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Retail coverage merchandiser vs display artist

The differences between retail coverage merchandisers and display artists can be seen in a few details. Each job has different responsibilities and duties. Additionally, a display artist has an average salary of $54,702, which is higher than the $31,695 average annual salary of a retail coverage merchandiser.

The top three skills for a retail coverage merchandiser include retail store, customer service and retail locations. The most important skills for a display artist are adobe creative suite, window displays, and visual displays.

Retail coverage merchandiser vs display artist overview

Retail Coverage MerchandiserDisplay Artist
Yearly salary$31,695$54,702
Hourly rate$15.24$26.30
Growth rate-5%
Number of jobs100,9993,769
Job satisfaction--
Most common degreeBachelor's Degree, 39%Bachelor's Degree, 67%
Average age4040
Years of experience--

Retail coverage merchandiser vs display artist salary

Retail coverage merchandisers and display artists have different pay scales, as shown below.

Retail Coverage MerchandiserDisplay Artist
Average salary$31,695$54,702
Salary rangeBetween $24,000 And $41,000Between $25,000 And $119,000
Highest paying City--
Highest paying state--
Best paying company--
Best paying industry--

Differences between retail coverage merchandiser and display artist education

There are a few differences between a retail coverage merchandiser and a display artist in terms of educational background:

Retail Coverage MerchandiserDisplay Artist
Most common degreeBachelor's Degree, 39%Bachelor's Degree, 67%
Most common majorBusinessGraphic Design
Most common college--

Retail coverage merchandiser vs display artist demographics

Here are the differences between retail coverage merchandisers' and display artists' demographics:

Retail Coverage MerchandiserDisplay Artist
Average age4040
Gender ratioMale, 38.7% Female, 61.3%Male, 38.8% Female, 61.2%
Race ratioBlack or African American, 8.5% Unknown, 5.1% Hispanic or Latino, 13.8% Asian, 5.3% White, 66.7% American Indian and Alaska Native, 0.5%Black or African American, 8.5% Unknown, 5.1% Hispanic or Latino, 13.8% Asian, 5.3% White, 66.7% American Indian and Alaska Native, 0.5%
LGBT Percentage17%17%

Differences between retail coverage merchandiser and display artist duties and responsibilities

Retail coverage merchandiser example responsibilities.

  • Manage Nintendo's promotional programs; secure and maintain point-of-purchase displays that alert customers to brand availability.
  • Generate excitement for brand Nintendo products.
  • Execute, maintain and monitor all company driven initiatives and programs in assign territory including maintenance of POS.
  • Develop extensive upselling ability to keep consistently high sales numbers, which result in a promotion within the company.
  • Assemble promotional displays, using POG.
  • Build rapport and communicate effectively with ASM management and externally with all customers.

Display artist example responsibilities.

  • Conceptualize and develop terrain models using Maya and partner with director and animators to correspond and produce effective shots.
  • Prepare PowerPoint presentations for lectures and workshops.

Retail coverage merchandiser vs display artist skills

Common retail coverage merchandiser skills
  • Retail Store, 36%
  • Customer Service, 27%
  • Retail Locations, 18%
  • Building Displays, 8%
  • Rotate Stock, 3%
  • Out-of-Stock Situations, 3%
Common display artist skills
  • Adobe Creative Suite, 56%
  • Window Displays, 8%
  • Visual Displays, 8%
  • Logo, 4%
  • Sales Floor, 4%
  • Adobe Photoshop, 4%

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