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Associate director, marketing salary
Average associate director, marketing salary
$100,954
Understanding the Salary of an Associate Director, Marketing
The average annual salary for an Associate Director of Marketing stands at approximately $100,954, equating to about $49 per hour. Factors influencing this salary include industry, geographic location, and individual experience. For instance, professionals with a decade or more of experience can earn significantly more than those just starting their careers.
Salary Insights by State
In states such as California and New York, salaries tend to be on the higher end of the spectrum due to the concentration of marketing firms and businesses that value innovative marketing strategies. Conversely, regions with a lower cost of living may offer salaries that reflect local economic conditions.
Highest Paying Cities
Cities like San Francisco and New York City are known for offering some of the highest salaries for this role. Additionally, companies in tech and finance sectors often provide premium compensation packages, including bonuses and benefits, which can significantly enhance overall earnings.
Exploring Career Opportunities
For those looking to advance, networking and expanding skill sets in digital marketing and analytics can open doors to higher-paying positions. Keeping an eye on industry trends and continuously updating your skill set will ensure you remain competitive in the job market.
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Where can an Associate Director, Marketing earn more?
Associate director, marketing salaries by experience level
| Experience level | Avg. salary | Hourly rate |
|---|---|---|
| Entry-level associate director, marketing | $74,900 | $36.03 |
| Mid-level associate director, marketing | $80,000 | $38.48 |
| Senior-level associate director, marketing | $182,000 | $87.54 |
Average associate director, marketing salary by state
The average associate director, marketing salary in Rhode Island, Connecticut, and New Jersey are the highest in the U.S. The lowest average associate director, marketing salary states are Missouri, Alabama, and Wyoming.
- State view
- County view
Highest paying states for associate directors, marketing
| Rank | State | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | Rhode Island | $120,333 | $57.85 |
| 2 | Connecticut | $119,617 | $57.51 |
| 3 | New Jersey | $118,818 | $57.12 |
| 4 | North Dakota | $110,847 | $53.29 |
| 5 | West Virginia | $97,601 | $46.92 |
| 6 | New York | $109,867 | $52.82 |
| 7 | Massachusetts | $114,208 | $54.91 |
| 8 | Virginia | $110,828 | $53.28 |
| 9 | California | $112,722 | $54.19 |
| 10 | Illinois | $112,348 | $54.01 |
| 11 | Michigan | $113,578 | $54.60 |
| 12 | Alaska | $103,496 | $49.76 |
| 13 | Texas | $103,811 | $49.91 |
| 14 | Tennessee | $107,503 | $51.68 |
| 15 | Oregon | $100,209 | $48.18 |
| 16 | District of Columbia | $107,446 | $51.66 |
| 17 | Washington | $98,164 | $47.19 |
| 18 | Georgia | $97,336 | $46.80 |
| 19 | Colorado | $100,075 | $48.11 |
| 20 | New Hampshire | $93,993 | $45.19 |
| 21 | Indiana | $103,860 | $49.93 |
| 22 | Mississippi | $88,302 | $42.45 |
| 23 | Nevada | $96,037 | $46.17 |
| 24 | North Carolina | $92,317 | $44.38 |
| 25 | Minnesota | $94,140 | $45.26 |
| 26 | Hawaii | $99,820 | $47.99 |
| 27 | Utah | $84,482 | $40.62 |
| 28 | South Dakota | $82,785 | $39.80 |
| 29 | Arkansas | $87,788 | $42.21 |
| 30 | Florida | $92,113 | $44.29 |
| 31 | Maryland | $99,161 | $47.67 |
| 32 | Idaho | $93,295 | $44.85 |
| 33 | Pennsylvania | $87,061 | $41.86 |
| 34 | Montana | $84,993 | $40.86 |
| 35 | Louisiana | $82,846 | $39.83 |
| 36 | South Carolina | $82,749 | $39.78 |
| 37 | Maine | $85,619 | $41.16 |
| 38 | New Mexico | $89,561 | $43.06 |
| 39 | Alabama | $80,282 | $38.60 |
| 40 | Arizona | $85,735 | $41.22 |
| 41 | Wyoming | $78,583 | $37.78 |
| 42 | Ohio | $84,461 | $40.61 |
| 43 | Kentucky | $84,039 | $40.40 |
| 44 | Delaware | $88,367 | $42.48 |
| 45 | Vermont | $86,103 | $41.40 |
| 46 | Iowa | $84,905 | $40.82 |
| 47 | Wisconsin | $83,030 | $39.92 |
| 48 | Oklahoma | $76,084 | $36.58 |
| 49 | Nebraska | $77,932 | $37.47 |
| 50 | Kansas | $76,878 | $36.96 |
| 51 | Missouri | $80,345 | $38.63 |
Highest paying cities for associate directors, marketing
The highest-paying cities for associate directors, marketing are San Francisco, CA, Ridgefield, CT, and Trenton, NJ.
| Rank | City | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | San Francisco, CA | $123,675 | $59.46 |
| 2 | Ridgefield, CT | $119,411 | $57.41 |
| 3 | Trenton, NJ | $118,547 | $56.99 |
| 4 | Boston, MA | $114,307 | $54.96 |
| 5 | Chicago, IL | $112,600 | $54.13 |
| 6 | Richmond, VA | $110,643 | $53.19 |
| 7 | New York, NY | $110,028 | $52.90 |
| 8 | Washington, DC | $107,415 | $51.64 |
| 9 | Austin, TX | $104,592 | $50.28 |
| 10 | Indianapolis, IN | $103,985 | $49.99 |
| 11 | Juneau, AK | $100,243 | $48.19 |
| 12 | Denver, CO | $99,947 | $48.05 |
| 13 | Baltimore, MD | $99,439 | $47.81 |
| 14 | Seattle, WA | $99,136 | $47.66 |
| 15 | Atlanta, GA | $97,258 | $46.76 |
| 16 | Minneapolis, MN | $94,210 | $45.29 |
| 17 | Raleigh, NC | $92,894 | $44.66 |
| 18 | Wilmington, DE | $88,470 | $42.53 |
| 19 | Philadelphia, PA | $87,468 | $42.05 |
| 20 | Phoenix, AZ | $85,908 | $41.30 |
Associate director, marketing salary details
An associate director, marketing's salary ranges from $70,000 a year at the 10th percentile to $144,000 at the 90th percentile.
What is an associate director, marketing's salary?
| Percentile | Annual salary | Monthly salary | Hourly rate |
|---|---|---|---|
| 90th Percentile | $144,000 | $12,000 | $69 |
| 75th Percentile | $121,000 | $10,083 | $58 |
| Average | $100,954 | $8,413 | $49 |
| 25th Percentile | $83,000 | $6,917 | $40 |
| 10th Percentile | $70,000 | $5,833 | $34 |
Highest paying associate director, marketing jobs
The highest paying types of associate directors, marketing are marketing vice president, senior director of marketing, and director, product marketing.
| Job title | Annual salary | Monthly salary | Hourly rate | Job openings |
|---|---|---|---|---|
| Marketing Manager/Project Manager | $78,368 | $6,531 | $37.68 | 187,949 |
| Marketing Program Manager | $86,807 | $7,234 | $41.73 | 173,228 |
| Marketing Vice President | $177,188 | $14,766 | $85.19 | 111,356 |
| Marketing Strategist | $80,033 | $6,669 | $38.48 | 89,543 |
| Consultant/Marketing Director | $111,827 | $9,319 | $53.76 | 122,157 |
| Marketing Manager | $104,550 | $8,712 | $50.26 | 89,627 |
Top companies hiring associate directors, marketing now:
Which companies pay associate directors, marketing the most?
Associate director, marketing salaries at Cambridge Associates and Biogen are the highest-paying according to our most recent salary estimates. In addition, the average associate director, marketing salary at companies like Handy and AstraZeneca are highly competitive.
| Rank | Company | Average salary | Hourly rate |
|---|---|---|---|
| 1 | Cambridge Associates | $160,108 | $76.97 |
| 2 | Biogen | $148,992 | $71.63 |
| 3 | Handy | $143,415 | $68.95 |
| 4 | AstraZeneca | $139,981 | $67.30 |
| 5 | Chewy | $139,497 | $67.07 |
| 6 | Vista Equity Partners | $139,400 | $67.02 |
| 7 | Boehringer Ingelheim | $138,855 | $66.76 |
| 8 | Horizon Pharma USA, Inc. | $137,928 | $66.31 |
| 9 | Cedars-Sinai | $137,006 | $65.87 |
| 10 | Alexion Pharmaceuticals | $134,999 | $64.90 |
| 11 | ViacomCBS | $134,732 | $64.78 |
| 12 | Novartis | $133,730 | $64.29 |
| 13 | AbbVie | $133,644 | $64.25 |
| 14 | Eli Lilly and Company | $133,641 | $64.25 |
| 15 | Stanford University | $132,585 | $63.74 |
| 16 | Bristol-Myers Squibb | $131,342 | $63.15 |
| 17 | Condé Nast | $130,747 | $62.86 |
| 18 | Jazz Pharmaceuticals | $130,332 | $62.66 |
| 19 | BD | $129,535 | $62.28 |
| 20 | UBS | $128,412 | $61.74 |
Wage gap by gender, race and education
Associate Director, Marketing salary by industry
The average associate director, marketing salary varies across industries:
- The average associate director, marketing salary in the pharmaceutical industry is $130,883, the highest of any industry.
- The average associate director, marketing salary in the finance industry is $107,631.
- Associate directors, marketing in the insurance industry earn an average salary of $89,885, the lowest of any industry.
Highest paying industries for associate directors, marketing
| Rank | Industry | Average salary | Hourly rate |
|---|---|---|---|
| 1 | Pharmaceutical | $130,883 | $62.92 |
| 2 | Health Care | $107,631 | $51.75 |
| 3 | Manufacturing | $106,897 | $51.39 |
| 4 | Media | $96,152 | $46.23 |
| 5 | Start-up | $89,888 | $43.22 |
| 6 | Insurance | $89,885 | $43.21 |
High paying associate director, marketing jobs
Associate director, marketing salary trends
The average associate director, marketing salary has risen by $18,576 over the last ten years. In 2014, the average associate director, marketing earned $82,378 annually, but today, they earn $100,954 a year. That works out to a 8% change in pay for associate directors, marketing over the last decade.
Compare associate director, marketing salaries for cities or states with the national average over time.
Average associate director, marketing salary over time
Compare associate director, marketing salaries for individual cities or states with the national average.
Associate director, marketing salary by year
| Year | Avg. salary | Hourly rate | % Change |
|---|---|---|---|
| 2025 | $101,000 | $48.54 | +3.7% |
| 2024 | $97,200 | $46.72 | +1.9% |
| 2023 | $95,400 | $45.85 | +1.5% |
| 2022 | $93,900 | $45.14 | +0.8% |
| 2021 | $93,200 | $44.78 | +1.9% |
Recently added associate director, marketing salaries
| Company | Job | Location | Date added | Salary |
|---|---|---|---|---|
| Bayer | Associate Director, Regional Marketing, Cardiovascular | Manchester, NH | 06/30/2025 | $143,240 |
| Bayer Inc. | Associate Director, Regional Marketing, Cardiovascular-Mountain West | Denver, CO | 06/30/2025 | $143,240 |
| Bayer | Associate Director, Regional Marketing, Cardiovascular-Carolinas | Greenville, SC | 06/30/2025 | $143,240 |
| Bayer Inc. | Associate Director, Regional Marketing, Cardiovascular | Washington, DC | 06/30/2025 | $143,240 |
| Bayer Cropscience Ltd. | Associate Director, Regional Marketing, Cardiovascular-Mountain West | Reno, NV | 06/30/2025 | $143,240 |
| Bayer Cropscience Ltd. | Associate Director, Regional Marketing, Cardiovascular-DC Metro | Washington, DC | 06/30/2025 | $143,240 |
| Bayer Cropscience Ltd. | Associate Director, Regional Marketing, Cardiovascular | Manchester, NH | 06/30/2025 | $143,240 |
| Bayer Cropscience Ltd. | Associate Director, Regional Marketing, Cardiovascular-Pacific Northwest | Portland, OR | 06/30/2025 | $143,240 |
| Bayer Cropscience Ltd. | Associate Director, Regional Marketing, Cardiovascular-Pacific Northwest | Seattle, WA | 06/30/2025 | $143,240 |
| Bayer Cropscience Ltd. | Associate Director, Regional Marketing, Cardiovascular-Mountain West | Colorado Springs, CO | 06/30/2025 | $143,240 |
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