What does a manager do for an artist?

• Negotiating record contracts

• Mediating interpersonal conflicts

• Fighting on behalf of a client who's not receiving the treatment agreed upon in the contract

• Lobbying on a client's behalf with labels or producers, agents, and promoters, and even helping a client improve their mental and physical health

Recently, in response to shifts in the music industry, managers have devoted more time to leveraging a band's brand equity to create revenue streams and strategic partnerships. A career as a manager is time-consuming and will entail odd hours and very long days at times.

There will be very little division between work hours and personal hours as you are expected to be involved in almost every aspect of your client's life. In addition to meeting their daily needs, you will be involved in meetings and small business transactions on a daily basis.

Managers will be expected to plan for their client's future, and this will likely involve traveling frequently and attending networking events.

Successful managers will need to be flexible and have exceptional organizational and communication skills. They also need the emotional intelligence to adjust their management style to fit their client's needs.