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Graphic designer vs art director

The differences between graphic designers and art directors can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 6-12 months to become a graphic designer, becoming an art director takes usually requires 4-6 years. Additionally, an art director has an average salary of $88,367, which is higher than the $49,450 average annual salary of a graphic designer.

The top three skills for a graphic designer include adobe creative suite, adobe photoshop and adobe illustrator. The most important skills for an art director are graphic design, art direction, and creative concepts.

Graphic designer vs art director overview

Graphic DesignerArt Director
Yearly salary$49,450$88,367
Hourly rate$23.77$42.48
Growth rate3%4%
Number of jobs45,62511,472
Job satisfaction5-
Most common degreeBachelor's Degree, 68%Bachelor's Degree, 75%
Average age3840
Years of experience126

What does a graphic designer do?

Graphic designers are visual communicators who create graphic ideas to deliver a message through art and images which inspire, inform, and motivate consumers with the use of computer software, especially Photoshop, Illustrator, and InDesign or by hand. They have the ability to design stunning illustrations that are easily understood, even without a lot of thinking or based on the demand of their clients. It is very crucial to them as well to be flexible and to stay on top of the design trends. They create websites, posters, packaging, logos, advertising, and marketing materials, depending on the nature of the business.

What does an art director do?

An art director's duty will vary depending on the line of industry involved. However, most of the responsibilities will revolve in taking charge of the artistic direction and decisions in a project or campaign. Most of the time, it is an art director's call to conceptualize and bring a vision to completion and take the lead in coordinating with various artists and creative staff. Furthermore, an art director must oversee the progress of workflow and workforce, develop plans and strategies, and approve or provide suggestions in every creative output from staff.

Graphic designer vs art director salary

Graphic designers and art directors have different pay scales, as shown below.

Graphic DesignerArt Director
Average salary$49,450$88,367
Salary rangeBetween $34,000 And $69,000Between $57,000 And $135,000
Highest paying CityWashington, DCSan Francisco, CA
Highest paying stateMassachusettsWashington
Best paying companyMetaThe Walt Disney Company
Best paying industryTechnologyTechnology

Differences between graphic designer and art director education

There are a few differences between a graphic designer and an art director in terms of educational background:

Graphic DesignerArt Director
Most common degreeBachelor's Degree, 68%Bachelor's Degree, 75%
Most common majorGraphic DesignGraphic Design
Most common collegeUniversity of PennsylvaniaHarvard University

Graphic designer vs art director demographics

Here are the differences between graphic designers' and art directors' demographics:

Graphic DesignerArt Director
Average age3840
Gender ratioMale, 49.8% Female, 50.2%Male, 57.4% Female, 42.6%
Race ratioBlack or African American, 3.4% Unknown, 5.0% Hispanic or Latino, 10.6% Asian, 10.4% White, 70.2% American Indian and Alaska Native, 0.4%Black or African American, 4.4% Unknown, 5.6% Hispanic or Latino, 14.5% Asian, 7.8% White, 67.2% American Indian and Alaska Native, 0.6%
LGBT Percentage13%11%

Differences between graphic designer and art director duties and responsibilities

Graphic designer example responsibilities.

  • Lead the transition from paste-up, typesetting, pasting up page layout to digital ad/page building and web printing.
  • Design new template for magazine as well as ads, flyers, brochures, and cards for a variety of events.
  • Plan the development of a social networking site website using HTML, CSS, PHP, and a WordPress management system.
  • Compose and create daily advertisements for national automotive dealerships utilizing typography and design concepts while adhering to corporate brand standards.
  • Follow style guide requirements to maintain brand integrity with specific treatments of photography, typography, graphic elements and team/sponsor/arena logos.
  • Create UI kit for the website.
  • Show more

Art director example responsibilities.

  • Manage a small group of graphic artists for PC/Mac catalog.
  • Lead the conception, design and execution of cross channel initiatives for healthcare and pharmaceutical clients.
  • Monitor the day-to-day activities on projects working with editorial, design and technical teams to execute and achieve project goals.
  • Collaborate on marketing strategies and concept creation for sketch presentations, and photo shoots with talent.
  • Utilize working knowledge of HTML, CSS and PHP in the creation of web sites and social media campaigns.
  • Perform vast typesetting and paste-up duties.
  • Show more

Graphic designer vs art director skills

Common graphic designer skills
  • Adobe Creative Suite, 6%
  • Adobe Photoshop, 6%
  • Adobe Illustrator, 6%
  • Typography, 5%
  • Brochures, 5%
  • Design Concepts, 5%
Common art director skills
  • Graphic Design, 11%
  • Art Direction, 7%
  • Creative Concepts, 7%
  • Sketch, 7%
  • Adobe Creative Suite, 5%
  • Adobe Photoshop, 5%

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