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This question is about what a production internship does.
What is a product line?
A product line is a group of related products that are marketed and sold by an organization under the same product or brand name. Product lines generally involve a variety of products that share similarities, purposes, features, themes, or market segments.
An example of a product line is a fashion company that has a product line of women's shirts, which include a wide variety of different colors, sizes, and even styles, but they all share the common factor of being shirts designed specifically for women.
For another example of a product line, we can look at a technology company. A tech company might have a product line of different software programs that are used in graphic design, which include a variety of different programs used for different facets of this discipline, but all of the products share the common feature of being used for graphic design purposes.
Product lines are also often used as a way for a company to differentiate its offerings from the product offerings of competing organizations. It is an effective approach to offer a wide range of different products, all with similar characteristics in terms of purpose, to a specific target audience or within a particular market segment.
Product lines also enable companies to streamline their marketing and production activities by placing emphasis on a particular set of products that share common features, resources, and production processes.
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