marketing or a related field. Social media marketing is a relatively new and rapidly changing field.

Many different companies will have various requirements. The one thing they all agree on is that anyone looking to make a career in social media marketing should have a strong foundation in general marketing principles.

There are many kinds of social media degrees available that fit varying levels of educational needs and areas of focus. Some of the more common ones include:

  • Bachelor's degree in social media: Classwork typically covers core topics like math, English, and business fundamentals while also offering courses specialized in social media, digital strategy, and internet marketing.

  • Master's degree in social media: Although these programs will include some basic business or marketing classes, the emphasis will be on more advanced topics in social media and digital strategy.

  • MBA in social media: The main difference between an MBA in social media and a regular master's degree is the price tag, difficulty level, and general reputation.

A good social media degree will show you how to use the platforms and develop a strategy for branding yourself, another person, a product, etc. Social media is more than just sharing an amusing video of a cat.

To learn how to utilize social media or get a career in social networking or digital marketing, you don't need a social media degree. Many specialists think that taking courses at a university is not required for success in the field. Many people believe that social media changes too quickly for degrees to be effective. While some schools have shut down this argument, others have specialized degree programs that are always changing to match social media trends.

What degree do you need for social media marketing?

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