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This question is about Built In.
The dress code at Built In is business casual.
Many positions at the company are remote and would just require an employee to look presentable on a video conference call.
It is not clear what Built In's policy is on visible tattoos, piercings, and unnaturally dyed hair. Though, it would seem that these would also be accepted, as long as they are not deemed to be offensive by management.
In some corporate cases a more business professional dress code may apply. This would be dictated by individual team managers.

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