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The differences between digital media producers and web producers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 6-12 months to become both a digital media producer and a web producer. Additionally, a web producer has an average salary of $68,376, which is higher than the $54,073 average annual salary of a digital media producer.
The top three skills for a digital media producer include video production, facebook and twitter. The most important skills for a web producer are web content, wordpress, and html css.
| Digital Media Producer | Web Producer | |
| Yearly salary | $54,073 | $68,376 |
| Hourly rate | $26.00 | $32.87 |
| Growth rate | 8% | 8% |
| Number of jobs | 33,263 | 17,519 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 81% | Bachelor's Degree, 83% |
| Average age | 40 | 40 |
| Years of experience | 12 | 12 |
Digital media producers are professionals who are responsible for coordinating and managing the creation of digital content that can be viewed and distributed through electronic devices. These producers are required to collaborate with clients to produce creative digital media such as video production, photography, and web design. They hire artists and technicians to create several promotional graphic designs. They must also maintain and manage the social media accounts of an organization such as YouTube, Myspace, and Fancast to increase user engagement.
A Web Producer is responsible for monitoring the servers' performance and managing web traffic. Web Producers work with the system engineers in designing web features with a user-friendly interface for smooth navigation and transitions. They may also conduct data analysis through surveys to identify opportunities to enhance the site's content and drive more audience. A Web Producer must have excellent communication and technical skills, especially in conducting preventive maintenance and perform immediate troubleshooting for downtimes and system failures.
Digital media producers and web producers have different pay scales, as shown below.
| Digital Media Producer | Web Producer | |
| Average salary | $54,073 | $68,376 |
| Salary range | Between $39,000 And $74,000 | Between $48,000 And $97,000 |
| Highest paying City | San Luis Obispo, CA | San Mateo, CA |
| Highest paying state | California | Georgia |
| Best paying company | NBCUniversal | Genentech |
| Best paying industry | Media | Technology |
There are a few differences between a digital media producer and a web producer in terms of educational background:
| Digital Media Producer | Web Producer | |
| Most common degree | Bachelor's Degree, 81% | Bachelor's Degree, 83% |
| Most common major | Communication | Communication |
| Most common college | Northwestern University | Massachusetts Institute of Technology |
Here are the differences between digital media producers' and web producers' demographics:
| Digital Media Producer | Web Producer | |
| Average age | 40 | 40 |
| Gender ratio | Male, 68.0% Female, 32.0% | Male, 53.6% Female, 46.4% |
| Race ratio | Black or African American, 7.8% Unknown, 5.5% Hispanic or Latino, 14.4% Asian, 6.3% White, 65.8% American Indian and Alaska Native, 0.2% | Black or African American, 7.9% Unknown, 5.6% Hispanic or Latino, 14.4% Asian, 6.4% White, 65.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 14% | 14% |