Explore jobs
Find specific jobs
Explore careers
Explore professions
Best companies
Explore companies
The differences between search engine optimizers and search engine marketing strategists can be seen in a few details. Each job has different responsibilities and duties. It typically takes 1-2 years to become both a search engine optimizer and a search engine marketing strategist. Additionally, a search engine optimizer has an average salary of $99,672, which is higher than the $68,845 average annual salary of a search engine marketing strategist.
The top three skills for a search engine optimizer include search engine optimization, CSS and HTML. The most important skills for a search engine marketing strategist are digital marketing, paid search, and campaign performance.
| Search Engine Optimizer | Search Engine Marketing Strategist | |
| Yearly salary | $99,672 | $68,845 |
| Hourly rate | $47.92 | $33.10 |
| Growth rate | 10% | 19% |
| Number of jobs | 3,599 | 78,796 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 67% | Bachelor's Degree, 85% |
| Average age | 44 | 44 |
| Years of experience | 2 | 2 |
Search engine optimizers and search engine marketing strategists have different pay scales, as shown below.
| Search Engine Optimizer | Search Engine Marketing Strategist | |
| Average salary | $99,672 | $68,845 |
| Salary range | Between $70,000 And $141,000 | Between $51,000 And $92,000 |
| Highest paying City | San Mateo, CA | - |
| Highest paying state | California | - |
| Best paying company | Meta | - |
| Best paying industry | Finance | - |
There are a few differences between a search engine optimizer and a search engine marketing strategist in terms of educational background:
| Search Engine Optimizer | Search Engine Marketing Strategist | |
| Most common degree | Bachelor's Degree, 67% | Bachelor's Degree, 85% |
| Most common major | Electrical Engineering | Business |
| Most common college | University of Pennsylvania | University of Pennsylvania |
Here are the differences between search engine optimizers' and search engine marketing strategists' demographics:
| Search Engine Optimizer | Search Engine Marketing Strategist | |
| Average age | 44 | 44 |
| Gender ratio | Male, 78.8% Female, 21.2% | Male, 67.1% Female, 32.9% |
| Race ratio | Black or African American, 6.2% Unknown, 4.7% Hispanic or Latino, 8.8% Asian, 12.0% White, 67.7% American Indian and Alaska Native, 0.5% | Black or African American, 6.2% Unknown, 4.7% Hispanic or Latino, 8.8% Asian, 12.0% White, 67.7% American Indian and Alaska Native, 0.5% |
| LGBT Percentage | 11% | 11% |