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Digital media producer vs videographer

The differences between digital media producers and videographers can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 6-12 months to become a digital media producer, becoming a videographer takes usually requires 1-2 years. Additionally, a digital media producer has an average salary of $54,073, which is higher than the $43,620 average annual salary of a videographer.

The top three skills for a digital media producer include video production, facebook and twitter. The most important skills for a videographer are training videos, video production, and video content.

Digital media producer vs videographer overview

Digital Media ProducerVideographer
Yearly salary$54,073$43,620
Hourly rate$26.00$20.97
Growth rate8%10%
Number of jobs33,2631,267
Job satisfaction--
Most common degreeBachelor's Degree, 81%Bachelor's Degree, 73%
Average age4042
Years of experience122

What does a digital media producer do?

Digital media producers are professionals who are responsible for coordinating and managing the creation of digital content that can be viewed and distributed through electronic devices. These producers are required to collaborate with clients to produce creative digital media such as video production, photography, and web design. They hire artists and technicians to create several promotional graphic designs. They must also maintain and manage the social media accounts of an organization such as YouTube, Myspace, and Fancast to increase user engagement.

What does a videographer do?

A videographer specializes in shooting and editing high-definition videos of different events, making them presentable to clients. They are primarily responsible for having their video equipment, coordinating with clients to learn any preferences or particular requests, capturing and recording from the best angle, and producing results quickly and accurately. Most of the time, a videographer may travel to different places, direct clients on what to do during filming, and edit any obstructions to produce an optimal result. Furthermore, it is essential to build rapport with clients to establish a client base and earn more projects.

Digital media producer vs videographer salary

Digital media producers and videographers have different pay scales, as shown below.

Digital Media ProducerVideographer
Average salary$54,073$43,620
Salary rangeBetween $39,000 And $74,000Between $30,000 And $62,000
Highest paying CitySan Luis Obispo, CASan Francisco, CA
Highest paying stateCaliforniaCalifornia
Best paying companyNBCUniversalYahoo
Best paying industryMediaEducation

Differences between digital media producer and videographer education

There are a few differences between a digital media producer and a videographer in terms of educational background:

Digital Media ProducerVideographer
Most common degreeBachelor's Degree, 81%Bachelor's Degree, 73%
Most common majorCommunicationPhotography
Most common collegeNorthwestern UniversityJohns Hopkins University

Digital media producer vs videographer demographics

Here are the differences between digital media producers' and videographers' demographics:

Digital Media ProducerVideographer
Average age4042
Gender ratioMale, 68.0% Female, 32.0%Male, 76.1% Female, 23.9%
Race ratioBlack or African American, 7.8% Unknown, 5.5% Hispanic or Latino, 14.4% Asian, 6.3% White, 65.8% American Indian and Alaska Native, 0.2%Black or African American, 9.1% Unknown, 6.3% Hispanic or Latino, 16.8% Asian, 5.1% White, 62.3% American Indian and Alaska Native, 0.4%
LGBT Percentage14%8%

Differences between digital media producer and videographer duties and responsibilities

Digital media producer example responsibilities.

  • Maintain and manage the company's social media accounts via YouTube and the mobile app.
  • Manage on air giveaways and daily advertising metrics
  • Assist with launch of short-form content on digital syndication platforms such as YouTube, MySpace, and Fancast.
  • Maintain and create content on the high school product including writing, still photography, slideshows, rankings, and polls.
  • Create client reports on advertising returns in PowerPoint -identify targeted audiences for advertising placement for a variety of online campaigns
  • Support all aspects of thirty minute PBS field production through the project lifecycle (i.e.
  • Show more

Videographer example responsibilities.

  • Manage the company s Instagram.
  • Manage media assets including creating graphics, digitizing, archiving, editorial 'string-outs' and tracking media assets.
  • Work as a DP on promotional content for TVSEMINARY.com.
  • Design skills using various software applications for graphics and animation.
  • Have experience in DSLR video, capturing and editing the footage.
  • Position require experience with DSLR cameras, stabilizers, sliders, and drones.
  • Show more

Digital media producer vs videographer skills

Common digital media producer skills
  • Video Production, 14%
  • Facebook, 6%
  • Twitter, 5%
  • Digital Platforms, 5%
  • Digital Marketing, 5%
  • SEO, 5%
Common videographer skills
  • Training Videos, 31%
  • Video Production, 8%
  • Video Content, 6%
  • Photography, 6%
  • Motion Graphics, 3%
  • Audio Equipment, 3%

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