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The differences between web writers and junior copywriters can be seen in a few details. Each job has different responsibilities and duties. It typically takes 1-2 years to become both a web writer and a junior copywriter. Additionally, a junior copywriter has an average salary of $60,652, which is higher than the $54,533 average annual salary of a web writer.
The top three skills for a web writer include web content, writing articles and biographies. The most important skills for a junior copywriter are digital marketing, copywriting, and SEO.
| Web Writer | Junior Copywriter | |
| Yearly salary | $54,533 | $60,652 |
| Hourly rate | $26.22 | $29.16 |
| Growth rate | 4% | 4% |
| Number of jobs | 22,622 | 12,091 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 81% | Bachelor's Degree, 85% |
| Average age | 42 | 42 |
| Years of experience | 2 | 2 |
A web writer or website content writer is responsible for providing relevant content for various websites. They are tasked with writing excellently relevant content to attract the target audience. They play a crucial role in search engine optimization (SEO), which drives traffic and enhances sales. They are also responsible for explaining topics in a clear and actionable way.
A junior copywriter specializes in producing informative content on various subjects. Their responsibilities depend on their industry or place of employment. Still, they typically revolve around following directives, conducting research and fact-checking procedures, proofreading content, submitting written materials to an editor or manager on time, and performing corrective measures as recommended. There are also instances when one must coordinate with graphic designers, utilize search engine optimization or SEO, and even update databases, all while adhering to the company's policies and regulations.
Web writers and junior copywriters have different pay scales, as shown below.
| Web Writer | Junior Copywriter | |
| Average salary | $54,533 | $60,652 |
| Salary range | Between $40,000 And $72,000 | Between $39,000 And $92,000 |
| Highest paying City | - | San Francisco, CA |
| Highest paying state | - | California |
| Best paying company | - | Apple |
| Best paying industry | - | Professional |
There are a few differences between a web writer and a junior copywriter in terms of educational background:
| Web Writer | Junior Copywriter | |
| Most common degree | Bachelor's Degree, 81% | Bachelor's Degree, 85% |
| Most common major | English | English |
| Most common college | Massachusetts Institute of Technology | Massachusetts Institute of Technology |
Here are the differences between web writers' and junior copywriters' demographics:
| Web Writer | Junior Copywriter | |
| Average age | 42 | 42 |
| Gender ratio | Male, 44.0% Female, 56.0% | Male, 54.4% Female, 45.6% |
| Race ratio | Black or African American, 6.1% Unknown, 5.6% Hispanic or Latino, 7.9% Asian, 5.0% White, 75.0% American Indian and Alaska Native, 0.4% | Black or African American, 6.2% Unknown, 5.6% Hispanic or Latino, 7.9% Asian, 5.0% White, 74.9% American Indian and Alaska Native, 0.4% |
| LGBT Percentage | 16% | 16% |