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How to hire a sales support manager

Sales support manager hiring summary. Here are some key points about hiring sales support managers in the United States:

  • HR departments typically spend 15% of their expenses on recruitment.
  • It usually takes about 12 weeks for a new employee to reach full productivity levels.
  • It typically takes 36-42 days to fill a job opening.
  • The median cost to hire a sales support manager is $1,633.
  • Small businesses spend an average of $1,105 per sales support manager on training each year, while large companies spend $658.
  • There are currently 84,431 sales support managers in the US and 166,510 job openings.
  • Chicago, IL, has the highest demand for sales support managers, with 5 job openings.
  • New York, NY has the highest concentration of sales support managers.

How to hire a sales support manager, step by step

To hire a sales support manager, you need to identify the specific skills and experience you want in a candidate, allocate a budget for the position, and advertise the job opening to attract potential candidates. To hire a sales support manager, you should follow these steps:

Here's a step-by-step sales support manager hiring guide:

  • Step 1: Identify your hiring needs
  • Step 2: Create an ideal candidate profile
  • Step 3: Make a budget
  • Step 4: Write a sales support manager job description
  • Step 5: Post your job
  • Step 6: Interview candidates
  • Step 7: Send a job offer and onboard your new sales support manager
  • Step 8: Go through the hiring process checklist

What does a sales support manager do?

A sales support manager is responsible for monitoring the sales operations of an organization, evaluating the sales performance, and conducting data analysis and research to identify business opportunities that would generate more revenue resources and increase the company's profitability. Sales support managers also meet with existing potential clients to discuss services and negotiate contracts, responding to their inquiries and concerns, and addressing their requests. They also handle the training and programs for the sales staff to maximize efficiency and productivity to meet target goals and increase sales volume.

Learn more about the specifics of what a sales support manager does
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  1. Identify your hiring needs

    The sales support manager hiring process starts by determining what type of worker you actually need. Certain roles might require a full-time employee, whereas part-time workers or contractors can do others.

    Determine employee vs contractor status
    Is the person you're thinking of hiring a US citizen or green card holder?

    Hiring the perfect sales support manager also involves considering the ideal background you'd like them to have. Depending on what industry or field they have experience in, they'll bring different skills to the job. It's also important to consider what levels of seniority and education the job requires and what kind of salary such a candidate would likely demand.

    Here's a comparison of sales support manager salaries for various roles:

    Type of Sales Support ManagerDescriptionHourly rate
    Sales Support ManagerSales managers direct organizations' sales teams. They set sales goals, analyze data, and develop training programs for organizations’ sales representatives.$29-69
    Business Development Sales ManagerA business development sales manager is in charge of securing sales by reaching out to clients through calls, correspondence, or appointments. Their responsibilities often revolve around performing research and analysis to identify new leads and sales opportunities, offering different products and services, and creating proposals and price quotes for potential clients... Show more$32-86
    Product Manager/SalesA sales product manager is responsible for monitoring the sales performance of a specific product and ensuring that the marketing strategies adhere to market standards and client requirements. Sales product managers work closely with the marketing and public relations team to enhance the product's brand image on various market platforms to reach the target audience... Show more$36-75
  2. Create an ideal candidate profile

    Common skills:
    • Project Management
    • CRM
    • Salesforce
    • Sales Training
    • Excellent Interpersonal
    • Direct Reports
    • Sales Process
    • Customer Satisfaction
    • Logistics
    • Process Improvement
    • Business Development
    • Sales Floor
    • Product Knowledge
    • Customer Support
    Check all skills
    Responsibilities:
    • Develop specifications, samples, and product metrics to achieve production readiness for all POS material.
    • Leverage other sales office resources and administrative/support staff to achieve personal and team relate revenue goals.
    • Improve sales order checklist and re-evaluat assigned duties; ensure sales order fulfillment and logistics process improvement.
    • Coordinate daily workload within team using SalesForce and GP metrics to ensure that assign tasks are complete expeditiously.
    • Direct proposal development activities including RFP review and bid determination.
    • Coordinate with legal and contracting departments to obtain information to fulfill RFP requirements.
    More sales support manager duties
  3. Make a budget

    Including a salary range in the sales support manager job description is a good way to get more applicants. A sales support manager salary can be affected by several factors, such as the location of the job, the level of experience, education, certifications, and the employer's prestige.

    For example, the average salary for a sales support manager in Kentucky may be lower than in Oregon, and an entry-level engineer typically earns less than a senior-level sales support manager. Additionally, a sales support manager with lots of experience in the field may command a higher salary as a result.

    Average sales support manager salary

    $94,946yearly

    $45.65 hourly rate

    Entry-level sales support manager salary
    $62,000 yearly salary
    Updated December 16, 2025

    Average sales support manager salary by state

    RankStateAvg. salaryHourly rate
    1Oregon$131,709$63
    2Washington$120,327$58
    3New Jersey$118,516$57
    4Michigan$116,197$56
    5Massachusetts$114,096$55
    6District of Columbia$112,507$54
    7Ohio$112,466$54
    8Maryland$111,239$53
    9New York$109,371$53
    10Connecticut$107,000$51
    11Illinois$103,543$50
    12Minnesota$102,329$49
    13California$100,755$48
    14Virginia$100,231$48
    15Texas$99,239$48
    16Arizona$96,034$46
    17New Mexico$95,401$46
    18Georgia$89,653$43
    19Pennsylvania$88,103$42
    20Utah$87,874$42

    Average sales support manager salary by company

    RankCompanyAverage salaryHourly rateJob openings
    1Accenture$161,388$77.59267
    2The Walt Disney Company$139,064$66.8612
    3Wolverine World Wide$129,878$62.44
    4Dell$128,434$61.752
    5ResMed$127,458$61.287
    6American Tower$126,423$60.78
    7HP$123,762$59.505
    8Microsoft$117,136$56.3220
    9CVS Health$114,758$55.17144
    10Citi$113,236$54.4429
    11Colfax Corporation$110,271$53.0112
    12Parker Hannifin$105,792$50.8617
    13IDT$102,758$49.4038
    14Equinix$102,286$49.185
    15Allied Motion Technologies$99,890$48.021
    16Meridian Bioscience$98,670$47.44
    17ServiceSource$97,870$47.051
    18Aptara$97,866$47.05
    19Baker Hughes$96,276$46.2922
    20NRG Energy$95,638$45.985
  4. Writing a sales support manager job description

    A sales support manager job description should include a summary of the role, required skills, and a list of responsibilities. It's also good to include a salary range and the first name of the hiring manager. To help get you started, here's an example of a sales support manager job description:

    Sales support manager job description example

    FARO is an imaging company - and an imagining company. We envision a better, more insightful, and more powerful world realized through digital 3D means and measurement technologies. Right from the start, we have helped our customers make better decisions - faster and more accurately than anyone else in the industry.

    We work with the largest companies on the planet to provide the solutions that enable them to overcome their most pressing industry challenges. In aerospace and automotive, we work with firms like SpaceX, NASA, Tesla and Volvo among others. In the construction industry, we work with the largest builders to scan and design astonishing projects. For public safety professionals, our forensics scanning tools solve crimes and document scenes with high tech gear you probably see on CSR and in the movies!We believe that if it can be dreamed it can also be measured. And if it can be measured, it can also be realized.The Sales Support Manager will work out of our corporate office in Lake Mary, Florida.
    Responsibilities:
    Leads a team of ~10 sales support specialists to create, review and process sales orders.Provides real-time feedback to employees regarding job performance and customer interactions.Adapts departmental plans and priorities to meet short-term service and/or operational challenges.Positively impacts the team's ability to achieve service, quality, and timeliness of objectives.Uses DBS or other Process Improvement toolsets to optimize the department as business needs change.Maintain a strong cadence of communication to key Flowserve stakeholders to ensure all parties are kept informed regarding the status of sales orders and escalated situations.Oversee & maintain a training program for increased professionalism and effective order management practices.Create and use timely reporting (monthly metrics, KPIs, Bowlers) to drive action. Ensure compliance with complaint management requirements.

    FARO offers:
    FARO has excellent benefits for you and your family. We not only care for our employees but also to their immediate family members. We believe in a balanced work-life and have developed programs and benefits plans to support that ethic, such as:
    A competitive paid time off bank and paid holidays Medical, dental, life and AD&D insurance plans Pre-tax flex spending accounts for medical and dependent care 401K with employer match Tuition reimbursement and training opportunities Wellness fairs Employee events

    Inclusive:
    At FARO, we are committed to encouraging different perspectives and ideas that foster innovation. We believe that we are strongest with a diverse team of employees. We want every FARO employee to feel our commitment to showing respect for all and encouraging open collaboration and communication.

    FARO is an equal opportunity employer and provides equal opportunities to all employees and applicants for employment. FARO is a government contractor and will take affirmative action as called for by applicable laws and Executive Orders.

    Join us. Become part of a dynamic organization that values quality, leadership, teamwork, honesty and openness as a way of life in conducting our business.
  5. Post your job

    There are a few common ways to find sales support managers for your business:

    • Promoting internally or recruiting from your existing workforce.
    • Ask for referrals from friends, family members, and current employees.
    • Attend job fairs at local colleges to meet candidates with the right educational background.
    • Use social media platforms like LinkedIn, Facebook, and Twitter to recruit passive job-seekers.
    Post your job online:
    • Post your sales support manager job on Zippia to find and recruit sales support manager candidates who meet your exact specifications.
    • Use field-specific websites.
    • Post a job on free websites.
  6. Interview candidates

    To successfully recruit sales support managers, your first interview needs to engage with candidates to learn about their interest in the role and experience in the field. You can go into more detail about the company, the role, and the responsibilities during follow-up interviews.

    You should also ask about candidates' unique skills and talents to see if they match the ideal candidate profile you developed earlier. Candidates good enough for the next step can complete the technical interview.

    The right interview questions can help you assess a candidate's hard skills, behavioral intelligence, and soft skills.

  7. Send a job offer and onboard your new sales support manager

    Once you've selected the best sales support manager candidate for the job, it's time to write an offer letter. In addition to salary, this letter should include details about the benefits and perks you offer the candidate. Ensuring that your offer is competitive is essential, as qualified candidates may be considering other job opportunities. The candidate may wish to negotiate the terms of the offer, and you should be open to discussion. After you reach an agreement, the final step is formalizing the agreement with a contract.

    It's equally important to follow up with applicants who don't get the job with an email letting them know that the position has been filled.

    To prepare for the new employee's start date, you can create an onboarding schedule and complete any necessary paperwork, such as employee action forms and onboarding documents like I-9 forms, benefits enrollment, and federal and state tax forms. Human Resources should also ensure that a new employee file is created.

  8. Go through the hiring process checklist

    • Determine employee type (full-time, part-time, contractor, etc.)
    • Submit a job requisition form to the HR department
    • Define job responsibilities and requirements
    • Establish budget and timeline
    • Determine hiring decision makers for the role
    • Write job description
    • Post job on job boards, company website, etc.
    • Promote the job internally
    • Process applications through applicant tracking system
    • Review resumes and cover letters
    • Shortlist candidates for screening
    • Hold phone/virtual interview screening with first round of candidates
    • Conduct in-person interviews with top candidates from first round
    • Score candidates based on weighted criteria (e.g., experience, education, background, cultural fit, skill set, etc.)
    • Conduct background checks on top candidates
    • Check references of top candidates
    • Consult with HR and hiring decision makers on job offer specifics
    • Extend offer to top candidate(s)
    • Receive formal job offer acceptance and signed employment contract
    • Inform other candidates that the position has been filled
    • Set and communicate onboarding schedule to new hire(s)
    • Complete new hire paperwork (i9, benefits enrollment, tax forms, etc.)
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How much does it cost to hire a sales support manager?

Before you start to hire sales support managers, it pays to consider both the one-off costs like recruitment, job promotion, and onboarding, as well as the ongoing costs of an employee's salary and benefits. While most companies that hire sales support managers pay close attention to the initial cost of hiring, ongoing costs are much more significant in the long run.

You can expect to pay around $94,946 per year for a sales support manager, as this is the median yearly salary nationally. This can vary depending on what state or city you're hiring in. If you're hiring for contract work or on a per-project basis, hourly rates for sales support managers in the US typically range between $29 and $69 an hour.

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