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This question is about what a talent agent does.

What is a talent agency?

By Justin Parker - Apr. 25, 2023

A talent agency is an organization involved in the entertainment industry which often represents various actors, writers, directors, artists, musicians, or other types of entertainment professionals.

Talent agencies are responsible for finding work or projects that their clients can get involved in, while also being responsible for fielding incoming offers for projects or work. Some other common tasks that talent agencies perform for their clients include:

that talent agencies perform for their clients include:

  • Negotiating film/TV/music contracts

  • Negotiating entertainment-related offers

  • Managing their client's entertainment careers

Talent agencies work for their clients to secure or receive contracts for different types of entertainment employment opportunities in various different industries, such as:

  • Film

  • Television

  • Music

  • Advertising

  • Theater

The main goal of a talent agency is to build their client roster's careers via high-profile roles or gigs that can increase their fame, public visibility, or exposure in some way for audiences, and industry professionals alike. Talent agents work for talent agencies and one entertainer might be assigned one specific agent or a team of agents at a talent agency.

Talent agencies, and talent agents, normally charge a percentage fee from their clients for any work that gets secured or other entertainment employment opportunities in which the agency or agent participates in some fashion. The percentage fee can vary, depending on the agency and agent, but it usually is between 5% and 10%.

Talent agents come in many different sizes, some of the world's largest talent agencies include:

  • Creative Arts Agency (CAA)

  • United Talent Agency (UTA)

  • Paradigm

What is a talent agency?

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