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Retail merchandiser vs merchandising representative

The differences between retail merchandisers and merchandising representatives can be seen in a few details. Each job has different responsibilities and duties. Additionally, a merchandising representative has an average salary of $32,303, which is higher than the $28,678 average annual salary of a retail merchandiser.

The top three skills for a retail merchandiser include customer service, store management and POS. The most important skills for a merchandising representative are little supervision, store management, and plan-o-grams.

Retail merchandiser vs merchandising representative overview

Retail MerchandiserMerchandising Representative
Yearly salary$28,678$32,303
Hourly rate$13.79$15.53
Growth rate-4%
Number of jobs477,794351,931
Job satisfaction--
Most common degreeBachelor's Degree, 35%Bachelor's Degree, 53%
Average age4147
Years of experience-4

What does a retail merchandiser do?

A retail merchandiser is responsible for determining the accuracy of sales and analyzing market trends to ensure that the business can follow stock movements and adjust plan budgets as needed. Retail merchandisers' duties also include planning strategies that would provide satisfaction for the customers while meeting the company's objectives, and coordinating with the suppliers and distributors for timely deliveries and price negotiations. Retail merchandisers also assist customers, analyze sales performance, and monitor inventories regularly.

What does a merchandising representative do?

Merchandising representatives are professionals who are responsible for providing point-of-purchase and shelf management services to produce sales. These representatives are required to plan and develop merchandising strategies so that they can balance the expectations of customers and the organization's objectives. They must maintain store shelves and display products appropriately so that they can maximize the interest of customers and sales levels. Merchandising representatives must also analyze sales figures, the reactions of customers, and market trends to anticipate their product needs and plan product stock.

Retail merchandiser vs merchandising representative salary

Retail merchandisers and merchandising representatives have different pay scales, as shown below.

Retail MerchandiserMerchandising Representative
Average salary$28,678$32,303
Salary rangeBetween $22,000 And $36,000Between $25,000 And $40,000
Highest paying CitySeattle, WASeattle, WA
Highest paying stateWashingtonMaine
Best paying companyWayfairECMD
Best paying industryManufacturingManufacturing

Differences between retail merchandiser and merchandising representative education

There are a few differences between a retail merchandiser and a merchandising representative in terms of educational background:

Retail MerchandiserMerchandising Representative
Most common degreeBachelor's Degree, 35%Bachelor's Degree, 53%
Most common majorBusinessBusiness
Most common college-SUNY College of Technology at Alfred

Retail merchandiser vs merchandising representative demographics

Here are the differences between retail merchandisers' and merchandising representatives' demographics:

Retail MerchandiserMerchandising Representative
Average age4147
Gender ratioMale, 34.1% Female, 65.9%Male, 47.2% Female, 52.8%
Race ratioBlack or African American, 11.3% Unknown, 5.6% Hispanic or Latino, 17.4% Asian, 7.5% White, 57.4% American Indian and Alaska Native, 0.7%Black or African American, 3.8% Unknown, 3.7% Hispanic or Latino, 13.9% Asian, 5.1% White, 73.2% American Indian and Alaska Native, 0.2%
LGBT Percentage7%6%

Differences between retail merchandiser and merchandising representative duties and responsibilities

Retail merchandiser example responsibilities.

  • Manage cleanliness and presentation of stock room and production floor.
  • Manage entire pet food recycling facility converting 9,000 tons per year from pet food to swine and poultry feed.
  • Manage backroom/stock room inventory by organizing pallets, stacking and storing product inventory.
  • Manage Nintendo's promotional programs; secure and maintain point-of-purchase displays that alert customers to brand availability.
  • Operate a pallet jack, scorpions, boats, john deers, and skates.
  • Assemble and install product displays, ex: hanging rug displays per POG.
    • Show more

Merchandising representative example responsibilities.

  • Manage Nintendo's promotional programs; secure and maintain point-of-purchase displays that alert customers to brand availability.
  • Update POS promotional materials such as cardboard temporary decorative displays.
  • Coordinate and administer jewelry entries for industry awards and advertisements in national fashion magazines.
  • Assist patients with Critical/Triage calls; document necessary symptoms for medical assistants to determine what medical intervention is necessary.
  • Place IRC on assign products for promotional sales.
  • Increase sales by installing displays and instant rebate coupons (IRC).
    • Show more

Retail merchandiser vs merchandising representative skills

Common retail merchandiser skills
  • Customer Service, 30%
  • Store Management, 16%
  • POS, 8%
  • Excellent Organizational, 7%
  • Work Ethic, 6%
  • Retail Store, 6%
Common merchandising representative skills
  • Little Supervision, 24%
  • Store Management, 23%
  • Plan-O-Grams, 13%
  • Customer Service, 9%
  • Product Knowledge, 6%
  • Working Independently, 5%

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Updated January 8, 2025

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