Post job

Graphics specialist vs visual merchandiser

The differences between graphics specialists and visual merchandisers can be seen in a few details. Each job has different responsibilities and duties. Additionally, a graphics specialist has an average salary of $56,007, which is higher than the $38,037 average annual salary of a visual merchandiser.

The top three skills for a graphics specialist include graphic design, adobe illustrator and adobe photoshop. The most important skills for a visual merchandiser are customer service, ladders, and sales floor.

Graphics specialist vs visual merchandiser overview

Graphics SpecialistVisual Merchandiser
Yearly salary$56,007$38,037
Hourly rate$26.93$18.29
Growth rate3%10%
Number of jobs12,26774,351
Job satisfaction--
Most common degreeBachelor's Degree, 62%Bachelor's Degree, 57%
Average age3840
Years of experience12-

What does a graphics specialist do?

A graphics specialist is an expert at conceptualizing and developing visual art for businesses or individuals, typically for marketing or information purposes. Moreover, there are also opportunities for employment in the web and media industry. As a graphics specialist, their responsibilities include liaising with clients to identify their needs, understanding the purpose and message of the project, developing proposals, coordinating with team members, and conducting revisions as needed, all while adhering to the goals and deadlines set by the client or management.

What does a visual merchandiser do?

A visual merchandiser is responsible for arranging product displays at retail outlets, attracting customers to purchase the items. Visual merchandisers should be updated with the latest trends in the market to prioritize retail displays and floor plans. They must also be knowledgeable on product information to assist customers with their inquiries and concerns. Visual merchandisers should be creative in setting up the uniformity of the store's visuals within the budget goals. The designs must be appealing enough to drive the customers around the premises, potentially generating revenues and increasing profitability.

Graphics specialist vs visual merchandiser salary

Graphics specialists and visual merchandisers have different pay scales, as shown below.

Graphics SpecialistVisual Merchandiser
Average salary$56,007$38,037
Salary rangeBetween $38,000 And $81,000Between $27,000 And $53,000
Highest paying CitySan Francisco, CANew York, NY
Highest paying stateWashingtonNew York
Best paying companyZeniMax MediaRH
Best paying industryFinanceRetail

Differences between graphics specialist and visual merchandiser education

There are a few differences between a graphics specialist and a visual merchandiser in terms of educational background:

Graphics SpecialistVisual Merchandiser
Most common degreeBachelor's Degree, 62%Bachelor's Degree, 57%
Most common majorGraphic DesignSpecialized Sales And Merchandising
Most common collegeUniversity of Pennsylvania-

Graphics specialist vs visual merchandiser demographics

Here are the differences between graphics specialists' and visual merchandisers' demographics:

Graphics SpecialistVisual Merchandiser
Average age3840
Gender ratioMale, 53.4% Female, 46.6%Male, 27.3% Female, 72.7%
Race ratioBlack or African American, 3.4% Unknown, 5.0% Hispanic or Latino, 10.6% Asian, 10.4% White, 70.2% American Indian and Alaska Native, 0.4%Black or African American, 8.5% Unknown, 5.1% Hispanic or Latino, 13.8% Asian, 5.3% White, 66.7% American Indian and Alaska Native, 0.5%
LGBT Percentage13%17%

Differences between graphics specialist and visual merchandiser duties and responsibilities

Graphics specialist example responsibilities.

  • Lead the development and execution of several overhead presentations, advertising design, brochure marketing, and desktop publishing initiatives.
  • Create graphics / artwork for screen print, dye-sublimation, embroidery, apparel, fliers, and web graphics.
  • Prepare page layouts for posters, signage, handouts, brochures, business cards, stationery, and direct mail pieces.
  • Edit HTML for menu systems in CBT courses.
  • Work with large format digital printers, plotters, and lamination machines.
  • Create an HTML template defining the look and feel for UNITEC's intranet.
  • Show more

Visual merchandiser example responsibilities.

  • Manage backroom/stock room inventory by organizing pallets, stacking and storing product inventory.
  • Provide support to all meeting and VTC rooms.
  • Merchandise mens, ladies, kids, and accessories departments.
  • Operate audio board, PowerPoint, camera, and video switcher.
  • Assist outside vendor merchandisers (NIKE) with execution of planograms.
  • Assist with prop development and production for the 5 NYC flagship stores.
  • Show more

Graphics specialist vs visual merchandiser skills

Common graphics specialist skills
  • Graphic Design, 12%
  • Adobe Illustrator, 9%
  • Adobe Photoshop, 7%
  • Adobe Indesign, 5%
  • Adobe Creative Suite, 5%
  • Visualization, 5%
Common visual merchandiser skills
  • Customer Service, 25%
  • Ladders, 17%
  • Sales Floor, 10%
  • Store Management, 6%
  • Drive Sales, 6%
  • Kids, 5%

Browse arts, entertainment, sports, and media jobs