Promotions producer vs co-producer

The differences between promotions producers and co-producers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 6-12 months to become both a promotions producer and a co-producer. Additionally, a co-producer has an average salary of $55,074, which is higher than the $54,517 average annual salary of a promotions producer.

The top three skills for a promotions producer include digital marketing, adobe creative suite and promotional content. The most important skills for a co-producer are film production, post-production, and music videos.

Promotions producer vs co-producer overview

	Promotions Producer	Co-Producer
Yearly salary	$54,517	$55,074
Hourly rate	$26.21	$26.48
Growth rate	8%	8%
Number of jobs	11,781	11,824
Job satisfaction	-	-
Most common degree	Bachelor's Degree, 82%	Bachelor's Degree, 76%
Average age	40	40
Years of experience	12	12

Promotions producer vs co-producer salary

Promotions producers and co-producers have different pay scales, as shown below.

	Promotions Producer	Co-Producer
Average salary	$54,517	$55,074
Salary range	Between $37,000 And $79,000	Between $35,000 And $84,000
Highest paying City	-	-
Highest paying state	-	-
Best paying company	-	-
Best paying industry	-	-

Differences between promotions producer and co-producer education

There are a few differences between a promotions producer and a co-producer in terms of educational background:

	Promotions Producer	Co-Producer
Most common degree	Bachelor's Degree, 82%	Bachelor's Degree, 76%
Most common major	Communication	Photography
Most common college	Harvard University	Harvard University

Promotions producer vs co-producer demographics

Here are the differences between promotions producers' and co-producers' demographics:

	Promotions Producer	Co-Producer
Average age	40	40
Gender ratio	Male, 67.9% Female, 32.1%	Male, 55.7% Female, 44.3%
Race ratio	Black or African American, 7.9% Unknown, 5.6% Hispanic or Latino, 14.5% Asian, 6.4% White, 65.6% American Indian and Alaska Native, 0.2%	Black or African American, 8.0% Unknown, 5.6% Hispanic or Latino, 14.7% Asian, 6.4% White, 65.1% American Indian and Alaska Native, 0.2%
LGBT Percentage	14%	14%

Differences between promotions producer and co-producer duties and responsibilities

Promotions producer example responsibilities.

Manage the Facebook events page and answering questions and acting as the main point of contact for inquiries.
Manage day-to-day completion activities including project planning and QA testing.
Develop ideas, plan, and coordinate promotional campaigns for the ABC affiliate television station.
Shoot digital HD video on location.
Produce noon and weekend news programs.
Use organic Facebook ads to boost nightly ratings.

Co-producer example responsibilities.

Manage on air giveaways and daily advertising metrics
Live tweet from the CSN twitter page.
Research and co-wrote the script for the PBS documentary series.
Used Panasonic P2 HD cameras: handheld, track-mount dolly, and crane-mount.
Provide timely and accurate delivery of all multi-media elements to publish to various platforms.
Direct the documentation of military grind and aerial combat operations.

Promotions producer vs co-producer skills

Common promotions producer skills

Digital Marketing, 15%
Adobe Creative Suite, 8%
Promotional Content, 7%
Promotional Spots, 7%
Graphic Design, 6%
Motion Graphics, 4%

Common co-producer skills

Film Production, 15%
Post-Production, 14%
Music Videos, 10%
Audio Equipment, 5%
Feature Film, 5%
Facebook, 4%

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Promotions Producer
Promotions Producer vs Co-Producer

Updated January 8, 2025

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