Post job

Multimedia designer vs art director

The differences between multimedia designers and art directors can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 6-12 months to become a multimedia designer, becoming an art director takes usually requires 4-6 years. Additionally, an art director has an average salary of $88,367, which is higher than the $61,468 average annual salary of a multimedia designer.

The top three skills for a multimedia designer include graphic design, video production and animation. The most important skills for an art director are graphic design, art direction, and creative concepts.

Multimedia designer vs art director overview

Multimedia DesignerArt Director
Yearly salary$61,468$88,367
Hourly rate$29.55$42.48
Growth rate3%4%
Number of jobs45,32911,472
Job satisfaction--
Most common degreeBachelor's Degree, 70%Bachelor's Degree, 75%
Average age3840
Years of experience126

What does a multimedia designer do?

A multimedia designer is responsible for creating graphic content and animations for digital platforms and media advertisements. Multimedia designers produce high-quality visual materials according to business requirements and budget limitations. They coordinate with the whole design team for the accuracy of deliverables and modifications as needed. A multimedia designer must be highly technical and creative, especially in utilizing various software applications and programs to develop graphic animations that adhere to quality standards and ensuring its appeal to the target audience.

What does an art director do?

An art director's duty will vary depending on the line of industry involved. However, most of the responsibilities will revolve in taking charge of the artistic direction and decisions in a project or campaign. Most of the time, it is an art director's call to conceptualize and bring a vision to completion and take the lead in coordinating with various artists and creative staff. Furthermore, an art director must oversee the progress of workflow and workforce, develop plans and strategies, and approve or provide suggestions in every creative output from staff.

Multimedia designer vs art director salary

Multimedia designers and art directors have different pay scales, as shown below.

Multimedia DesignerArt Director
Average salary$61,468$88,367
Salary rangeBetween $44,000 And $83,000Between $57,000 And $135,000
Highest paying CityBellevue, WASan Francisco, CA
Highest paying stateWashingtonWashington
Best paying companyAmazonThe Walt Disney Company
Best paying industryReal EstateTechnology

Differences between multimedia designer and art director education

There are a few differences between a multimedia designer and an art director in terms of educational background:

Multimedia DesignerArt Director
Most common degreeBachelor's Degree, 70%Bachelor's Degree, 75%
Most common majorGraphic DesignGraphic Design
Most common collegeUniversity of PennsylvaniaHarvard University

Multimedia designer vs art director demographics

Here are the differences between multimedia designers' and art directors' demographics:

Multimedia DesignerArt Director
Average age3840
Gender ratioMale, 71.2% Female, 28.8%Male, 57.4% Female, 42.6%
Race ratioBlack or African American, 3.4% Unknown, 5.0% Hispanic or Latino, 10.6% Asian, 10.4% White, 70.2% American Indian and Alaska Native, 0.4%Black or African American, 4.4% Unknown, 5.6% Hispanic or Latino, 14.5% Asian, 7.8% White, 67.2% American Indian and Alaska Native, 0.6%
LGBT Percentage13%11%

Differences between multimedia designer and art director duties and responsibilities

Multimedia designer example responsibilities.

  • Manage website redesign including copywriting and updating all website content.
  • Launch new websites using HTML5, CSS and Wordpress.
  • Assist in the development of some client websites as well as basic SEO, site linking, HTML and CSS cleanup.
  • Design and develop dynamic websites, CSS and HTML coding, optimization of graphics, illustrations, photos and web icons.
  • Create and develop the UI for an in house video CMS.
  • Pose and render characters in Maya as well as in-game tools.
  • Show more

Art director example responsibilities.

  • Manage a small group of graphic artists for PC/Mac catalog.
  • Lead the conception, design and execution of cross channel initiatives for healthcare and pharmaceutical clients.
  • Monitor the day-to-day activities on projects working with editorial, design and technical teams to execute and achieve project goals.
  • Collaborate on marketing strategies and concept creation for sketch presentations, and photo shoots with talent.
  • Utilize working knowledge of HTML, CSS and PHP in the creation of web sites and social media campaigns.
  • Perform vast typesetting and paste-up duties.
  • Show more

Multimedia designer vs art director skills

Common multimedia designer skills
  • Graphic Design, 9%
  • Video Production, 9%
  • Animation, 7%
  • Adobe Creative Suite, 6%
  • Motion Graphics, 5%
  • Photography, 5%
Common art director skills
  • Graphic Design, 11%
  • Art Direction, 7%
  • Creative Concepts, 7%
  • Sketch, 7%
  • Adobe Creative Suite, 5%
  • Adobe Photoshop, 5%

Browse arts, entertainment, sports, and media jobs