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How to hire a director strategic communications

Director strategic communications hiring summary. Here are some key points about hiring directors strategic communications in the United States:

  • HR departments typically spend 15% of their expenses on recruitment.
  • It usually takes about 12 weeks for a new employee to reach full productivity levels.
  • It typically takes 36-42 days to fill a job opening.
  • The median cost to hire a director strategic communications is $1,633.
  • Small businesses spend an average of $1,105 per director strategic communications on training each year, while large companies spend $658.
  • There are currently 7,583 directors strategic communications in the US and 30,746 job openings.
  • New York, NY, has the highest demand for directors strategic communications, with 12 job openings.
  • Washington, DC has the highest concentration of directors strategic communications.

How to hire a director strategic communications, step by step

To hire a director strategic communications, consider the skills and experience you are looking for in a candidate, allocate a budget for the position, and post and promote the job opening to reach potential candidates. Follow these steps to hire a director strategic communications:

Here's a step-by-step director strategic communications hiring guide:

  • Step 1: Identify your hiring needs
  • Step 2: Create an ideal candidate profile
  • Step 3: Make a budget
  • Step 4: Write a director strategic communications job description
  • Step 5: Post your job
  • Step 6: Interview candidates
  • Step 7: Send a job offer and onboard your new director strategic communications
  • Step 8: Go through the hiring process checklist

What does a director strategic communications do?

A director of strategic communications is responsible for monitoring the strategic communications of an organization, relating to the media relations and dissemination of information across the company and public platforms to promote brand image and close deals with business partners. Directors of strategic communications identify efficient marketing techniques and opportunities to gain more resources for revenue by analyzing the current trends to develop new services and improve existing ones. A director of strategic communications must be highly communicative and organizational, especially on coordinating with project teams to support business functions.

Learn more about the specifics of what a director strategic communications does
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  1. Identify your hiring needs

    First, determine the employments status of the director strategic communications you need to hire. Certain director strategic communications roles might require a full-time employee, whereas others can be done by part-time workers or contractors.

    Determine employee vs contractor status
    Is the person you're thinking of hiring a US citizen or green card holder?

    A director strategic communications's background is also an important factor in determining whether they'll be a good fit for the position. For example, directors strategic communications from different industries or fields will have radically different experiences and will bring different viewpoints to the role. You also need to consider the candidate's previous level of experience to make sure they'll be comfortable with the job's level of seniority.

    This list presents director strategic communications salaries for various positions.

    Type of Director Strategic CommunicationsDescriptionHourly rate
    Director Strategic CommunicationsPublic relations managers plan and direct the creation of material that will maintain or enhance the public image of their employer or client. Fundraising managers coordinate campaigns that bring in donations for their organization.$31-80
    Community Development DirectorThe job of a community development director is to manage and direct the management and planning initiatives for a community or city organization. Your duties will include collaborating with community partners in developing strategies to improve the community, architectural and economic initiatives, monitoring budgets for department initiatives, and participating in business development efforts... Show more$33-81
    Community Relations DirectorA community relations director is a professional who is responsible for managing positive relationships with community members, nonprofit organizations, and fellow employees surrounding an organization. Community relations directors must plan, organize, and manage activities to help the organization achieve its public relations goal... Show more$29-73
  2. Create an ideal candidate profile

    Common skills:
    • Project Management
    • Business Development
    • Professional Development
    • C-Suite
    • Executive Leadership
    • Leveraged
    • Direct Reports
    • HR
    • Strategic Communications Plan
    • External Audiences
    • External Communications
    • Market Research
    • Press Releases
    • Facebook
    Check all skills
    Responsibilities:
    • Manage and develop marketing, communication, and implementation process improvements for training curricula and the department's intranet website.
    • Support principal's digital presence, including Facebook.
    • Serve as representative to senior management team during community events and company spokesperson for division, including to nonprofit sector clients.
    • Perform all aspects of CLETS / NCIC data entry / inquiry
    • Direct company communications and publications including brand messaging and design, copywriting, media relations, and website content.
    More director strategic communications duties
  3. Make a budget

    Including a salary range in your director strategic communications job description helps attract top candidates to the position. A director strategic communications salary can be affected by several factors, such as geography, experience, seniority, certifications, and the prestige of the hiring company.

    For example, the average salary for a director strategic communications in Alaska may be lower than in Nevada, and an entry-level director strategic communications usually earns less than a senior-level director strategic communications. Additionally, a director strategic communications with certifications may command a higher salary, and working for a well-known company or start-up may also impact an employee's pay.

    Average director strategic communications salary

    $105,320yearly

    $50.63 hourly rate

    Entry-level director strategic communications salary
    $66,000 yearly salary
    Updated January 3, 2026

    Average director strategic communications salary by state

    RankStateAvg. salaryHourly rate
    1Nevada$133,559$64
    2California$127,090$61
    3Georgia$123,280$59
    4Texas$121,754$59
    5Washington$120,592$58
    6Arkansas$120,279$58
    7New York$119,269$57
    8Colorado$118,153$57
    9Kansas$117,078$56
    10Massachusetts$106,097$51
    11Tennessee$102,486$49
    12Virginia$101,225$49
    13Indiana$100,733$48
    14Oklahoma$100,354$48
    15Iowa$98,847$48
    16Wisconsin$96,976$47
    17Nebraska$94,684$46
    18Florida$94,332$45
    19Rhode Island$93,900$45
    20Maryland$93,836$45

    Average director strategic communications salary by company

    RankCompanyAverage salaryHourly rateJob openings
    1The Hatcher Group$162,529$78.141
    2MongoDB$156,956$75.464
    3Riot Games$148,413$71.35
    4Wpp Us Holdings Inc$148,388$71.3411
    5AbbVie$144,720$69.5822
    6Oracle$142,455$68.4958
    7SunPower$140,884$67.73
    8Grand Rounds$140,630$67.61
    9FTI Consulting$137,958$66.337
    10Arrow Electronics$134,343$64.591
    11Salesforce$133,470$64.175
    12New York University$132,101$63.513
    13Emory Healthcare$130,425$62.704
    14Johnson & Johnson$128,769$61.9117
    15American Express$126,542$60.842
    16Something Digital$123,894$59.56
    17General Motors$123,138$59.20
    18Northwestern Mutual$120,236$57.813
    19Chobani$119,294$57.35
    20Jacobs Engineering Group$118,186$56.82
  4. Writing a director strategic communications job description

    A job description for a director strategic communications role includes a summary of the job's main responsibilities, required skills, and preferred background experience. Including a salary range can also go a long way in attracting more candidates to apply, and showing the first name of the hiring manager can also make applicants more comfortable. As an example, here's a director strategic communications job description:

    Director strategic communications job description example

    Join The Chronicle Team!

    Born from a tradition of nonprofit journalism and deeply engaged in innovative digital ventures, The Chronicle is powered by an essential mission: to inform, empower, and connect the people and institutions that work to improve society. Today, The Chronicle serves the higher-education and nonprofit communities through two industry-leading news and information resources: The Chronicle of Higher Education and The Chronicle of Philanthropy.

    The Chronicle is seeking An Associate Director, Strategic Communications to join its Marketing Department. The Associate Director, Strategic Communications, in close collaboration with the Managing Director of Marketing and senior business and editorial leadership, is responsible for developing and executing a robust and multi-faced communications program to increase the visibility of The Chronicle of Higher Education's and The Chronicle of Philanthropy's brands, products, editorial coverage, and executive leadership within the higher education, non-profit, and publishing communities. This position is also responsible for corporate communications activities

    What's in it for you?

    Medical/Dental/Vision Plans
    24 PTO Days + Company Holidays
    Paternal/Family/Adoption Leave
    401K with Company Contribution & Profit Sharing
    Tuition Assistance
    And more!

    What you'll do:

    Work with key business and editorial stakeholders to build and execute an annual strategic communications plan that drives awareness of The Chronicle's brands, editorial coverage, and expertise in covering the higher education and non-profit sectors.
    Manage all outbound media relations activities for The Chronicle, proactively placing editorial coverage and company news in trade and mainstream media.
    Oversee all public relations operations, including media list management and the tracking and reporting of mainstream, trade, and social media placements to measure the impact of PR activities on our brands, audiences, and revenues.
    Manage editorial and executive speaker or panel engagements at industry conferences.

    Qualifications:

    Bachelor's degree in marketing, business, journalism, or equivalent field of study preferred
    10-15 years of experience in media relations, preferably with experience working directly with a newsroom in a publishing or media organization.
    Experience growing the visibility of company executives and subject matter experts in mainstream and trade media outlets.
    Exemplary communication and interpersonal skills including the ability to interact with external media contacts, reporters, and senior executives.
    Ability to think strategically and execute tactically.
    Superior writing, research, presentation, and project management skills.

    The Chronicle is proud to be an equal opportunity employer, and we are committed to creating a diverse work environment. We encourage members of underrepresented communities to apply.
  5. Post your job

    There are a few common ways to find directors strategic communications for your business:

    • Promoting internally or recruiting from your existing workforce.
    • Ask for referrals from friends, family members, and current employees.
    • Attend job fairs at local colleges to meet candidates with the right educational background.
    • Use social media platforms like LinkedIn, Facebook, and Twitter to recruit passive job-seekers.
    To find director strategic communications candidates, you can consider the following options:
    • Post your job opening on Zippia or other job search websites.
    • Use niche websites that focus on engineering and technology jobs, such as pr news job board, pr council, prsa job center, hoojobs.
    • Post your job on free job posting websites.
  6. Interview candidates

    Your first interview with director strategic communications candidates should focus on their interest in the role and background experience. As the hiring process goes on, you can learn more about how they'd fit into the company culture in later rounds of interviews.

    It's also good to ask about candidates' unique skills and talents. You can move on to the technical interview if a candidate is good enough for the next step.

    The right interview questions can help you assess a candidate's hard skills, behavioral intelligence, and soft skills.

  7. Send a job offer and onboard your new director strategic communications

    Once you've decided on a perfect director strategic communications candidate, it's time to write an offer letter. In addition to salary, it should include benefits and perks available to the employee. Qualified candidates may be considered for other positions, so make sure your offer is competitive. Candidates may wish to negotiate. Once you've settled on the details, formalize your agreement with a contract.

    It's equally important to follow up with applicants who don't get the job with an email letting them know that the position has been filled.

    Once that's done, you can draft an onboarding schedule for the new director strategic communications. Human Resources should complete Employee Action Forms and ensure that onboarding paperwork is completed, including I-9s, benefits enrollment, federal and state tax forms, etc. They should also ensure that new employee files are created for internal recordkeeping.

  8. Go through the hiring process checklist

    • Determine employee type (full-time, part-time, contractor, etc.)
    • Submit a job requisition form to the HR department
    • Define job responsibilities and requirements
    • Establish budget and timeline
    • Determine hiring decision makers for the role
    • Write job description
    • Post job on job boards, company website, etc.
    • Promote the job internally
    • Process applications through applicant tracking system
    • Review resumes and cover letters
    • Shortlist candidates for screening
    • Hold phone/virtual interview screening with first round of candidates
    • Conduct in-person interviews with top candidates from first round
    • Score candidates based on weighted criteria (e.g., experience, education, background, cultural fit, skill set, etc.)
    • Conduct background checks on top candidates
    • Check references of top candidates
    • Consult with HR and hiring decision makers on job offer specifics
    • Extend offer to top candidate(s)
    • Receive formal job offer acceptance and signed employment contract
    • Inform other candidates that the position has been filled
    • Set and communicate onboarding schedule to new hire(s)
    • Complete new hire paperwork (i9, benefits enrollment, tax forms, etc.)
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How much does it cost to hire a director strategic communications?

There are different types of costs for hiring directors strategic communications. One-time cost per hire for the recruitment process. Ongoing costs include employee salary, training, onboarding, benefits, insurance, and equipment. It is essential to consider all of these costs when evaluating hiring a new director strategic communications employee.

You can expect to pay around $105,320 per year for a director strategic communications, as this is the median yearly salary nationally. This can vary depending on what state or city you're hiring in. If you're hiring for contract work or on a per-project basis, hourly rates for directors strategic communications in the US typically range between $31 and $80 an hour.

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