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Motion graphics artist vs visual merchandiser

The differences between motion graphics artists and visual merchandisers can be seen in a few details. Each job has different responsibilities and duties. Additionally, a motion graphics artist has an average salary of $67,079, which is higher than the $38,037 average annual salary of a visual merchandiser.

The top three skills for a motion graphics artist include video production, animation and cinema. The most important skills for a visual merchandiser are customer service, ladders, and sales floor.

Motion graphics artist vs visual merchandiser overview

Motion Graphics ArtistVisual Merchandiser
Yearly salary$67,079$38,037
Hourly rate$32.25$18.29
Growth rate5%10%
Number of jobs4,28874,351
Job satisfaction--
Most common degreeBachelor's Degree, 77%Bachelor's Degree, 57%
Average age4040
Years of experience2-

What does a motion graphics artist do?

A motion graphics artist is responsible for conceptualizing digital designs and creating motion pictures according to business requirements and client specifications. Motion graphics artists produce media content and portray the message to the audience through creative multimedia projects. They should also have excellent technical skills in utilizing various software tools and applications. A motion graphics artist works closely with the whole production team for concept brainstorming and adjusting initial layouts as needed to ensure that the plans meet budget requirements and timetables.

What does a visual merchandiser do?

A visual merchandiser is responsible for arranging product displays at retail outlets, attracting customers to purchase the items. Visual merchandisers should be updated with the latest trends in the market to prioritize retail displays and floor plans. They must also be knowledgeable on product information to assist customers with their inquiries and concerns. Visual merchandisers should be creative in setting up the uniformity of the store's visuals within the budget goals. The designs must be appealing enough to drive the customers around the premises, potentially generating revenues and increasing profitability.

Motion graphics artist vs visual merchandiser salary

Motion graphics artists and visual merchandisers have different pay scales, as shown below.

Motion Graphics ArtistVisual Merchandiser
Average salary$67,079$38,037
Salary rangeBetween $43,000 And $103,000Between $27,000 And $53,000
Highest paying CityProvidence, RINew York, NY
Highest paying stateNevadaNew York
Best paying companyAmazonRH
Best paying industryMediaRetail

Differences between motion graphics artist and visual merchandiser education

There are a few differences between a motion graphics artist and a visual merchandiser in terms of educational background:

Motion Graphics ArtistVisual Merchandiser
Most common degreeBachelor's Degree, 77%Bachelor's Degree, 57%
Most common majorAnimationSpecialized Sales And Merchandising
Most common collegeUniversity of Pennsylvania-

Motion graphics artist vs visual merchandiser demographics

Here are the differences between motion graphics artists' and visual merchandisers' demographics:

Motion Graphics ArtistVisual Merchandiser
Average age4040
Gender ratioMale, 85.6% Female, 14.4%Male, 27.3% Female, 72.7%
Race ratioBlack or African American, 4.3% Unknown, 5.6% Hispanic or Latino, 14.1% Asian, 7.6% White, 67.7% American Indian and Alaska Native, 0.6%Black or African American, 8.5% Unknown, 5.1% Hispanic or Latino, 13.8% Asian, 5.3% White, 66.7% American Indian and Alaska Native, 0.5%
LGBT Percentage11%17%

Differences between motion graphics artist and visual merchandiser duties and responsibilities

Motion graphics artist example responsibilities.

  • Lead team of motion designers which include brainstorming, mood boards, creation of mock-ups and presentations to clients and stakeholders.
  • Work on VFX motion graphics project.
  • Design in-house graphics, VFX and animations for broadcast and internal marketing.
  • Generate custom compression for video material post on YouTube for game promotion.
  • Collaborate with product team and UX/UI design team to make UI animations and motion graphics.
  • Create a character using Maya 3D modeling software for a commercial project with a financing company.
  • Show more

Visual merchandiser example responsibilities.

  • Manage backroom/stock room inventory by organizing pallets, stacking and storing product inventory.
  • Provide support to all meeting and VTC rooms.
  • Merchandise mens, ladies, kids, and accessories departments.
  • Operate audio board, PowerPoint, camera, and video switcher.
  • Assist outside vendor merchandisers (NIKE) with execution of planograms.
  • Assist with prop development and production for the 5 NYC flagship stores.
  • Show more

Motion graphics artist vs visual merchandiser skills

Common motion graphics artist skills
  • Video Production, 16%
  • Animation, 16%
  • Cinema, 9%
  • Adobe Creative Suite, 5%
  • Premiere Pro, 4%
  • Video Content, 4%
Common visual merchandiser skills
  • Customer Service, 25%
  • Ladders, 17%
  • Sales Floor, 10%
  • Store Management, 6%
  • Drive Sales, 6%
  • Kids, 5%

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