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Hook demographics and statistics
Hook demographics summary. Zippia estimates demographics and statistics for Hook by using a database of 30 million profiles. Our estimates are verified against BLS, Census, and current job openings data for accuracy. After extensive research and analysis, Zippia's data science team found that:
- Hook has 175 employees.
- 49% of Hook employees are women, while 51% are men.
- The most common ethnicity at Hook is White (62%).
- 15% of Hook employees are Hispanic or Latino.
- 12% of Hook employees are Black or African American.
- The average employee at Hook makes $37,134 per year.
- Employees at Hook stay with the company for 3.9 years on average.
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Hook employee diversity statistics
- 49% of Hook employees are female.
- 62% of Hook employees are white.
| Hook CEO | Michael Watts |
| Industry | Media |
| Company type | Private |
| Hook employees who are women | 49% |
| Hook executives who are women | - |
| Hook employees who are minorities | 38% |
| Hook executives who are minorities | - |
| Most common minority at Hook | Hispanic or Latino |
| Most common foreign language | Spanish |
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Hook employees education
- The most common highest degree level of Hook employees is bachelors, with 54% of employees having at least a bachelors.
- The most common major among Hook employees is business. 19% of Hook employees majored in business.
Hook demographics by department
- Hook is a male-dominated company. 51% of Hook employees are male and 49% of Hook employees are female.
- The most common race/ethnicity at Hook is White. 62% of employees at Hook are White.
Hook gender ratio
| Gender | Percentages |
|---|---|
| Male | 40.5% |
| Female | 59.5% |
- Male, 40.5%
- Female, 59.5%
Racial distribution at Hook
| Race | Percentages |
|---|---|
| White | 57.9% |
| Hispanic or Latino | 21.1% |
| Black or African American | 14.5% |
| Unknown | 3.9% |
| Asian | 2.6% |
- White, 57.9%
- Hispanic or Latino, 21.1%
- Black or African American, 14.5%
- Unknown, 3.9%
- Asian, 2.6%
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What is the average age of Hook employees?
- The most common age range of Hook employees is 20-30 years. 46% of Hook employees are between the ages of 20-30 years.
- The least common age range of Hook employees is less than 18 years. 8% of Hook employees are between the ages of less than 18 years.
Hook employee average age
| Employees age | Percentages |
|---|---|
| Less than 18 years | 7% |
| 18-20 years | 25% |
| 20-30 years | 46% |
| 30-40 years | 10% |
| 40+ years | 10% |
What is the average length of employment at Hook?
- A plurality of employees at Hook stay for 1-2 years. 31% of Hook employees stay at the company for 1-2 years.
- It's rare for an employee to stay with Hook for 8-10 years. Only 5% of Hook employees stay at the company for 8-10 years.
Hook employees' length of employment
| Number or Years | Percentages |
|---|---|
| Less than one year | 26% |
| 1-2 years | 31% |
| 3-4 years | 14% |
| 5-7 years | 14% |
| 8-10 years | 5% |
| 11+ years | 10% |
Hook salary range
- A plurality of employees at Hook earns $25k-40k. 49% of employees earn a salary of $25k-40k a year.
- The least common salary at Hook is >$200k. Only 1% of Hook employees earn a salary of >$200k a year.
Hook job listings by salary range
| Salary range | Hook | |
|---|---|---|
| <$25k | 12 jobs | - |
| $25k-40k | 33 jobs | - |
| $40k-60k | 13 jobs | - |
| $60k-100k | 5 jobs | - |
| $100k-200k | 3 jobs | - |
| >$200k | 1 jobs | - |
What employees say about demographics at Hook
The benefits package was a plus I’ll give them that.
TLDR; I wouldn’t recommend anyone, including my dog to work at Hook. During the interview process and initial onboarding everything was great, that quickly proved to be smoke and mirrors. You may be enticed by the amount of ‘Best Place to Work’ lists Hook has been on. What you don’t know is employees are pressured to complete surveys in order to get on those lists. Hook prioritizes this as opposed to getting new business, which they desperately need. There’s a weird ‘cult like’ vibe amongst employees who’ve been at Hook for many years and have never worked anywhere else. They assume Hook actually is the best place to work. Those people have also never left Michigan. And sure, you’ll work with big industry players, but the work itself is basic and monotonous and after a new months you’ll probably be bored and start looking for other opportunities. Hook really only has about 5 clients. As another review mentioned, there is a clear “in crowd”. And if you are not a part of that, enthusiastically taking part in cringey virtual happy hours and game nights, your time at Hook will probably be miserable. And directors and other higher ups will talk about you behind your back. Due to the company’s age, processes and procedures are not clearly defined. As a new employee, it’ll be confusing. But if you raise a concern or make a suggestion, it’ll simply be shot down. If you are a minority, you are being hired to fill a quota. And you’ll be subject to micro aggressions and unconscious bias. Leadership is all white. And all related. Not a red flag at all.
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Zippia gives an in-depth look into the details of Hook, including salaries, political affiliations, employee data, and more, in order to inform job seekers about Hook. The employee data is based on information from people who have self-reported their past or current employments at Hook. The data on this page is also based on data sources collected from public and open data sources on the Internet and other locations, as well as proprietary data we licensed from other companies. Sources of data may include, but are not limited to, the BLS, company filings, estimates based on those filings, H1B filings, and other public and private datasets. While we have made attempts to ensure that the information displayed are correct, Zippia is not responsible for any errors or omissions or for the results obtained from the use of this information. None of the information on this page has been provided or approved by Hook. The data presented on this page does not represent the view of Hook and its employees or that of Zippia.
Hook may also be known as or be related to Hook, Hook Studios and Hook Studios LLC.