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Contract copywriter vs content writer

The differences between contract copywriters and content writers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 1-2 years to become both a contract copywriter and a content writer. Additionally, a contract copywriter has an average salary of $66,179, which is higher than the $58,918 average annual salary of a content writer.

The top three skills for a contract copywriter include digital marketing, wordpress and SEO. The most important skills for a content writer are digital marketing, wordpress, and web content.

Contract copywriter vs content writer overview

Contract CopywriterContent Writer
Yearly salary$66,179$58,918
Hourly rate$31.82$28.33
Growth rate4%4%
Number of jobs19,48819,621
Job satisfaction--
Most common degreeBachelor's Degree, 81%Bachelor's Degree, 77%
Average age4242
Years of experience22

Contract copywriter vs content writer salary

Contract copywriters and content writers have different pay scales, as shown below.

Contract CopywriterContent Writer
Average salary$66,179$58,918
Salary rangeBetween $42,000 And $102,000Between $40,000 And $84,000
Highest paying City-San Francisco, CA
Highest paying state-California
Best paying company-Cisco
Best paying industry-Finance

Differences between contract copywriter and content writer education

There are a few differences between a contract copywriter and a content writer in terms of educational background:

Contract CopywriterContent Writer
Most common degreeBachelor's Degree, 81%Bachelor's Degree, 77%
Most common majorEnglishEnglish
Most common collegeMassachusetts Institute of TechnologyMassachusetts Institute of Technology

Contract copywriter vs content writer demographics

Here are the differences between contract copywriters' and content writers' demographics:

Contract CopywriterContent Writer
Average age4242
Gender ratioMale, 39.8% Female, 60.2%Male, 39.8% Female, 60.2%
Race ratioBlack or African American, 6.1% Unknown, 5.5% Hispanic or Latino, 7.8% Asian, 5.0% White, 75.3% American Indian and Alaska Native, 0.4%Black or African American, 6.0% Unknown, 5.6% Hispanic or Latino, 7.8% Asian, 5.0% White, 75.2% American Indian and Alaska Native, 0.4%
LGBT Percentage16%16%

Differences between contract copywriter and content writer duties and responsibilities

Contract copywriter example responsibilities.

  • Manage the proposal lifecycle, including RFP analysis, regular communications, proposal development and production consistent with branding strategies.
  • Lead interactive copywriting efforts to propel award-winning client projects using strategic content and cohesive design.
  • Provide messaging strategy and on-target copywriting content that directly support the core business objectives of global corporations and ad agency clients.
  • Compose and edit biographies for Dudnyk's 30-plus employees.

Content writer example responsibilities.

  • Implement and manage Salesforce and Marketo for client to establish lead nurturing campaigns.
  • Maintain guest blogging strategy and policies to achieve a consistently diverse authorship and to grow readership.
  • Manage the editorial production of the pamphlets, brochures and graphic material to target worldwide audiences including china.
  • Manage proposal process from RFP (request for proposal) receipt to writing and editing various contributions to final RFP submission.
  • Collaborate with overseas team and manage documents using SharePoint to conceptualize and generate new marketing content.
  • Produce a wide array of literature ranging from poetry to short stories.
  • Show more

Contract copywriter vs content writer skills

Common contract copywriter skills
  • Digital Marketing, 20%
  • WordPress, 15%
  • SEO, 11%
  • Web Content, 9%
  • Email Marketing, 8%
  • Copywriting, 5%
Common content writer skills
  • Digital Marketing, 10%
  • WordPress, 9%
  • Web Content, 6%
  • Blog Posts, 6%
  • Digital Content, 3%
  • Content Marketing, 3%

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