Explore jobs
Find specific jobs
Explore careers
Explore professions
Best companies
Explore companies
The differences between search strategists and internet ecommerce specialists can be seen in a few details. Each job has different responsibilities and duties. It typically takes 1-2 years to become both a search strategist and an internet ecommerce specialist. Additionally, a search strategist has an average salary of $82,098, which is higher than the $48,940 average annual salary of an internet ecommerce specialist.
The top three skills for a search strategist include digital marketing, google analytics and paid search. The most important skills for an internet ecommerce specialist are digital marketing, SEO, and e-commerce.
| Search Strategist | Internet Ecommerce Specialist | |
| Yearly salary | $82,098 | $48,940 |
| Hourly rate | $39.47 | $23.53 |
| Growth rate | 10% | 19% |
| Number of jobs | 9,339 | 21,556 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 79% | Bachelor's Degree, 67% |
| Average age | 44 | 44 |
| Years of experience | 2 | 2 |
A search strategist varies depending on institution and roles in their different categories. This is an individual who makes your website or articles to be among the first in line when a customer searches for certain keywords that are related to your organization or a specific product. The duties and responsibilities include developing online marketing strategies and tactics and running simulations and possible outcomes to a strategy to help in revenue forecasting.
An Internet E-Commerce Specialist helps in monitoring and reporting conversation rate and product sales performance. They create and deploy emails by working with the marketing team and commercial teams. Moreover, an E-Commerce Specialist evaluates analytics such as transaction-level data, telesales, campaign performance, cart composition, chat, user behavior, and more. They leverage Tableau visualizations and Adobe analytics to carry out root cause analyses and understand performance. Furthermore, Internet E-Commerce specialists create and execute roadmaps.
Search strategists and internet ecommerce specialists have different pay scales, as shown below.
| Search Strategist | Internet Ecommerce Specialist | |
| Average salary | $82,098 | $48,940 |
| Salary range | Between $56,000 And $118,000 | Between $26,000 And $91,000 |
| Highest paying City | San Francisco, CA | Menlo Park, CA |
| Highest paying state | California | Massachusetts |
| Best paying company | Pandora | |
| Best paying industry | Health Care | Health Care |
There are a few differences between a search strategist and an internet ecommerce specialist in terms of educational background:
| Search Strategist | Internet Ecommerce Specialist | |
| Most common degree | Bachelor's Degree, 79% | Bachelor's Degree, 67% |
| Most common major | Marketing | Business |
| Most common college | Northwestern University | University of Pennsylvania |
Here are the differences between search strategists' and internet ecommerce specialists' demographics:
| Search Strategist | Internet Ecommerce Specialist | |
| Average age | 44 | 44 |
| Gender ratio | Male, 76.7% Female, 23.3% | Male, 49.2% Female, 50.8% |
| Race ratio | Black or African American, 6.2% Unknown, 4.7% Hispanic or Latino, 8.8% Asian, 12.0% White, 67.7% American Indian and Alaska Native, 0.5% | Black or African American, 6.2% Unknown, 4.7% Hispanic or Latino, 8.8% Asian, 12.0% White, 67.7% American Indian and Alaska Native, 0.5% |
| LGBT Percentage | 11% | 11% |