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What should I study to become a digital marketer?

By Kate Swindlehurst - Apr. 2, 2023

To become a digital marketer, you should study digital marketing or a related field. Related fields include programs like marketing, digital media, communication, English, or liberal arts.

Digital marketing requires many different skills, so even if you obtain a different degree, if you have the qualifications and abilities necessary, you can thrive in digital marketing.

A digital marketer is a huge umbrella of many different careers, and it is important to know where you see your career path leading so you can plan and learn accordingly.

Internships are crucial for digital marketers, as you will have hands-on experience in the field of your choice. For example, an internship will teach you the basics if you seek to work in SEO.

Continued education and professional development are essential to staying competitive in your field. You can do this by receiving certification in specific areas, such as data analytics or social media.

Marketing, especially in today's digital age, is consistently changing; continued education allows you to adapt to these changes.

What should I study to become a digital marketer?

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