Electronic commerce specialist vs director, search marketing strategies

The differences between electronic commerce specialists and directors, search marketing strategies can be seen in a few details. Each job has different responsibilities and duties. It typically takes 1-2 years to become both an electronic commerce specialist and a director, search marketing strategies. Additionally, a director, search marketing strategies has an average salary of $112,940, which is higher than the $64,390 average annual salary of an electronic commerce specialist.

The top three skills for an electronic commerce specialist include technical assistance, ERP and EDI. The most important skills for a director, search marketing strategies are digital marketing, paid search, and SEM.

Electronic commerce specialist vs director, search marketing strategies overview

	Electronic Commerce Specialist	Director, Search Marketing Strategies
Yearly salary	$64,390	$112,940
Hourly rate	$30.96	$54.30
Growth rate	19%	10%
Number of jobs	24,403	74,336
Job satisfaction	-	-
Most common degree	Bachelor's Degree, 76%	Bachelor's Degree, 74%
Average age	44	44
Years of experience	2	2

Electronic commerce specialist vs director, search marketing strategies salary

Electronic commerce specialists and directors, search marketing strategies have different pay scales, as shown below.

	Electronic Commerce Specialist	Director, Search Marketing Strategies
Average salary	$64,390	$112,940
Salary range	Between $40,000 And $101,000	Between $71,000 And $177,000
Highest paying City	San Francisco, CA	-
Highest paying state	New Jersey	-
Best paying company	Capricorn Systems	-
Best paying industry	-	-

Differences between electronic commerce specialist and director, search marketing strategies education

There are a few differences between an electronic commerce specialist and a director, search marketing strategies in terms of educational background:

	Electronic Commerce Specialist	Director, Search Marketing Strategies
Most common degree	Bachelor's Degree, 76%	Bachelor's Degree, 74%
Most common major	Business	Business
Most common college	University of Pennsylvania	SUNY at Binghamton

Electronic commerce specialist vs director, search marketing strategies demographics

Here are the differences between electronic commerce specialists' and directors, search marketing strategies' demographics:

	Electronic Commerce Specialist	Director, Search Marketing Strategies
Average age	44	44
Gender ratio	Male, 45.3% Female, 54.7%	Male, 80.6% Female, 19.4%
Race ratio	Black or African American, 6.2% Unknown, 4.7% Hispanic or Latino, 8.8% Asian, 12.0% White, 67.7% American Indian and Alaska Native, 0.5%	Black or African American, 6.2% Unknown, 4.7% Hispanic or Latino, 8.8% Asian, 12.0% White, 67.7% American Indian and Alaska Native, 0.5%
LGBT Percentage	11%	11%

Differences between electronic commerce specialist and director, search marketing strategies duties and responsibilities

Electronic commerce specialist example responsibilities.

Manage EDI testing with the customer, troubleshooting any failures and redesigning account setup or recommending EDI re-mapping when need.
Manage customer complaints and internal GMP audits for product manufacturing, coordinate FDA audits and recommend corrective actions.
Implement security set up for EDI customers.
Implement the web pages using HTML and Javascript.
Maintain customer specific pricing files, (CIF) for Ariba customers and work directly with the XML programmers.
Develop customized business database applications.

Director, search marketing strategies example responsibilities.

Develop SEM strategies in order to generate high quality leads for clients.
Plan, set strategy, manage, and optimize PPC campaigns on Facebook.
Conceptualize and manage introduction of Eloqua progressive profiling form and DemandBase analytics API to website.
Track and analyze data to demonstrate success and ROI.
Analyze PPC issues and opportunities, and provide and implement changes to drive campaign sales.
Develop cross location standardization processes and in house data analytic tools improving efficiency and ROI growth.

Electronic commerce specialist vs director, search marketing strategies skills

Common electronic commerce specialist skills

Technical Assistance, 41%
ERP, 20%
EDI, 16%
Technical Support, 11%
Access Database, 6%
Windows, 5%

Common director, search marketing strategies skills

Digital Marketing, 15%
Paid Search, 14%
SEM, 13%
PPC, 9%
ROI, 7%
Search Engine Marketing, 6%

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Electronic Commerce Specialist vs Director, Search Marketing Strategies

Updated January 8, 2025

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