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Retail coverage merchandiser vs fashion merchandiser

The differences between retail coverage merchandisers and fashion merchandisers can be seen in a few details. Each job has different responsibilities and duties. Additionally, a fashion merchandiser has an average salary of $51,801, which is higher than the $31,695 average annual salary of a retail coverage merchandiser.

The top three skills for a retail coverage merchandiser include retail store, customer service and retail locations. The most important skills for a fashion merchandiser are customer service, sales floor, and visual presentation.

Retail coverage merchandiser vs fashion merchandiser overview

Retail Coverage MerchandiserFashion Merchandiser
Yearly salary$31,695$51,801
Hourly rate$15.24$24.90
Growth rate-1%
Number of jobs100,99968,230
Job satisfaction--
Most common degreeBachelor's Degree, 39%Bachelor's Degree, 63%
Average age4040
Years of experience--

Retail coverage merchandiser vs fashion merchandiser salary

Retail coverage merchandisers and fashion merchandisers have different pay scales, as shown below.

Retail Coverage MerchandiserFashion Merchandiser
Average salary$31,695$51,801
Salary rangeBetween $24,000 And $41,000Between $37,000 And $72,000
Highest paying City-New York, NY
Highest paying state-Indiana
Best paying company-S&G
Best paying industry-Health Care

Differences between retail coverage merchandiser and fashion merchandiser education

There are a few differences between a retail coverage merchandiser and a fashion merchandiser in terms of educational background:

Retail Coverage MerchandiserFashion Merchandiser
Most common degreeBachelor's Degree, 39%Bachelor's Degree, 63%
Most common majorBusinessSpecialized Sales And Merchandising
Most common college--

Retail coverage merchandiser vs fashion merchandiser demographics

Here are the differences between retail coverage merchandisers' and fashion merchandisers' demographics:

Retail Coverage MerchandiserFashion Merchandiser
Average age4040
Gender ratioMale, 38.7% Female, 61.3%Male, 18.2% Female, 81.8%
Race ratioBlack or African American, 8.5% Unknown, 5.1% Hispanic or Latino, 13.8% Asian, 5.3% White, 66.7% American Indian and Alaska Native, 0.5%Black or African American, 8.5% Unknown, 5.1% Hispanic or Latino, 13.8% Asian, 5.3% White, 66.7% American Indian and Alaska Native, 0.5%
LGBT Percentage17%17%

Differences between retail coverage merchandiser and fashion merchandiser duties and responsibilities

Retail coverage merchandiser example responsibilities.

  • Manage Nintendo's promotional programs; secure and maintain point-of-purchase displays that alert customers to brand availability.
  • Generate excitement for brand Nintendo products.
  • Execute, maintain and monitor all company driven initiatives and programs in assign territory including maintenance of POS.
  • Develop extensive upselling ability to keep consistently high sales numbers, which result in a promotion within the company.
  • Assemble promotional displays, using POG.
  • Build rapport and communicate effectively with ASM management and externally with all customers.

Fashion merchandiser example responsibilities.

  • Manage backroom/stock room inventory by organizing pallets, stacking and storing product inventory.
  • Disassemble and construct wine and spirit departments for key accounts following detail product schematics.
  • Assist outside vendor merchandisers (NIKE) with execution of planograms.

Retail coverage merchandiser vs fashion merchandiser skills

Common retail coverage merchandiser skills
  • Retail Store, 36%
  • Customer Service, 27%
  • Retail Locations, 18%
  • Building Displays, 8%
  • Rotate Stock, 3%
  • Out-of-Stock Situations, 3%
Common fashion merchandiser skills
  • Customer Service, 34%
  • Sales Floor, 23%
  • Visual Presentation, 8%
  • Store Management, 7%
  • Merchandise Presentation, 6%
  • Inventory Control, 4%

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