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Package designer vs graphic designer, marketing

The differences between package designers and graphic designers, marketing can be seen in a few details. Each job has different responsibilities and duties. It typically takes 6-12 months to become both a package designer and a graphic designer, marketing. Additionally, a package designer has an average salary of $52,273, which is higher than the $48,763 average annual salary of a graphic designer, marketing.

The top three skills for a package designer include graphic design, CAD and adobe creative suite. The most important skills for a graphic designer, marketing are adobe creative suite, brochures, and blog posts.

Package designer vs graphic designer, marketing overview

Package DesignerGraphic Designer, Marketing
Yearly salary$52,273$48,763
Hourly rate$25.13$23.44
Growth rate3%3%
Number of jobs59,292115,113
Job satisfaction--
Most common degreeBachelor's Degree, 73%Bachelor's Degree, 71%
Average age3838
Years of experience1212

What does a package designer do?

A package designer is responsible for designing and developing safe and attractive packaging for warehouse products and merchandise. Package designers strategize their concepts according to product features, business requirements, and client specifications. They identify cost-effective resources and market demands within quality standards and regulations. A package designer must have excellent communication and technical skills, especially in utilizing various software tools and applications. Package designers generate designs and adjust design illustrations to meet clients' excellent feedback and consumer satisfaction.

What does a graphic designer, marketing do?

A graphic designer of marketing specializes in developing creative imagery as part of a company's marketing efforts. Their responsibilities typically revolve around coordinating with the marketing team to share insights and strategies, conceptualizing designs in adherence to objectives and deadlines, and preparing presentations. One may also subject designs into various revisions and edits as needed. Furthermore, as a graphic designer, it is also essential to keep abreast of the latest trends and have an understanding of the target audience.

Package designer vs graphic designer, marketing salary

Package designers and graphic designers, marketing have different pay scales, as shown below.

Package DesignerGraphic Designer, Marketing
Average salary$52,273$48,763
Salary rangeBetween $36,000 And $75,000Between $34,000 And $69,000
Highest paying CitySan Leandro, CASanta Rosa, CA
Highest paying stateWashingtonWashington
Best paying companyThe Home DepotApple
Best paying industryManufacturingTechnology

Differences between package designer and graphic designer, marketing education

There are a few differences between a package designer and a graphic designer, marketing in terms of educational background:

Package DesignerGraphic Designer, Marketing
Most common degreeBachelor's Degree, 73%Bachelor's Degree, 71%
Most common majorGraphic DesignGraphic Design
Most common collegeUniversity of PennsylvaniaUniversity of Pennsylvania

Package designer vs graphic designer, marketing demographics

Here are the differences between package designers' and graphic designers, marketing' demographics:

Package DesignerGraphic Designer, Marketing
Average age3838
Gender ratioMale, 58.9% Female, 41.1%Male, 39.9% Female, 60.1%
Race ratioBlack or African American, 3.4% Unknown, 5.0% Hispanic or Latino, 10.6% Asian, 10.4% White, 70.2% American Indian and Alaska Native, 0.4%Black or African American, 3.4% Unknown, 5.0% Hispanic or Latino, 10.6% Asian, 10.4% White, 70.2% American Indian and Alaska Native, 0.4%
LGBT Percentage13%13%

Differences between package designer and graphic designer, marketing duties and responsibilities

Package designer example responsibilities.

  • Modify SRV-1 source code using JavaScript software to attain tracking at any instantaneous time.
  • Participate in brainstorming of conceptual designs and perform feasibility studies of relate concepts.
  • Participate in brainstorming for visual direction and mechanical solutions for active and upcoming projects.
  • Develop handbags from initial sketch through final product including material sourcing, development of prototypes, sampling and technical specifications.
  • Work closely with printer for final PDF.
  • Provide detail review of PDF files to identify and alleviate errors.
  • Show more

Graphic designer, marketing example responsibilities.

  • Manage company website by editing content and updating news and promotions keeping information current using CSS.
  • Manage brand integrity through social media development and Facebook integration, keeping a consistent look and feel through multiple consumer interactions.
  • Design duties include band posters, weekly newspaper print ads and hand-outs for specific events among other things.
  • Design and produce presentation boards, PowerPoint presentations, brochures, promotional/collateral material, invitations, illustration.
  • Used CSS to update online newsletter templates to comply with company branding.
  • Create event collateral, build HTML emails, construct print ads, and assist in marketing strategies.
  • Show more

Package designer vs graphic designer, marketing skills

Common package designer skills
  • Graphic Design, 11%
  • CAD, 6%
  • Adobe Creative Suite, 6%
  • Design Solutions, 5%
  • Package Design, 5%
  • Adobe Illustrator, 5%
Common graphic designer, marketing skills
  • Adobe Creative Suite, 6%
  • Brochures, 5%
  • Blog Posts, 4%
  • Adobe Photoshop, 4%
  • Graphic Design, 4%
  • Flyers, 4%

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