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Digital designer vs lead designer

The differences between digital designers and lead designers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 6-12 months to become both a digital designer and a lead designer. Additionally, a lead designer has an average salary of $110,001, which is higher than the $72,987 average annual salary of a digital designer.

The top three skills for a digital designer include sketch, digital marketing and graphic design. The most important skills for a lead designer are sketch, user experience, and architecture.

Digital designer vs lead designer overview

Digital DesignerLead Designer
Yearly salary$72,987$110,001
Hourly rate$35.09$52.89
Growth rate3%3%
Number of jobs61,10945,423
Job satisfaction--
Most common degreeBachelor's Degree, 74%Bachelor's Degree, 64%
Average age3838
Years of experience1212

What does a digital designer do?

A digital designer is an individual who is responsible for creating digital assets for multimedia and graphic projects that can include mobile applications, video games, and interactive displays. Digital designers must collaborate with project managers, design teams, and content experts to interpret the team's concepts into a design that will deliver an effective user experience. They must be experts in using computer software and applications to create digital designs and convert data to a graphical interface such as HTML, CSS, and JavaScript. Digital designers must also have a bachelor's degree in graphic design or fine arts.

What does a lead designer do?

A lead designer is responsible for addressing the clients' needs of digital content and coordinating with the design team for the planning and innovation of the visual design and concept. Lead designers conduct the initial layout of frameworks and collaborate with the art staff for the specifications and outputs using various software applications and digital boards. They regularly update the client of the project's status, including adjustment and design recommendations, ensuring that the plan meets the client's budget goals. A lead designer must have excellent communication and organizational skills, especially on running diagnostic tests to improve optimal performance.

Digital designer vs lead designer salary

Digital designers and lead designers have different pay scales, as shown below.

Digital DesignerLead Designer
Average salary$72,987$110,001
Salary rangeBetween $46,000 And $114,000Between $78,000 And $154,000
Highest paying CitySan Francisco, CASan Francisco, CA
Highest paying stateCaliforniaCalifornia
Best paying companyLyftAirbnb
Best paying industryAutomotiveStart-up

Differences between digital designer and lead designer education

There are a few differences between a digital designer and a lead designer in terms of educational background:

Digital DesignerLead Designer
Most common degreeBachelor's Degree, 74%Bachelor's Degree, 64%
Most common majorGraphic DesignGraphic Design
Most common collegeUniversity of PennsylvaniaUniversity of Pennsylvania

Digital designer vs lead designer demographics

Here are the differences between digital designers' and lead designers' demographics:

Digital DesignerLead Designer
Average age3838
Gender ratioMale, 60.0% Female, 40.0%Male, 73.2% Female, 26.8%
Race ratioBlack or African American, 3.4% Unknown, 5.0% Hispanic or Latino, 10.6% Asian, 10.4% White, 70.2% American Indian and Alaska Native, 0.4%Black or African American, 3.4% Unknown, 5.0% Hispanic or Latino, 10.6% Asian, 10.4% White, 70.2% American Indian and Alaska Native, 0.4%
LGBT Percentage13%13%

Differences between digital designer and lead designer duties and responsibilities

Digital designer example responsibilities.

  • Manage various clients and projects as a sole proprietor, specializing in creative design, animation, and illustration.
  • Use ASP.NET and XML to automate common workflow tasks due to extremely high volume of designs to be create.
  • Manage website redesign including copywriting and updating all website content.
  • Work in SharePoint, Dreamweaver, HTML5, CSS, wireframes, storyboards, and WordPress.
  • Create weekly HTML email campaigns to generate a marketing presence and drive traffic to their social media and web sites.
  • Make clickable prototypes using InVision.
  • Show more

Lead designer example responsibilities.

  • Lead development of HTML5, CSS3 and mobile platform prototypes.
  • Lead team in fit meetings and collaborate with TD on sketch updates.
  • Lead & design all creative content stemming from apparel design to web identity.
  • Prepare HTML, CSS and JavaScript coding guides and best practices, and implement, enforce through peer code reviews.
  • Provide expertise skills in CSS, dynamic HTML, java script, and Java development languages.
  • Develop interactive UI features, database schema design, security module design and development.
  • Show more

Digital designer vs lead designer skills

Common digital designer skills
  • Sketch, 12%
  • Digital Marketing, 7%
  • Graphic Design, 7%
  • Digital Design, 6%
  • Adobe Creative Suite, 5%
  • UI, 4%
Common lead designer skills
  • Sketch, 14%
  • User Experience, 6%
  • Architecture, 5%
  • UI, 5%
  • Design Solutions, 5%
  • Project Management, 4%

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