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Paid search specialist vs online user experience strategist

The differences between paid search specialists and online user experience strategists can be seen in a few details. Each job has different responsibilities and duties. It typically takes 1-2 years to become both a paid search specialist and an online user experience strategist. Additionally, an online user experience strategist has an average salary of $107,330, which is higher than the $62,694 average annual salary of a paid search specialist.

The top three skills for a paid search specialist include paid search, digital marketing and google adwords. The most important skills for an online user experience strategist are user experience, A/B, and user research.

Paid search specialist vs online user experience strategist overview

Paid Search SpecialistOnline User Experience Strategist
Yearly salary$62,694$107,330
Hourly rate$30.14$51.60
Growth rate19%10%
Number of jobs2,01124,921
Job satisfaction4-
Most common degreeBachelor's Degree, 68%Bachelor's Degree, 73%
Average age4444
Years of experience22

Paid search specialist vs online user experience strategist salary

Paid search specialists and online user experience strategists have different pay scales, as shown below.

Paid Search SpecialistOnline User Experience Strategist
Average salary$62,694$107,330
Salary rangeBetween $41,000 And $94,000Between $69,000 And $165,000
Highest paying CitySan Francisco, CA-
Highest paying stateCalifornia-
Best paying companyChannelAdvisor-
Best paying industryTechnology-

Differences between paid search specialist and online user experience strategist education

There are a few differences between a paid search specialist and an online user experience strategist in terms of educational background:

Paid Search SpecialistOnline User Experience Strategist
Most common degreeBachelor's Degree, 68%Bachelor's Degree, 73%
Most common majorBusinessCommunication
Most common collegeUniversity of PennsylvaniaUniversity of Pennsylvania

Paid search specialist vs online user experience strategist demographics

Here are the differences between paid search specialists' and online user experience strategists' demographics:

Paid Search SpecialistOnline User Experience Strategist
Average age4444
Gender ratioMale, 30.9% Female, 69.1%Male, 50.0% Female, 50.0%
Race ratioBlack or African American, 6.2% Unknown, 4.7% Hispanic or Latino, 8.8% Asian, 12.0% White, 67.7% American Indian and Alaska Native, 0.5%Black or African American, 6.2% Unknown, 4.7% Hispanic or Latino, 8.8% Asian, 12.0% White, 67.7% American Indian and Alaska Native, 0.5%
LGBT Percentage11%11%

Differences between paid search specialist and online user experience strategist duties and responsibilities

Paid search specialist example responsibilities.

  • Plan, implement, manage and report on Facebook advertising campaigns.
  • Work with the SEO and Dev teams to optimize the website to accomplish ROI objectives.
  • Generate all new leads, develop strategies for lead nurturing and improve ROI from all sources.
  • Utilize Godaddy software and systems and any require portal tools to achieve campaign goals, objectives and KPI's.
  • Experience working on Wordpress HTML, CSS.
  • Upload all reports, landing pages and articles into HTML format.
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Online user experience strategist example responsibilities.

  • Lead a cross-discipline innovation team focuse on rapidly prototyping new products.
  • Build and art direct PowerPoint presentations to present to the client.
  • Work with UX/ UI designers and test propose look & feel initiatives.
  • Guide creation of a comprehensive UI design system including specifications and reference code.
  • Deliver UX storyboard, prototypes, and develop an information management system for market elasticity testing.
  • Work on data visualization base applications, augment reality platform, enterprise portals, e-commerce applications, hotel management portals.
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Paid search specialist vs online user experience strategist skills

Common paid search specialist skills
  • Paid Search, 16%
  • Digital Marketing, 15%
  • Google Adwords, 12%
  • SEM, 7%
  • Search Campaigns, 6%
  • PPC, 6%
Common online user experience strategist skills
  • User Experience, 28%
  • A/B, 22%
  • User Research, 20%
  • Design Solutions, 13%
  • Content Strategy, 7%
  • User Feedback, 3%

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