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Web writer vs contract copywriter

The differences between web writers and contract copywriters can be seen in a few details. Each job has different responsibilities and duties. It typically takes 1-2 years to become both a web writer and a contract copywriter. Additionally, a contract copywriter has an average salary of $66,179, which is higher than the $54,533 average annual salary of a web writer.

The top three skills for a web writer include web content, writing articles and biographies. The most important skills for a contract copywriter are digital marketing, wordpress, and SEO.

Web writer vs contract copywriter overview

Web WriterContract Copywriter
Yearly salary$54,533$66,179
Hourly rate$26.22$31.82
Growth rate4%4%
Number of jobs22,62219,488
Job satisfaction--
Most common degreeBachelor's Degree, 81%Bachelor's Degree, 81%
Average age4242
Years of experience22

Web writer vs contract copywriter salary

Web writers and contract copywriters have different pay scales, as shown below.

Web WriterContract Copywriter
Average salary$54,533$66,179
Salary rangeBetween $40,000 And $72,000Between $42,000 And $102,000
Highest paying City--
Highest paying state--
Best paying company--
Best paying industry--

Differences between web writer and contract copywriter education

There are a few differences between a web writer and a contract copywriter in terms of educational background:

Web WriterContract Copywriter
Most common degreeBachelor's Degree, 81%Bachelor's Degree, 81%
Most common majorEnglishEnglish
Most common collegeMassachusetts Institute of TechnologyMassachusetts Institute of Technology

Web writer vs contract copywriter demographics

Here are the differences between web writers' and contract copywriters' demographics:

Web WriterContract Copywriter
Average age4242
Gender ratioMale, 44.0% Female, 56.0%Male, 39.8% Female, 60.2%
Race ratioBlack or African American, 6.1% Unknown, 5.6% Hispanic or Latino, 7.9% Asian, 5.0% White, 75.0% American Indian and Alaska Native, 0.4%Black or African American, 6.1% Unknown, 5.5% Hispanic or Latino, 7.8% Asian, 5.0% White, 75.3% American Indian and Alaska Native, 0.4%
LGBT Percentage16%16%

Differences between web writer and contract copywriter duties and responsibilities

Web writer example responsibilities.

  • Update website daily, manage Facebook/Twitter/ Instagram accounts.
  • Create and edit content for business website and Facebook.
  • Pioneer writing sizing charts and technical information sidebars using HTML code.
  • Help social media efforts by creating corporate Facebook page and redesign and maintain a corporate blog.
  • Proof and edit content and create PowerPoint and Word.doc presentations for various marketing, city council and business/project relate meetings.
  • Integrate literary and performance poetry into prompts for student composition.
  • Show more

Contract copywriter example responsibilities.

  • Manage the proposal lifecycle, including RFP analysis, regular communications, proposal development and production consistent with branding strategies.
  • Lead interactive copywriting efforts to propel award-winning client projects using strategic content and cohesive design.
  • Provide messaging strategy and on-target copywriting content that directly support the core business objectives of global corporations and ad agency clients.
  • Compose and edit biographies for Dudnyk's 30-plus employees.

Web writer vs contract copywriter skills

Common web writer skills
  • Web Content, 39%
  • Writing Articles, 17%
  • Biographies, 12%
  • Web Copy, 10%
  • Search Engine Optimization, 1%
  • Blog Posts, 1%
Common contract copywriter skills
  • Digital Marketing, 20%
  • WordPress, 15%
  • SEO, 11%
  • Web Content, 9%
  • Email Marketing, 8%
  • Copywriting, 5%

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