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Cracked.com history
Cracked.com company history timeline
Cracked was founded as a magazine in 1958.
In October 2005, Cracked.com launched as a separate website under editor-in-chief Jack O'Brien, a former ABC News producer.
In early 2005, its owner Dick Kulpa sold the magazine to a group of investors who announced plans to revive a print version of Cracked with a new editorial focus and redesign.
Although the magazine folded soon after launch, the Cracked website gained popularity and was purchased by Demand Media in June 2007, setting off Cracked's rapid growth period.
In 2007, Cracked had a few hundred thousand unique users per month and 3 to 4 million page views.
In 2010, Cracked drew over 1 billion page views.
By 2012, Jack O'Brien reported over 300 million page views in February and 7.3 million unique monthly users, making it the most visited humor site in the world, ahead of The Onion, CollegeHumor, and Funny or Die.
On April 12, 2016, Cracked was purchased by the E. W. Scripps Company for $39 million.
In October 2017, Soren Bowie left Cracked to become a writer on American Dad!, while Michael Swaim left Cracked to pursue other interests.
On December 4, 2017, E. W. Scripps laid off 25 staff members from the website, including Daniel O'Brien, Cody Johnston, and the entire video team, in an effort to cut costs.
On September 10, 2019, Cracked was acquired by Literally Media, home to KnowYourMeme, Cheezburger, and eBaum's World.
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Cracked.com competitors
| Company name | Founded date | Revenue | Employee size | Job openings |
|---|---|---|---|---|
| SMUGGLER | 2002 | $1.6M | 30 | - |
| Big Mouth Talent | - | $3.1M | 113 | - |
| Wildfire | 2002 | $1.6M | 148 | 4 |
| Stars and Strikes Family Entertainment Centers | 2005 | $2.2M | 255 | 343 |
| Wehrenberg Inc | 1904 | $150.0M | 800 | - |
| GameWorks | 1997 | - | 65 | - |
| Medieval Times Dinner & Tournament | 1973 | $530.0M | 2,000 | - |
| Big Al's | - | $380,000 | 15 | 15 |
| Portland Spirit River Cruises | 1994 | $11.1M | 200 | - |
| RED Digital Cinema | 2005 | $159.2M | 498 | 59 |
Cracked.com history FAQs
Zippia gives an in-depth look into the details of Cracked.com, including salaries, political affiliations, employee data, and more, in order to inform job seekers about Cracked.com. The employee data is based on information from people who have self-reported their past or current employments at Cracked.com. The data on this page is also based on data sources collected from public and open data sources on the Internet and other locations, as well as proprietary data we licensed from other companies. Sources of data may include, but are not limited to, the BLS, company filings, estimates based on those filings, H1B filings, and other public and private datasets. While we have made attempts to ensure that the information displayed are correct, Zippia is not responsible for any errors or omissions or for the results obtained from the use of this information. None of the information on this page has been provided or approved by Cracked.com. The data presented on this page does not represent the view of Cracked.com and its employees or that of Zippia.
Cracked.com may also be known as or be related to Cracked and Cracked.com.