Strategist jobs in West Hartford, CT - 131 jobs

Logitech is the Sweet Spot for people who want their actions to have a positive global impact while having the flexibility to do it in their own way. **Travel Requirements:** + This role requires travel for internal meetings, industry conferences/trade shows (as required/needed). **The Team and Role:** The **Marketing Manager, Education** is responsible for developing, activating, reporting on, and continually improving the performance of integrated marketing initiatives that increase Logitech revenue in the Education segment, while helping to mature our marketing processes and operations. As a key member of the North America Logitech for Business (L4B) Marketing Team, the Marketing Manager, Education will be responsible for building and executing a marketing strategy for both direct and indirect (i.e. through channel). The direct marketing strategy will be built upon the focus areas defined by leadership, leverage the content, messaging and programs received from central functions or self-generated, and address the unique needs and objectives for the Direct Engagement Public Sector sales team. The channel strategy will serve the capabilities, constraints, and business objectives of the priority Education channel partners. Programs could include to-channel tactics such as enablement, training, and incentives, as well as through-channel tactics such as advertising, email, and events. The Marketing Manager, Education will present and garner buy-in for a proposed plan of activities, and will continually measure and evaluate return on investment, other key performance indicators, and pursue innovation and continual improvement. This role requires a collaborative, team player who enjoys working in an entrepreneurial environment. A successful Marketing Manager, Education will seize the opportunity to influence content, programs, and platforms while being equally willing to roll up their sleeves and contribute where necessary. The Marketing Manager must be able to manage multiple projects and move with a sense of urgency while navigating the nuances of a matrixed organization. **Your Contribution:** **Be Yourself. Be Open. Stay Hungry and Humble. Collaborate. Challenge. Decide and just Do. Share our passion for Equality and the Environment. These are the behaviors you'll need for success at Logitech.** In this role you will: + Act as the primary marketing point of contact for the direct engagement and channel sales and engineering teams selling into the education segment. + Proactively design a quarterly and annual marketing plan and key performance indicators, inclusive of direct and channel programs that are aligned with business priorities and sales' objectives. + Work with our channel partners to design to and through marketing programs that increase our mindshare for Logitech within the partner, and ultimately drive Education revenue through the channel partner with end customers. + Submit quarterly and ad hoc proposals for budget and manage the logistics of vendor payments and internal finance processes. + Understand how campaigns and messaging from central marketing functions need to be customized and localized for the education market, and then quickly execute those customizations. + Regularly engage and support the priority channel partners - as defined by available revenue data and the Public Sector Sales Leaders - and the Logitech channel account managers assigned to those partners. + Deliver a regular cadence of communications to channel partners about Logitech's solutions for education, including (but not limited to) customer newsletter content, channel newsletter content, a Public Sector Channel Summit, etc. + Serve as the primary marketing liaison with the Public Sector sales team for K12 and higher education marketing activities. + Collaborate with cross-functional teams to create and implement marketing programs, campaigns, and promotions that align with business objectives, including set-up, pre and post-analysis (lift & return on investment), and reporting results both internally and externally. + Analyze market trends, competitive landscape, and partner performance to identify opportunities for growth and optimize channel marketing initiatives. + Develop metrics and measures to track Logitech's share of the relevant channel partner education revenue, progress towards capturing additional share, and program results by channel partner. Provide these metrics and results to channel account managers and leadership on a regular cadence (quarterly, at a minimum). + Bring your relationships with education-specific vendors and marketing agencies to Logitech to scale, create efficiencies, and innovate in your marketing programs and tactics. + Act as a subject matter expert within the broader organization regarding the needs, requirements of the Public Sector market, and how they provide benefit to Logitech. **In addition, this role will have regional responsibility for the following programs.** + Utilize market data, customer feedback, and channel inputs to articulate to the Education Business Accelerator Group the marketing content, campaign, and product requirements and the potential revenue impact of meeting those needs. **Key Qualifications:** For consideration, you must bring the following minimum skills and behaviors to our team: + Demonstrated success in education marketing. Experience targeting IT decision-makers with technology and/or enterprise services is a plus. + Strong track record of designing, executing, and tracking performance of digital marketing programs and events is required. + Vision to proactively anticipate and understand problems and opportunities and present comprehensive and timely solutions. + Dexterity to manage multiple projects and prioritize the work with the biggest impact on the business. + Confidence to communicate in a clear and concise manner using the mode (verbal, writing, or video) that is appropriate for the topic and audience. Strong presentation skills, including the ability to create professional, compelling presentations, is required. + Unrelenting curiosity to learn, grow, and adapt. + Ability to champion ideas and projects across the organization, building influence to drive team members towards the common objective of growing sales revenue in their channel and region. In addition, **preferable** skills and behaviors include: + Functional fluency in Customer Relationship Management tools (e.g. Salesforce), Partner Relationship Management tools (e.g. Impartner), and related marketing tools (such as, but not limited to Adobe Creative Suite, Google Workspace) is preferred. + Understanding of education technology landscape: A strong grasp of industry trends, technology solutions, and buyer personas in the public sector, facilitating the development of targeted and impactful marketing strategies. + Strong copywriting and design skills will improve agility and speed of execution in this role. **Education:** + BA/BS or equivalent work experience. **\#LI-CT1** **\#LI-Remote** **This position offers an annual salary of typically between $ 83K and $ 185K dependent on location and experience.** **In certain circumstances, higher compensation will be considered based on the business need, candidate experience, and skills.** Across Logitech we empower collaboration and foster play. We help teams collaborate/learn from anywhere, without compromising on productivity or continuity so it should be no surprise that most of our jobs are open to work from home from most locations. Our hybrid work model allows some employees to work remotely while others work on-premises. Within this structure, you may have teams or departments split between working remotely and working in-house. Logitech is an amazing place to work because it is full of authentic people who are inclusive by nature as well as by design. Being a global company, we value our diversity and celebrate all our differences. Don't meet every single requirement? Not a problem. If you feel you are the right candidate for the opportunity, we strongly recommend that you apply. We want to meet you! We offer comprehensive and competitive benefits packages and working environments that are designed to be flexible and help you to care for yourself and your loved ones, now and in the future. We believe that good health means more than getting medical care when you need it. Logitech supports a culture that encourages individuals to achieve good physical, financial, emotional, intellectual and social wellbeing so we all can create, achieve and enjoy more and support our families. We can't wait to tell you more about them being that there are too many to list here and they vary based on location. All qualified applicants will receive consideration for employment without regard to race, sex, age, color, religion, sexual orientation, gender identity, national origin, protected veteran status, or on the basis of disability. If you require an accommodation to complete any part of the application process, are limited in the ability, are unable to access or use this online application process and need an alternative method for applying, you may contact us toll free at *************** for assistance and we will get back to you as soon as possible.

The application window is expected to close on 12/12/25 Job posting may be removed earlier if the position is filled or if a sufficient number of applications are received. Remote United States Your Impact We are seeking a dynamic and strategic Leader of Product Market Success in the Public Sector to drive the growth and success of Cisco's security product offerings for federal, state and local, higher education and K-12 segments. This key leadership role will be responsible for developing and executing product-focused growth motions to meet business objectives for security in the public sector. The ideal candidate will have a blend of product knowledge, strategic thinking, and strong leadership skills. Key Responsibilities: Driving Product Growth and Sales Alignment: * Design and implement product growth strategies that support public sector goals to drive new pipeline and influence bookings for the security business. * Create compelling program designs and related content journeys and program designs to engage target customers in public sector segments. * Work closely with regional sales teams to ensure alignment on GTM strategies, sales targets, and execution. * Monitor performance (e.g., pipeline, conversion rates, bookings) to ensure goals are met and exceeded. * Provide ongoing support and direction to sales teams, ensuring effective execution of go-to-market (GTM) strategies for product adoption and growth. Team Leadership and Development: * Lead public sector product success team, providing strategic guidance and fostering a culture of collaboration, innovation, and accountability. * Develop and execute region-specific plans to increase product adoption, market penetration, and revenue growth. * Set clear goals, objectives, and KPIs for the regional leads to ensure consistent execution of plans. * Mentor and coach the team to drive high performance, personal growth, and skill development. * Ensure strong cross-functional collaboration with sales, product, partner, marketing execution, and customer success teams. Marketing Program Coordination and Customization: * Develop compelling content tailored to the unique needs of public sector customers to drive high engagement and consistent messaging to market. * Partner with external agencies and internal stakeholders to design and execute regional marketing programs. * -Oversee the execution of localized marketing efforts to ensure timely delivery and consistent messaging across all channels. Analyze the effectiveness of marketing programs and provide recommendations for continuous improvement. Cross-Functional Collaboration: * Build strong relationships with cross-functional teams, including product, sales, customer success, partner, and operations, to ensure seamless execution of regional initiatives. * Serve as the voice of the segment to ensure alignment with broader company strategy and objectives. * Provide regular reporting on performance, insights, and forecasts to leadership. Minimum Qualifications * Bachelor's degree in Business, Marketing, or related field. MBA preferred. * 4+ years of experience in product or solutions marketing in public sector or related fields, with at least 1-2 years in a public sector leadership role. * Proven success in driving product growth, pipeline generation, and bookings in a regional or global market. * Strong understanding of sales processes, product marketing strategies, and go-to-market frameworks. * Exceptional leadership skills with experience managing and mentoring high-performing teams. * Excellent communication, presentation, and interpersonal skills. * Demonstrated ability to collaborate effectively with cross-functional teams (e.g., sales, product, marketing). * Strong analytical and problem-solving skills, with the ability to interpret data to drive actionable insights. * Ability to thrive in a fast-paced, dynamic environment and adapt to changing market conditions. Preferred Skills & Experience: * Experience in working with agencies and external vendors to execute regional marketing programs. * Knowledge of digital marketing strategies and tools. * Experience in cybersecurity sector and familiarity with regional market dynamics Why Cisco? At Cisco, we're revolutionizing how data and infrastructure connect and protect organizations in the AI era - and beyond. We've been innovating fearlessly for 40 years to create solutions that power how humans and technology work together across the physical and digital worlds. These solutions provide customers with unparalleled security, visibility, and insights across the entire digital footprint. Fueled by the depth and breadth of our technology, we experiment and create meaningful solutions. Add to that our worldwide network of doers and experts, and you'll see that the opportunities to grow and build are limitless. We work as a team, collaborating with empathy to make really big things happen on a global scale. Because our solutions are everywhere, our impact is everywhere. We are Cisco, and our power starts with you. Message to applicants applying to work in the U.S. and/or Canada: The starting salary range posted for this position is $168,800.00 to $241,200.00 and reflects the projected salary range for new hires in this position in U.S. and/or Canada locations, not including incentive compensation*, equity, or benefits. Individual pay is determined by the candidate's hiring location, market conditions, job-related skillset, experience, qualifications, education, certifications, and/or training. The full salary range for certain locations is listed below. For locations not listed below, the recruiter can share more details about compensation for the role in your location during the hiring process. U.S. employees are offered benefits, subject to Cisco's plan eligibility rules, which include medical, dental and vision insurance, a 401(k) plan with a Cisco matching contribution, paid parental leave, short and long-term disability coverage, and basic life insurance. Please see the Cisco careers site to discover more benefits and perks. Employees may be eligible to receive grants of Cisco restricted stock units, which vest following continued employment with Cisco for defined periods of time. U.S. employees are eligible for paid time away as described below, subject to Cisco's policies: * 10 paid holidays per full calendar year, plus 1 floating holiday for non-exempt employees * 1 paid day off for employee's birthday, paid year-end holiday shutdown, and 4 paid days off for personal wellness determined by Cisco * Non-exempt employees receive 16 days of paid vacation time per full calendar year, accrued at rate of 4.92 hours per pay period for full-time employees * Exempt employees participate in Cisco's flexible vacation time off program, which has no defined limit on how much vacation time eligible employees may use (subject to availability and some business limitations) * 80 hours of sick time off provided on hire date and each January 1st thereafter, and up to 80 hours of unused sick time carried forward from one calendar year to the next * Additional paid time away may be requested to deal with critical or emergency issues for family members * Optional 10 paid days per full calendar year to volunteer For non-sales roles, employees are also eligible to earn annual bonuses subject to Cisco's policies. Employees on sales plans earn performance-based incentive pay on top of their base salary, which is split between quota and non-quota components, subject to the applicable Cisco plan. For quota-based incentive pay, Cisco typically pays as follows: * .75% of incentive target for each 1% of revenue attainment up to 50% of quota; * 1.5% of incentive target for each 1% of attainment between 50% and 75%; * 1% of incentive target for each 1% of attainment between 75% and 100%; and * Once performance exceeds 100% attainment, incentive rates are at or above 1% for each 1% of attainment with no cap on incentive compensation. For non-quota-based sales performance elements such as strategic sales objectives, Cisco may pay 0% up to 125% of target. Cisco sales plans do not have a minimum threshold of performance for sales incentive compensation to be paid. The applicable full salary ranges for this position, by specific state, are listed below: New York City Metro Area: $168,800.00 - $277,400.00 Non-Metro New York state & Washington state: $148,800.00 - $248,200.00 * For quota-based sales roles on Cisco's sales plan, the ranges provided in this posting include base pay and sales target incentive compensation combined. Employees in Illinois, whether exempt or non-exempt, will participate in a unique time off program to meet local requirements.

Quinnipiac University invites applications for the role of Career Integration and Experiential Learning Strategist in Health Sciences and Human Services. This position advances a bold and forward-thinking vision for career readiness, providing comprehensive support to students and alumni within the School of Health Sciences (SHS) and across the broader university community, while also contributing meaningfully to institution-wide career development initiatives. The Strategist reports jointly to the Assistant Vice President for Career Development and Experiential Learning and the Dean of the School of Health Sciences (SHS). By capitalizing on the robust foundation of a comprehensive health sciences education, the Strategist serves as a vital conduit between academic inquiry and professional advancement, ensuring that students are thoroughly equipped to excel in rapidly transforming career landscapes. The Strategist specializes in guiding students through career pathways in health care, rehabilitation, wellness, and human services, fostering the development of essential competencies and experiential learning required to excel in these high-demand sectors. With a nuanced understanding of enduring and transferable competencies-such as critical thinking, ethical judgment, innovation, collaborative engagement, empathy, care, and digital fluency-the Strategist empowers students to transform their academic experience into meaningful contributions, effective leadership, and sustained professional success across diverse industries. This position supports the integration of career and leadership development into the curriculum and collaborates closely with the iQ Career Development central team to build relationships with employers, industry partners, research institutions, and tech-driven companies. About Quinnipiac: Quinnipiac University is a private, coeducational institution located 90 minutes north of New York City and two hours from Boston. The university currently has an enrollment of 9,000 students in more than 130 degree programs through its Schools of Business, Communications, Education, Computing, and Engineering, Health Sciences, Law, Medicine, Nursing, and the College of Arts & Sciences. Our 21 Division I teams have achieved remarkable success, boasting multiple conference titles. This includes a 2023 NCAA National Championship win in ice hockey, a three-time defending national champion women's rugby team, and a trip to the Sweet 16 for our women's basketball team. The Quinnipiac University Poll is nationally recognized as a leader in public opinion research, and the university is consistently recognized by U.S. News & World Report and Princeton Review. The Wall Street Journal ranked Quinnipiac #51 among the best colleges in the nation, and second in Connecticut, for our exceptional graduation rate, salary impact, learning facilities, career preparation and learning opportunities. The university is in the midst of program expansion and renewal for both traditional and adult learners, the development of innovative strategic partnerships, and just opened a South Quad with three new buildings. For more information, please visit qu.edu. Connect with Quinnipiac on Facebook, Instagram, YouTube, TikTok and X. Responsibilities: • Career Development Strategy & Coordination Support the implementation of career innovation models that incorporate digital tools, AI, career coaching, and personalized learning pathways Use labor market data and analytics to help guide student career planning Collaborate with faculty and staff to integrate career development and experiential learning into student advising and academic programs Contribute to efforts that enhance the school's visibility in career development Assist with budget and resource planning to support sustainable career initiatives Engage with the CAS Advisory Council to encourage alumni and industry support of our career development ecosystem • Student Advising & Career Programming Provide career advising to CAS/SHS students, including those exploring majors and career options Help students build durable and life skills by harnessing human, data, and technological literacies Coordinate career mapping implementation, mentorship, and immersive learning experiences Facilitate experiential learning opportunities including internships, co-ops, clinicals, service-learning, and industry aligned projects Support initiatives that prepare students for careers in arts, health, medicine, and human services; politics, criminal justice, and law; applied cultural and creative humanities; science, technology, and digital innovation and interdisciplinary fields Develop leadership and professional development programming aligned with NACE competencies Develop workshops and resources for faculty to stay informed about industry trends Employer Engagement & Partnerships Cultivate partnerships with industries in the arts, health, medicine, and human services; politics, criminal justice, and law; applied cultural and creative humanities; science, technology, and digital innovation Support employer engagement strategies including job-matching, micro-credentials, and labor market insights Work with CAS /SHS Dean and Faculty to ensure career services align with workforce needs • Equity, Access & Alumni Engagement Expand access to career development programs to support students from all backgrounds Support alumni career development through networking, coaching, and digital resources Develop mentorship programs that connect students with supportive alumni; and, if that happens, there should be communication to the development office as well. Maintain communication with alumni and helps support alumni networking events, as well as sources alumni for student recruitment events. Track and report student employment outcomes using First Destination Survey (FDS) and other data sources to inform planning. • University-Wide Collaboration Participate in university-wide initiatives related to career development and experiential learning, including career fair and alumni career connection day Advise students from other schools interested in exploring careers related to academic programs currently available in CAS Help implement development strategic recommendations in collaboration with the iQ central career team Engage in cross-unit efforts to advance university career development goals Work with the Director of Employer Relations to expand employer partnerships Strengthen alumni and faculty involvement in career education and experiential learning Education Requirements: Master's degree in higher education, career development, public health, health sciences, or a related field required Qualifications: A minimum of 3 years of progressive leadership experience in career development, workforce innovation, or employer engagement Experience supporting contemporary initiatives that connect education with workforce needs Familiarity with labor market trends and emerging career pathways in health, medicine, and human services; politics, criminal justice, and law; applied cultural and creative humanities; and science, technology, and digital innovation Knowledge of digital career platforms such as Handshake, AI tools, and career analytics Ability to build and maintain employer relationships A sophisticated understanding of how the skills gleaned from liberal arts and humanities programs are in need in a wide variety of industries and careers Commitment to equity and inclusion in career services Strong collaboration and communication skills across diverse groups Proven ability to collaborate effectively with individuals from varied backgrounds Special Instructions to Applicants: TO APPLY: Applications must be submitted electronically and include a resume, a cover letter detailing how your experience aligns with the position requirements, demonstrated commitment to intentional leadership that values individuals of all backgrounds and experiences, and contact information for three references. We offer a comprehensive benefits package for full-time faculty and staff which includes tuition remission and a culture that is inclusive and driven by excellence. Quinnipiac University is an equal opportunity employer and encourages applications from individuals of all backgrounds and experiences. We are committed to fostering an inclusive and respectful community.

WHO ARE WE? Launch Potato is a profitable digital media company that reaches over 30M+ monthly visitors through brands such as FinanceBuzz, All About Cookies, and OnlyInYourState. As The Discovery and Conversion Company, our mission is to connect consumers with the world's leading brands through data-driven content and technology. Headquartered in South Florida with a remote-first team spanning over 15 countries, we've built a high-growth, high-performance culture where speed, ownership, and measurable impact drive success. WHY JOIN US? At Launch Potato, you'll accelerate your career by owning outcomes, moving fast, and driving impact with a global team of high-performers. Note: This is a contract-to-hire position COMPENSATION: $65,000 - $80,000 per year MUST HAVE: Demonstrated experience driving video performance, engagement, and watch time, ideally in a revenue-focused environment Strong understanding of video syndication platforms (MSN preferred) and how they reward engagement Hands-on experience with scriptwriting, editing feedback, and video optimization Comfort managing freelancers, assigning work, and overseeing quality and deadlines Ability to analyze performance metrics and translate insights into actionable improvements Strong organizational skills and comfort juggling multiple projects at once Excellent written and verbal communication skills in a remote environment Willingness to experiment, test, and iterate quickly Openness to incorporating AI tools into scripting, ideation, and workflow optimization EXPERIENCE: 3+ years in video strategy, video production, or performance-driven video roles within digital media, performance marketing, or content monetization. Personal finance experience or familiarity strongly preferred. YOUR ROLE You'll own the strategy, planning, and performance of FinanceBuzz's video content, with a primary focus on syndication platforms (especially MSN) where revenue is driven by consumed seconds of video. Secondarily, you'll support video publishing and optimization for YouTube and social platforms. This is a highly hands-on role. You'll be directly involved in topic selection, scripting, editing feedback, thumbnail and on-screen graphic optimization, and performance analysis. Your goal is simple but ambitious: scale video revenue significantly over time while maintaining high-quality, trustworthy personal finance content. To succeed in this role, you'll need strong instincts for what keeps viewers watching, comfort working with performance data, and the ability to manage multiple contributors and workflows at once. You should be equally comfortable zooming out to plan a content roadmap and zooming in to rewrite a script or leave frame-by-frame feedback. This role is contract-to-hire and will play a key role in growing video from its current state (~$15K/month) into a $500K+ annual revenue stream. SUCCESS LOOKS LIKE Selecting video topics that consistently maximize viewer engagement, watch time, and revenue Optimizing scripts to increase retention, clarity, and completion rates Improving thumbnail and on-screen graphic performance through testing and iteration Building and maintaining an efficient, scalable video workflow Managing freelancers effectively: assigning work, giving clear feedback, and coordinating payments and budgets Maintaining high quality and brand consistency across all video content Monitoring video performance metrics and proactively identifying opportunities for improvement Growing video revenue from its current level toward a $500K+ annual run rate Establishing FinanceBuzz as a trusted and engaging personal finance video brand CORE RESPONSIBILITIES Own the video content strategy for syndication platforms, with a primary focus on MSN Plan and maintain the video content calendar Write, edit, and optimize video scripts Provide detailed feedback to video editors and designers Optimize thumbnails, titles, and on-screen graphics for engagement Oversee video production workflows for speed, quality, and consistency Manage freelance contributors and coordinate with internal stakeholders on budgets and payments Conduct quality control on all video outputs Track and report on video performance metrics and revenue COMPETENCIES Performance-Driven: Obsessed with engagement, watch time, and revenue outcomes Detail-Oriented: Catches issues before they go live and pushes for constant improvement Strategic & Tactical: Thinks big-picture while staying deeply involved in execution Ownership Mentality: Treats the video business as their own and takes responsibility for results Adaptable: Thrives in a fast-changing environment and adjusts strategy based on performance data Collaborative: Works closely with editorial, design, and operations partners Coachability: Welcomes feedback and actively seeks ways to improve systems and output TOTAL COMPENSATION Base salary is set according to market rates for the nearest major metro and varies based on Launch Potato's Levels Framework. Your compensation package includes a base salary, profit-sharing bonus, and competitive benefits. Launch Potato is a performance-driven company, which means once you are hired, future increases will be based on company and personal performance, not annual cost of living adjustments. Want to accelerate your career? Apply now! Since day one, we've been committed to having a diverse, inclusive team and culture. We are proud to be an Equal Employment Opportunity company. We value diversity, equity, and inclusion. We do not discriminate based on race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.

**This role is based remotely but if you live within a 50-mile radius of [Austin, Detroit, Milford or Mountain View], you are expected to report to that location three times a week, at minimum.** **The Role** General Motors is seeking a highly analytical and technically skilled Audience Segmentation & Insights Strategist to join our Marketing Applied Sciences Activation team. This role will be responsible for transforming data into actionable insights and audience strategies that drive personalized marketing experiences across channels. You will leverage tools such as Databricks, SQL, PySpark and various marketing platforms to design and execute queries, build and activate audience segments, and enable seamless data workflows that power campaign execution. This is a unique opportunity for someone who enjoys hands-on data analysis, coding, and operational enablement, while directly influencing marketing outcomes and customer experiences. **What You'll Do** **Audience Segmentation & Insights** + Write and optimize SQL/PySpark queries in Databricks and leverage marketing customer data platforms (CDP) and onboarding platforms to identify, size, and analyze customer audiences. + Perform detailed audience personas analysis by combining behavioral, transactional, and demographic data. + Help develop actionable recommendations based on segmentation and insights to improve targeting, personalization, and campaign performance. **Operational Workflows & Data Enablement** + Design and manage workflows that move audiences through data pipelines from source systems to activation platforms (e.g., ESPs, onboarders, personalization tools, media destinations). + Partner with marketing operations and engineering teams to ensure audiences are integrated accurately and efficiently across platforms. + Monitor, troubleshoot, and continuously optimize data processes for scalability and performance. **Insights and Analysis** + Conduct deep-dive analysis to uncover insights, engagement trends, and opportunities for optimization across GM's marketing audiences. + Help translate analytical findings into compelling stories and recommendations for marketing, product, and executive stakeholders. + Establish repeatable processes, dashboards, and documentation for tracking segment performance and impact. **Cross-Functional Collaboration** + Partner closely with data engineers, data scientists, and audience strategists to align on segmentation and activation needs. + Act as a subject matter expert on segmentation logic, audience insights, and operational data flows. + Champion a data-driven culture by sharing insights and enabling teams to make informed marketing decisions. **Your Skills & Abilities (Required Qualifications)** + Bachelor's degree in Data Science, Computer Science, Marketing Analytics, or related field + 3-5 years of experience in data analytics, marketing technology, or audience segmentation. + Proficiency in SQL, Python, or PySpark and experience working in Databricks or similar cloud-based platforms. + Basic familiarity with activation across marketing channels (CRM, Media, website, mobile app, etc) + Ability to track, document and govern audience segmentation logic and processes in sharepoint, confluence and other workflow management tools + Strong analytical, problem-solving, and storytelling skills with the ability to translate data into actionable business insights. + Experience working across large, complex datasets and global/matrixed organizations a plus. + Excellent communication skills, with the ability to collaborate effectively across technical and non-technical stakeholders. This job is not eligible for relocation benefits. Any relocation costs would be the responsibility of the selected candidate. **Compensation:** + The expected base compensation for this role is: $83,800 - $136,200. Actual base compensation within the identified range will vary based on factors relevant to the position. + Bonus Potential: An incentive pay program offers payouts based on company performance, job level, and individual performance. + Benefits: GM offers a variety of health and wellbeing benefit programs. Benefit options include medical, dental, vision, Health Savings Account, Flexible Spending Accounts, retirement savings plan, sickness and accident benefits, life insurance, paid vacation & holidays, tuition assistance programs, employee assistance program, GM vehicle discounts and more. GM DOES NOT PROVIDE IMMIGRATION-RELATED SPONSORSHIP FOR THIS ROLE. DO NOT APPLY FOR THIS ROLE IF YOU WILL NEED GM IMMIGRATION SPONSORSHIP NOW OR IN THE FUTURE. THIS INCLUDES DIRECT COMPANY SPONSORSHIP, ENTRY OF GM AS THE IMMIGRATION EMPLOYER OF RECORD ON A GOVERNMENT FORM, AND ANY WORK AUTHORIZATION REQUIRING A WRITTEN SUBMISSION OR OTHER IMMIGRATION SUPPORT FROM THE COMPANY (e.g., H-1B, OPT, STEM OPT, CPT, TN, J-1, etc.) \#LI-CC1 **About GM** Our vision is a world with Zero Crashes, Zero Emissions and Zero Congestion and we embrace the responsibility to lead the change that will make our world better, safer and more equitable for all. **Why Join Us** We believe we all must make a choice every day - individually and collectively - to drive meaningful change through our words, our deeds and our culture. Every day, we want every employee to feel they belong to one General Motors team. **Benefits Overview** From day one, we're looking out for your well-being-at work and at home-so you can focus on realizing your ambitions. Learn how GM supports a rewarding career that rewards you personally by visiting Total Rewards resources (************************************************************* . **Non-Discrimination and Equal Employment Opportunities (U.S.)** General Motors is committed to being a workplace that is not only free of unlawful discrimination, but one that genuinely fosters inclusion and belonging. We strongly believe that providing an inclusive workplace creates an environment in which our employees can thrive and develop better products for our customers. All employment decisions are made on a non-discriminatory basis without regard to sex, race, color, national origin, citizenship status, religion, age, disability, pregnancy or maternity status, sexual orientation, gender identity, status as a veteran or protected veteran, or any other similarly protected status in accordance with federal, state and local laws. We encourage interested candidates to review the key responsibilities and qualifications for each role and apply for any positions that match their skills and capabilities. Applicants in the recruitment process may be required, where applicable, to successfully complete a role-related assessment(s) and/or a pre-employment screening prior to beginning employment. To learn more, visit How we Hire (********************************************* . **Accommodations** General Motors offers opportunities to all job seekers including individuals with disabilities. If you need a reasonable accommodation to assist with your job search or application for employment, email (Careers.Accommodations@GM.com) us or call us at ************. In your email, please include a description of the specific accommodation you are requesting as well as the job title and requisition number of the position for which you are applying. We are leading the change to make our world better, safer and more equitable for all through our actions and how we behave. Learn more about: **Our Company (************************************************** **Our Culture** **How we hire (************************************************ Our diverse team of employees bring their collective passion for engineering, technology and design to deliver on our vision of a world with Zero Crashes, Zero Emissions and Zero Congestion. We are looking for adventure-seekers and imaginative thought leaders to help us transform mobility. Explore our global locations (******************************************** We are determined to lead change for the world through technology, ingenuity and harnessing the creativity of our diverse team. Join us to help lead the change that will make our world better, safer and more equitable for all by becoming a member of GM's Talent Community (beamery.com) (*********************************************** . As a part of our Talent Community, you will receive updates about GM, open roles, career insights and more. Please note that filling out the form below will not add you to our Talent Community automatically; you will need to use the link above. If you are seeking to apply to a specific role, we encourage you to click "Apply Now" on the job posting of interest. The policy of General Motors is to extend opportunities to qualified applicants and employees on an equal basis regardless of an individual's age, race, color, sex, religion, national origin, disability, sexual orientation, gender identity/expression or veteran status. Additionally, General Motors is committed to being an Equal Employment Opportunity Employer and offers opportunities to all job seekers including individuals with disabilities. If you need a reasonable accommodation to assist with your job search or application for employment, email us at Careers.Accommodations@GM.com .In your email, please include a description of the specific accommodation you are requesting as well as the job title and requisition number of the position for which you are applying.

The Agency Marketing Manager role will spearhead various marketing efforts to help grow the Primacy brand, business, and products, and support new business / pre-sales in securing new opportunities. Partnering closely with Primacy stakeholders, you will be responsible for the creation and maintenance of online and offline marketing materials that support the growth of, and are in line with the future vision of the Primacy brand. Additionally, this role will act in a business development function for Primacy, partnering with practice area leads, agency team leads and senior leadership in the creation of proposals, RFP responses, pitches, and manage day to day activity and documentation in the sales pipeline. Partners with New Business Lead to ensure marketing and sales alignment, with marketing supporting new business initiatives on an ongoing basis. Supports RFP process assisting with responses to RFP's, crafting pitch decks and relevant content etc., and participating in pitches when necessary. Attends conferences as a representative of Primacy. Supports New Business team in prospecting South Florida geo, focusing on key verticals and / or services determined in collaboration with New Business & Senior Leadership team/s. Helps to build and execute a content strategy that spans multiple channels - email, blog, social, video content, press releases, whitepapers, and industry research in addition to other channels relevant to specific services and verticals of focus. Direct email marketing efforts including content creation, design oversight, list management, tracking and reporting for agency newsletter, webinars, roundtables and other events. Partner with SME's and cross-department creative and technology partners in the creation of various content pieces that showcase Primacy's expertise via case studies, white papers, blog posts, and social media content. Proactively identify ways Primacy can position or better position themselves as expert service providers in key areas of focus and create assets as needed to generate awareness and promote lead gen. Direct and manage ongoing content creation and maintenance for all Primacy website properties.

ABOUT SAVILLS Savills is an organization full of extraordinary individuals. Brilliant people who are driven to succeed, hungry to remain at the forefront of their specialties, and eager to propel themselves, our clients, and our business forward. We are one of the preeminent commercial real estate firms with services ranging from tenant representation and project management to workplace strategy and occupant experience - showcasing the breadth and depth of our expertise. Find your place to thrive. No matter the role you're in, we all share one purpose: to help people thrive through places and spaces. The DNA ingrained in our business guides us on this mission, shaping the way we behave to deliver the best results. When you join Savills, our ask for you is simple: Be extraordinary, together. ABOUT THE ROLE The Senior Workplace Strategist will source, execute and manage workplace consulting projects, provide workplace support to internal client teams, and participate in client pitch meetings to strengthen the firm's new business development efforts. The Senior Workplace Strategist will partner with clients and internal client teams to develop workplace strategies and approaches to enable their employees to work more effectively, invest in their workspaces and work-from-anywhere technologies to improve talent attraction, retention, and productivity and further the client's business mission. The role will be to work with clients to understand their culture, technology, work methodology and business goals and then execute workplace observation, measurement studies, elicit data and other feedback from clients in order to make appropriate recommendations, and guide them to a decision. Space planning and TestFit will also be required. ESSENTIAL DUTIES & RESPONSIBILITIES * Assisting the Workplace Studio with strategic projects to win new business and deliver high-quality outcomes, specifically with knowledge and delivery of top law clients is imperative. * Supporting senior leadership in the Washington DC office by preparing pitch materials and responding to RFPs for the Southeast region. * Managing multiple client engagements concurrently under the guidance of senior leaders. * Conduct workplace research and analysis, including utilization studies, space analysis, and data visualizations (utilization, space analysis, Power BI, Tableau). * Analyzing diverse data sources to generate insightful recommendations. * Developing new tools and methodologies to enhance project delivery and consistency. * Execute space planning studies to demonstrate scenario options for qualitative & quantitative data. * Formulating strategic recommendations and building consensus with client leadership. * Lead user groups and focus groups and interviews to diagnose challenges and align stakeholders. * Partnering with teams to address complex issues related to design strategy and organizational culture. * Coordinating project support tasks, including meeting notes, scheduling, and progress tracking. * Successfully managing multiple projects while prioritizing excellence in service delivery and team growth. * Assisting in large-scale change initiatives and refining global workplace standards post-pandemic. * In addition, it is ideal to have knowledge of new types of building and the integration of workplace strategy with development strategy. QUALIFICATIONS * Bachelor's degree in architecture, interior Design or a related discipline. * 7-10 years' experience in occupier-focused workplace strategy, architecture, design, and corporate real estate. * Demonstrated subject-matter expertise in workplace strategy, with specific experience in the legal sector. * At least 5 years' proven experience pursuing, closing, and delivering on new business engagements, including ability to support contract negotiations. * Ability to initiate, sustain and grow senior level client relationships. * Ability to work collaboratively in a team environment, while also operating independently and managing projects., and to inform, monitor and support the team's performance. * Excellent written, verbal and presentation skills, with the ability to communicate complex ideas clearly to clients and internal stakeholders. * Proficient in: * Revit, AutoCAD, and SketchUp * Power BI and Tableau * Adobe Creative Suite (Photoshop, Illustrator, InDesign) * Microsoft Office Suite (Outlook, Word, Excel, PowerPoint) * Ideally, visualization capabilities (Inscape or others) * Ability to work in person in the DC office four days per week. * Willingness to travel to client locations; travel will likely be 20% with minimal overnights Savills values a diverse work environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, gender identity or expression, sexual orientation, national origin, genetic information, disability, age, veteran status, or any other protected characteristic. Savills participates in the E-Verify program.

ACDC Dynamics Longmeadow is a leading retailer of quality products in the electrical, electronics, pumps, tools and solar industry. PURPOSE The primary purpose of this role is to drive ACDC Dynamics and Express' online presence and engagement by researching, creating, editing, formatting, reporting, and publishing digital content across all ACDC marketing communication platforms. This includes social media channels, email marketing, and other digital platforms. The Digital Marketing Coordinator will work to enhance brand visibility, support campaigns, and ensure cohesive, on-brand messaging that resonates with target audiences. Photography, videography, and the ability to edit videos and use graphic design programs are highly beneficial skills for this role. KEY RESPONSIBILITIES Concept Development - Develop and execute marketing strategies aligned with the organization's business goals. Manage and implement campaigns across various digital channels, including social media, search engines, and display advertising. Digital Media and Social Networks - Collaborate with cross-functional teams, including creative and content to produce engaging content and optimize user experience. Stay up to date with emerging digital marketing trends and technologies. Scheduling and posting of organic content on multiple platforms, with Multiple accounts daily. Scheduling and management of Paid Media campaigns across platforms. Community Management - Respond to comments and messages, fostering engagement and maintaining an active and responsive online presence. Quality Control - Review and ensure the accuracy, consistency, and quality of all multimedia outputs before publication. File Management - Maintain and organize all digital assets, ensuring proper labeling, archiving, and accessibility for future use. Feedback and Reporting - Produce reports on digital content performance, provide insights, and recommend improvements based on data analysis. Measure and report on the effectiveness of digital marketing campaigns against goals (ROI). Conduct market research and analyze trends to identify new opportunities. Brand Adherence - Ensure consistency in branding across all content and marketing materials, maintaining alignment with brand guidelines and messaging. Deadline Management - Effectively manage multiple projects simultaneously, meeting deadlines while maintaining high-quality output. Prioritize tasks, coordinate with team members, and oversee project timelines to ensure timely completion. Requirements Technical Skills - Proficiency in digital marketing tools, video editing software, and graphic design programs like Adobe Photoshop, Illustrator, and InDesign is a strong advantage. Familiarity with SEO tools and best practices is an advantage. Communication Skills - Strong verbal and written communication skills with excellent proofreading, editing, and copywriting abilities. Attention to Detail - A keen eye for detail with a commitment to producing high-quality work. Team Player - A creative, proactive, and positive mindset with a collaborative attitude. Ability to contribute ideas and work effectively in a team environment. Organizational Skills - Strong time-management and multitasking abilities. The ability to handle multiple projects efficiently, take initiative, and work independently with minimal supervision. This role is ideal for a creative, detail-oriented digital marketer with a passion for content creation, visual storytelling, and driving engagement across digital platforms. Work Level Skilled Job Type Permanent Salary Market Related EE Position No Location Longmeadow

**Who Are We?** Taking care of our customers, our communities and each other. That's the Travelers Promise. By honoring this commitment, we have maintained our reputation as one of the best property casualty insurers in the industry for over 170 years. Join us to discover a culture that is rooted in innovation and thrives on collaboration. Imagine loving what you do and where you do it. **Job Category** Data Analytics, Marketing **Compensation Overview** The annual base salary range provided for this position is a nationwide market range and represents a broad range of salaries for this role across the country. The actual salary for this position will be determined by a number of factors, including the scope, complexity and location of the role; the skills, education, training, credentials and experience of the candidate; and other conditions of employment. As part of our comprehensive compensation and benefits program, employees are also eligible for performance-based cash incentive awards. **Salary Range** $109,300.00 - $180,200.00 **Target Openings** 1 **What Is the Opportunity?** At Travelers, we believe that data-driven decisions are essential to driving business success. We are seeking a Manager of Decision Science with deep experience in marketing to evaluate the impact of organic website traffic and content marketing strategies. This role sits at the intersection of advanced analytics and digital marketing, helping to optimize content effectiveness, engagement, and demand generation through actionable intelligence. Reporting to the AVP of Marketing Analytics and Decision Science, you will leverage statistical modeling, machine learning, and performance measurement tools to assess the impact of SEO-driven content strategies. Your analyses will help will shape digital marketing decisions by providing clear, actionable insights that drive audience engagement and business growth. **What Will You Do?** + Leverage Google Analytics 4 and related tools to measure and test organic performance and identify potential audience segments while distinguishing results from the influence of paid amplification. + Partner with the Content Marketing and SEO teams to refine organic KPIs and align with broader integrated marketing goals; over time, add GEO (Generative Engine Optimization) KPIs and analytics to the mix. + Develop a deep understanding of the business to procure data for a specific analysis or prototypes for new data asset, while following coding best practices. + Develop a strong command of internal data sources, explore new and unstructured data sources to assess potential business value. + Determine and use appropriate techniques that may include diagnostic analysis, active monitoring and/or multivariate methods designed to answer business questions, test hypotheses, or assess impacts and results. + Explore and suggest new data and analytic tools, techniques and industry best practices to apply to business problems. + Apply appropriate visualization (charts, graphs, maps, etc.) to analytic insights so that they may be delivered to various audiences. + Interpret and communicate findings to key stakeholders. Recommend optimal business action based on balancing business constraints and analytical findings. + Leverage existing organizational partnerships across lines and functional teams to influence analytic outcomes. + Become a mentor or resource for less experienced analytic talent, onboard new employees and interns, and provide support for recruiting and talent assessment efforts. **What Will Our Ideal Candidate Have?** + Bachelor's Degree in a STEM related field, or a Business School Master's Degree with a concentration in a technical or analytical field. + Four years of related data and analytic experience. + Experience using explanatory, diagnostic, and inferential techniques such as experimental design, hypothesis testing, clustering analysis, time series and other statistical modeling algorithms with the ability to decide the appropriate methodology for the purpose. + Experience working on large-scale multidimensional data using intermediate knowledge of open-source cloud-enabled analytical programming languages. + Manage multiple projects simultaneously and follow through to ensure timely completion. + Ability to foresee challenges and proactively look for ways to create more efficient processes for the business. + Excellent written and verbal communication skills with the ability to explain analyses and methodology with business partners. + Proactively build and own professional business relationships across the data & analytics community across the Enterprise. **What is a Must Have?** + Bachelor's degree or three years of experience in data, analytics, engineering, science, technical analytical fields or relevant experience. **What Is in It for You?** + **Health Insurance** : Employees and their eligible family members - including spouses, domestic partners, and children - are eligible for coverage from the first day of employment. + **Retirement:** Travelers matches your 401(k) contributions dollar-for-dollar up to your first 5% of eligible pay, subject to an annual maximum. If you have student loan debt, you can enroll in the Paying it Forward Savings Program. When you make a payment toward your student loan, Travelers will make an annual contribution into your 401(k) account. You are also eligible for a Pension Plan that is 100% funded by Travelers. + **Paid Time Off:** Start your career at Travelers with a minimum of 20 days Paid Time Off annually, plus nine paid company Holidays. + **Wellness Program:** The Travelers wellness program is comprised of tools, discounts and resources that empower you to achieve your wellness goals and caregiving needs. In addition, our mental health program provides access to free professional counseling services, health coaching and other resources to support your daily life needs. + **Volunteer Encouragement:** We have a deep commitment to the communities we serve and encourage our employees to get involved. Travelers has a Matching Gift and Volunteer Rewards program that enables you to give back to the charity of your choice. **Employment Practices** Travelers is an equal opportunity employer. We value the unique abilities and talents each individual brings to our organization and recognize that we benefit in numerous ways from our differences. In accordance with local law, candidates seeking employment in Colorado are not required to disclose dates of attendance at or graduation from educational institutions. If you are a candidate and have specific questions regarding the physical requirements of this role, please send us an email (*******************) so we may assist you. Travelers reserves the right to fill this position at a level above or below the level included in this posting. To learn more about our comprehensive benefit programs please visit ******************************************************** .

As a SEO/AEO Strategist at Pepperland Marketing, you'll serve as the primary client‑facing advisor for education‑sector clients-higher education and K-12 schools-on all things organic search. You will meet with clients weekly to translate enrollment and brand‑awareness objectives into data‑driven search strategies that grow qualified traffic and conversions. You'll be expected to stay ahead of industry trends and help clients position themselves for what's next-especially as traditional search gives way to AI-generated, conversational experiences like Google's AI Mode and ChatGPT browsing responses. Blending a developer's toolbox with a content marketer's storytelling instincts, you'll dig into fresh performance and crawl data each day to surface content opportunity gaps, indexation challenges, performance bottlenecks, and accessibility issues-then roll up your sleeves to implement both content-level and code‑level fixes in HubSpot CMS, WordPress, or other popular website platforms. You will lead large‑scale technical audits, orchestrate site migrations, rewrite and optimize content, and steer analyses that pinpoint decay and uncover new growth opportunities. With traditional SEO skills as your foundation, you'll go beyond search to identify ways clients can improve their visibility in AI-powered conversations-designing Answer-Engine Optimization (AEO) experiments, strategies and plans that actually boost citations and visibility. Beyond technical solutions, you'll collaborate closely with Content Marketing Strategists to pitch content ideas, shape topic clusters, internal‑linking architectures, and entity‑based optimizations that cement topical authority. You'll package your findings into repeatable playbooks, mentor specialists, and position yourself-and Pepperland-as a thought leader in search, sharing insights through blogs, webinars, podcasts, and conference talks. The right candidate is an energetic, enthusiastic, driven senior-level professional who is excited to learn new skills every day, experiment, and share their findings with our staff, partners, and prospects. You're someone who wants to become a leader in the industry and make a big impact. Key Responsibilities Technical SEO audits & implementation - Run deep crawl analyses (Screaming Frog, Sitebulb, etc.), surface indexation, performance, and accessibility issues, and implement or coordinate code-level fixes (HTML, CSS, JavaScript, schema, robots, XML sitemaps) with the assistance of our on-staff developers. Answer-Engine/AI search optimization - Track and test emerging AI‑first search experiences (Google AI Mode, Bing Copilot, ChatGPT answers, Perplexity, etc.), optimize content for generative answer engines, and develop playbooks that secure brand visibility in conversational search results. Continuous performance analysis - Monitor GA4, Google Search Console, and rank-tracking platforms to spot decay, cannibalization, and emerging opportunities; convert insights into ranked action plans. Content collaboration & advisory - Partner with Content Marketing Strategists to shape topic clusters, on-page optimization, internal linking, and entity-based enhancements that strengthen topical authority and UX. Large-scale site audits & migrations - Lead due diligence and redirect mapping for site launches, CMS migrations, and consolidation projects, ensuring minimal traffic loss and improved technical foundations. Web coding & CMS integration - Modify templates, components, and structured-data snippets in HubSpot CMS, WordPress, or static frameworks to deploy SEO and AEO improvements directly. AI & automation innovation - Leverage and develop AI-powered solutions that enhance or tasks such as query clustering, log-file analysis, and internal-linking recommendations. Document wins and roll into repeatable playbooks. Client advisory & communication - Run weekly/bi-weekly performance calls, present findings, gather feedback, and align next steps; create training collateral that evangelizes SEO best practices across enrollment, advancement, and marketing teams. Process & standards leadership - Document SOPs, QA checklists, and technical standards to ensure consistent, high-quality delivery; progressively delegate execution work to specialists while focusing on strategy and client growth. Sales enablement & new business - Join sales calls with prospects, contribute to proposal development, and help close deals by showcasing Pepperland's SEO expertise. Thought leadership & content - Contribute to Pepperland's blog, webinars, and podcasts; speak at industry conferences and virtual events to share best practices and generate interest in our work. Cross-functional collaboration - Partner closely with Enrollment Marketing, Content Marketing, Digital Advertising, and CRM & Integration Strategists-as well as designers and developers-to tightly integrate SEO/AEO with all campaigns and initiatives. Qualifications 4+ years of hands-on technical and content SEO execution with verifiable results in competitive verticals; education experience preferred. Proficiency in front-end web technologies (HTML, CSS, native JavaScript). Experience with IDEs, CLI, Github, etc. a major plus but not required. Deep experience with common SEO and analytics stacks (GA4, GSC, Ahrefs, Semrush, Screaming Frog, Looker Studio, BigQuery). Demonstrated success developing repeatable frameworks, playbooks, or productized services. Proven ability to own client relationships and advise senior stakeholders. Stellar project-management and communication skills. Familiarity with HubSpot CMS, Content Hub, and Marketing Hub strongly preferred. Location Considerations This is a part in-office/part remote, hybrid position. You will be expected to work within our Cheshire, CT office at least 3 days a week, and be open to work-related travel 2-3 times annually. To be considered, you must live within a reasonable commuting distance of our Cheshire, CT office and be able to work on-site at least 3 days per week. Why Pepperland Marketing? Join a collaborative, creative team dedicated to transforming higher education marketing. Hybrid work environment, flexibility, autonomy, and opportunities for growth. Contribute to meaningful projects with renowned schools, colleges and universities. Competitive salary, comprehensive benefits, and professional development opportunities. Pepperland Marketing is an equal-opportunity employer committed to fostering a diverse and inclusive workplace.

Job Title: Marketing Analytics Senior Manager Job Level: Senior Level Job Description: This is what you will do.. You will be using quantitative methods to assess the impact of offline and digital marketing. You will be interacting with the client. You will be providing analyses, recommendations, presentations and advice to clients. You will be doing project-based analytics which includes Marketing Mix Modeling, Multi-Channel Attribution, Digital Analytics, Pricing and Promotion and Demand Forecasting. You will be leading a team and you will be responsible for team's growth. We are looking for someone... Who has nearly 7+ years of experience in the analysis of Marketing data using SAS and other statistical modeling tools. Who is good in management or leadership role. Who is good in providing external consulting. Who is proficient in SAS or other statistical modeling tools. Who enjoys traveling, because this role involves traveling (80% to 100%). Who is proficient in Applied Statistics/Econometrics, Statistical Programming, Database Marketing Management & Operations etc. Who is proficient in Customer-level data analysis. Qualifications Who has nearly 7+ years of experience in the analysis of Marketing data using SAS and other statistical modeling tools. Who is good in management or leadership role. Who is good in providing external consulting. Who is proficient in SAS or other statistical modeling tools. Who enjoys traveling, because this role involves traveling (80% to 100%). Who is proficient in Applied Statistics/Econometrics, Statistical Programming, Database Marketing Management & Operations etc. Who is proficient in Customer-level data analysis. Additional Information All your information will be kept confidential according to EEO guidelines.

Title: Creative Account Strategist Role duration: February 2026 - October 31st, 2026 ABOUT BERLINROSEN BerlinRosen is a fast-growing, full-service consulting and communications firm with more than 300 communications and campaign strategists in New York, Washington, D.C. and Los Angeles. Since its founding in 2005, BerlinRosen has powerfully expanded its presence in corporate, social impact/ESG, nonprofit, entertainment, media, racial justice, healthcare, hospitality, real estate, architecture, design, urbanism, land use, lifestyle, technology, issue advocacy and workers' rights communications. They have received more than 50 awards and recognitions, including being the only agency to be named #1 on Observer's PR Power List for three consecutive years, PRNews' Large PR Agency of the Year (2023; 2021), PR News' Digital Firm of the Year (2023) and 5/5 Stars on Forbes' latest Best PR Agencies in America list. People of all backgrounds and abilities are strongly encouraged to apply. BerlinRosen is committed to building and maintaining a diverse staff, and recognizes that its continued success depends on hiring and retaining high-quality creative professionals with a variety of backgrounds and experiences. Opportunities for advancement exist, and we are committed to helping all staff develop and grow. ABOUT THE BERLINROSEN CAMPAIGNS TEAM The Campaigns team is a leading Democratic political consulting and direct mail firm with a record of winning tough races. We have an in-house creative studio that specializes in brand strategy, copywriting, design and direct mail production. We serve as creative partners to our clients, helping them solve their biggest challenges from brainstorming to creative production and execution. Together, we're a team of strategists, copywriters, branding experts, designers and strategists. ABOUT THIS ROLE BerlinRosen is seeking a Creative Account Strategist to join our Campaigns (BRC) team, which is one part political direct mail firm, one part nonprofit branding agency. This role will focus on our non-political work, which includes branding, copywriting, and design related projects for advocacy clients, nonprofits, foundations, higher education institutions and more. This person is integral to ensuring our team stays on schedule, teams are aligned, and provides our clients with timely and high-quality creative services. The ideal candidate is highly organized and has strong attention to detail. Role location: Ideally, candidates will be based in our New York, N.Y. office, though can also be based in our Washington, D.C. office, on a hybrid basis. The BRC team is in-office 2-3 times per week. ACCOUNTABILITIES & QUALIFICATIONS As Creative Account Strategist on the BRC team, you will... Manage multiple branding projects simultaneously from kick off to wrap up Serve as the primary point of contact for clients on day-to-day logistics Work directly with clients to schedule meetings; take thorough, accurate notes with action items and deadlines, send follow-up communications to clients Develop and track work plans related to client projects, including communicating progress, flagging any issues early, and keeping clients informed Manage internal workflows through a dedicated project management system Quickly and thoroughly research new topics and share findings related to client projects Assist with marketing CCS's work to other practices at BerlinRosen and across Orchestra by supporting in business development as well as developing case studies and blog posts Help create an environment where creative teams can do their best work Essential skills: High level of organization, meticulous attention to detail and an ability to multitask Strong communication skills with the ability to present information clearly and follow up with questions when inquiries from clients come in Proven ability to manage complex projects with multiple stakeholders Experience working with creative teams and understanding creative workflows Ability to stay calm under pressure and adapt to changing priorities in a high-paced environment Proficient computer skills with Microsoft Suite, Google Apps and project management tools, such as Asana or Wrike Preferred skills: 3-6 years or project management experience, preferable in a branding, creative, or design agency WORKING AT BERLINROSEN Salary range (commensurate with experience and skills): $65,000-$75,000 #LI-SA1 #LI-Hybrid Orchestra is the first communications company built for today's media landscape. Since 2022, it's acquired nine firms, including: BerlinRosen, Civitas Public Affairs Group, Derris, Glen Echo Group, Inkhouse, M18, Message Lab, Onward and Small Girls PR. It also launched Brightmode, a talent acquisition firm for your communication professionals. Learn more at: ******************** To ensure that applicants are matched with the job that best suits their qualifications and interests, information that you submit may be shared with our network agencies. By providing your information, you are consenting to allow us and our subsidiaries to keep your information on file and to contact you regarding job opportunities, recruitment events and other related updates.

About Us: IMPACT provides digital marketing services to help small to mid-sized businesses implement Endless Customers (formerly They Ask, You Answer), inspired by the popular book by Marcus Sheridan. We empower clients to build in-house marketing operations that drive growth-eliminating reliance on outside agencies and positioning their companies as the most trusted brands in their markets. A core part of this is training and empowering businesses to take full ownership of their websites-teaching them not just how to manage their site, but also how to implement the right strategies to attract and convert customers. By helping clients develop in-house expertise in website strategy, optimization, and management, we ensure their digital presence fuels long-term success. Job Description: As a Junior Website Strategist and Trainer at IMPACT, you'll collaborate with a team to help businesses successfully implement the Endless Customers system. You'll work closely with lead website strategists as they interact with business owners, marketing teams, and content creators to develop and implement high-performing website strategies. Your primary focus will be supporting IMPACT's lead website strategists to assist with clients and in-house teams on conversion optimization, UX best practices, and SEO, ensuring their websites are designed to attract and convert customers. Key Responsibilities: Support our lead strategists working with up to 20 clients on average across a variety of industries, leading coaching sessions to set sales and marketing priorities that align with their goals. Assist in training clients on how to manage their own websites, ensuring they can confidently make updates and improvements without relying on outside agencies. Support lead website strategists as they coach teams on website optimization skills, including SEO best practices, A/B testing, and analytics-driven decision-making. Assist with strategic website audits to assess UX, navigation, site performance, and content effectiveness. Support clients in website platform management, focusing on HubSpot and WordPress (other CMS experience is a plus). Implement AI-driven website tools to improve personalization, automation, and customer experience. Work in tandem with IMPACT's internal web design and development team to create cohesive, results-driven website strategies for clients. Requirements 1-2 years of experience in digital marketing, website strategy, content strategy, UX, or related fields Basic understanding of how websites work (navigation, page structure, user flow, CTAs) Familiarity with website analytics tools (e.g., Google Analytics, GA4, Search Console) Experience working with a CMS (WordPress, Webflow, HubSpot, etc.) Ability to analyze basic website performance metrics and identify trends Ability to collaborate with designers, developers, and content teams Strong written and verbal communication skills Strong Time and Project Management: Highly organized, able to work independently, meet deadlines, and manage multiple projects. Experience with project management systems, with Scrum experience as a plus. Strong attention to detail and comfort managing multiple tasks Process-Oriented Mindset: Willingness to follow established processes and playbooks with precision, while contributing to the development and refinement of processes. Some experience with AI-powered website tools for personalization, automation, or optimization. Curiosity and willingness to learn new tools and methods Preferred but Not Required: Experience creating user journeys, wireframes, page outlines, or content briefs Understanding of SEO best practices (on-page optimization, keyword research) Familiarity with UX/UI principles Comfortable running usability reviews or reviewing heatmaps (Hotjar, FullStory) Basic HTML/CSS knowledge a plus but not required Experience with A/B testing tools also a plus Benefits This position offers a competitive salary range of $75,000 to $85,000, based on experience, with additional incentives on top of the base salary. IMPACT provides a comprehensive benefits package, including: Health, vision, and dental coverage. 401(k) with company match. Paid time off and a flexible work schedule. Paid parental leave to support your growing family. We are committed to supporting our team members with a combination of financial rewards, work-life balance, and the flexibility to thrive in a dynamic, collaborative environment. Work Environment At IMPACT, our culture is built on our core values of being proactive, accountable, caring, and team-oriented. We are a group of driven professionals who are passionate about growing in our careers, delivering exceptional results for our clients, and supporting one another every step of the way. Mediocrity isn't an option-we show up every day committed to being our best and getting better. Collaboration is at the heart of everything we do, and we foster an environment free of egos, drama, or excuses. We're a supportive, no-nonsense team united by a shared mission: to create heroes, grow businesses, and change lives. This is a primarily remote position, with most of your work being conducted from your home office. We expect a professional, distraction-free workspace equipped with strong internet, good lighting, and an environment conducive to client-facing work. While the role is remote, candidates must reside in Connecticut and be within driving distance of our Cheshire, CT office for periodic in-office collaboration and content creation. Working hours are typically between 9:00 AM and 5:00 PM Eastern Time to align with client schedules, as this is a coaching-focused role. However, we offer flexibility for independent work outside of client meetings, allowing you to manage your schedule when tackling project-based tasks. Travel is minimal but may include occasional trips to visit clients, typically no more than a few times per quarter. Additionally, travel will be required to attend IMPACT's conferences, held twice a year. These events are a great opportunity to connect with clients, colleagues, and the broader community we serve. Travel requirements will be discussed in advance, and accommodations will be provided as needed. IMPACT is an equal opportunity employer and values diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. IMPACT provides reasonable accommodations to individuals with disabilities in the hiring process and throughout employment, as required by law.

We are seeking a Customer Experience Manager to lead CX strategy and improvement efforts across our Customer Operations (front-of-house) experience-where customer loyalty, brand reputation, and operational excellence converge. In this role, you will serve as the primary CX partner to cross-functional leaders in Customer Operations, Product, Technology, and Customer Care, with a mandate to build a best-in-class, customer-centric experience across all our locations. This role is a **high-impact, high-visibility individual contributor role** . You will operate at a strategic level, often interfacing with VP- and Director-level leaders, while also engaging directly with frontline leadership to identify experience gaps and drive actionable improvements. The role will also focus on foresight-anticipating customer needs, shaping future-state experiences, and influencing how we measure success. This is a rare opportunity to shape and elevate our customer experience in a dynamic, operationally complex environment. You'll work with passionate leaders, high-visibility stakeholders, and a team committed to defining what great looks like-for our customers, our employees, and our brands. The starting salary for this role is $100K, commensurate with experience. **What You'll Do:** + Lead initiatives to create best-in-class experiences across high-volume, high-friction customer touchpoints + Own the end-to-end customer experience strategy for the Customer Operations domain, including communication, service recovery, rental pickup and drop off experiences + Partner with Insights & Analytics to shape CX narratives and drive data-informed decisions + Identify and prioritize CX breakdowns through VOC, operational data, and field feedback + Act as the first point of contact for field leaders on CX-related challenges and opportunities + Design, test, and iterate on new customer experience concepts in collaboration with Ops and Product + Present in ongoing and ad hoc cross-functional forums (e.g., weekly business reviews), often with VP-level stakeholders + Support the evolution of CX measurement strategies-including journey-level insights and forward-looking KPIs + Contribute to frontline enablement-whether through messaging, process design, or behavioral reinforcement **What We're Looking For:** + Bachelor's degree required. Degrees in Business, Hospitality, Industrial Engineering, or a related field preferred + 5-8 years of experience in Customer Experience or a related role with a strong operational lens and direct partnership with frontline leadership teams + Background in travel, hospitality, or other service-intensive industries where in-person experiences are core to the customer journey + Demonstrated success driving change across a matrixed organization, particularly in cross-functional or field support roles + Analytical and data-informed; comfortable using data to shape CX narratives and partnering with Insights & Analytics to inform priorities and gain stakeholder buy-in + High emotional intelligence and strong communication skills. Comfortable presenting to executives and connecting with frontline operators alike + Systems thinker with the ability to balance customer empathy with business impact + Curious, adaptable, and proactive. Constantly seeking to improve how things work for the customer and the business **What You'll Get:** + 40% off any standard Hertz Rental + Paid Time Off + Medical, Dental & Vision plan options + Retirement programs, including 401(k) employer matching. + Paid Parental Leave & Adoption Assistance + Employee Assistance Program for employees & family + Educational Reimbursement & Discounts + Voluntary Insurance Programs - Pet, Legal/Identity Theft, Critical Illness + Perks & Discounts -Theme Park Tickets, Gym Discounts & more The Hertz Corporation operates the Hertz, Dollar Car Rental, Thrifty Car Rental brands in approximately 9,700 corporate and franchisee locations throughout North America, Europe, The Caribbean, Latin America, Africa, the Middle East, Asia, Australia and New Zealand. The Hertz Corporation is one of the largest worldwide airport general use vehicle rental companies, and the Hertz brand is one of the most recognized in the world. **US EEO STATEMENT** At Hertz, we champion and celebrate a culture of diversity and inclusion. We take affirmative steps to promote employment and advancement opportunities. The endless variety of perspectives, experiences, skills and talents that our employees invest in their work every day represent a significant part of our culture - and our success and reputation as a company. Individuals are encouraged to apply for positions because of the characteristics that make them unique. EOE, including disability/veteran

ABOUT THE JOB The ACLU seeks a full-time, 12-month, term-limited position of Senior Electoral Strategist in the National Political Advocacy Department of the ACLU's National office in Washington, DC, or New York, NY. This is a hybrid role that has in-office requirements of two (2) days per week or eight (8) days per month. This 12-month term-limited position and may be eligible for remote work in the United States. The National Political Advocacy Department builds power to achieve an accountable, representative democracy. We have ambitious goals across Reproductive Freedom, Democracy and Voting Rights, Systemic Equality, Immigration, Trans Justice, Criminal Justice, and other core issues in order to protect and expand civil rights and civil liberties, and advance the freedom, equality, ability to prosper, and humanity of all People. Our department conducts analysis, develops policy, crafts world-class campaigns, and situates the ACLU to have impact across legislative, administrative, and electoral levers. We are policy experts, lawyers, community organizers, lobbyists, campaign strategists, electoral specialists, program managers, and more. We partner across the ACLU to drive national efforts and support and amplify the priorities of our affiliates. We work to center principles of equity, diversity, inclusion, and belonging in our approach. WHAT YOU'LL DO The Senior Electoral Strategist will report to the Director of Candidate Races. YOUR DAY TO DAY In close partnership with the Director of Candidate Races and at times the Director of Ballot Initiatives, develop robust campaign goals, plans, strategies, tactics, and budgets Design and lead complex, multi-tooled electoral campaigns from planning to execution, including but not limited to candidate races and ballot measures Lead electoral campaigns with minimal need for management level guidance Utilize a wide variety of sophisticated campaign tactics and tools Successfully employ constituent targeting, developing advertisements (TV, radio, print), polling, and developing creative campaign tactics for earned media or other purposes Retain and manage consultants Work closely with ACLU affiliates, the States Campaign team, the Organizing Team and Comms on developing plans for relevant campaigns Coordinate the day-to-day activities of the staff working on the campaigns in matrixed structure Work in coordination with other senior stakeholders, affiliate staff, and national staff, including policy staff within NPAD Develop and maintain relationships with partner organizations to further electoral goals, identifying strategic partnerships that expand the ACLU's influence in ways the ACLU would otherwise not have operating alone Convene and execute on-the-ground meetings, planning, and campaign events in priority jurisdictions Maintain awareness of emerging opportunities and challenges in the issue areas within the division's purview Maintain awareness of the work to facilitate representation of the Department internally and externally Exercise significant independent judgment to solve problems and determine creative solutions Demonstrate an ability to be flexible and adjust priorities as necessary in order to adapt to a changing external environment Engage in special projects and other duties as assigned This position requires flexibility in work schedule and location, including the ability to travel nationally as programming demands and work nontraditional hours FUTURE ACLU'ERS WILL Be committed to advancing the mission of the ACLU Center and embed the principles of equity, inclusion and belonging in their work by demonstrating commitment to diversity with an approach that respects and values multiple perspectives Be committed to work collaboratively and respectfully toward resolving obstacles and conflicts WHAT YOU'LL BRING Significant demonstrated experience with electoral campaigning at the federal, state, and/or local levels, including campaign management experience Significant demonstrated experience designing campaign strategy and executing campaign plans and tactics Strong independent work ethic and team collaboration skills Excellent research, writing, analytical, and communication skills Experience with earned media strategies Experience building, leading, and working within coalitions Ability to work in a fast-paced environment, simultaneously handle many tasks; work efficiently, meeting multiple deadlines, while remaining composed under pressure Experience doing advocacy on both issue campaigns and electoral campaigns, a plus Experience doing grassroots organizing, a plus Experience doing legislative and administrative advocacy, a plus Fluency, expertise and experience in multiple ACLU issue areas, a plus Comfort with policy, including an ability to efficiently and effectively weave policy objectives into campaign execution Willingness to travel COMPENSATION The ACLU is committed to equity, transparency, and clarity in pay. Consistent with our compensation philosophy, there is a set salary for each role based on geographic work location. The annual salary for this position is $161,123 (Level E), reflecting the salary of a position based in New York, NY. Salaries are subject to a regional pay adjustment if authorization is granted to work outside of the location listed in this posting. For details on our pay structure, please visit: ************************************************************************ WHY THE ACLU For over 100 years, the ACLU has worked to defend and preserve the individual rights and liberties guaranteed by the Constitution and laws of the United States. Whether it's ending mass incarceration, achieving full equality for the LGBTQ+ community, establishing new privacy protections for our digital age, or preserving the right to vote or the right to have an abortion, the ACLU takes up the toughest civil liberties cases and issues to defend all people. We know that great people make a great organization. We value our people and know that what we offer is essential not just their work, but to their overall well-being. At the ACLU, we offer a broad range of benefits, which include: Time away to focus on the things that matter with a generous paid time-off policy Focus on your well-being with comprehensive healthcare benefits (including medical, dental and vision coverage, parental leave, gender affirming care & fertility treatment) Plan for your retirement with 401k plan and employer match We support employee growth and development through annual professional development funds, internal professional development programs and workshops OUR COMMITMENT TO ACCESSIBILITY, EQUITY, DIVERSITY & INCLUSION Accessibility, equity, diversity and inclusion are core values of the ACLU and central to our work to advance liberty, equality, and justice for all. For us diversity, equity, accessibility, and inclusion are not just check-the-box activities, but a chance for us to make long-term meaningful change. We are a community committed to learning and growth, humility and grace, transparency and accountability. We believe in a collective responsibility to create a culture of belonging for all people within our organization - one that respects and embraces difference; treats everyone equitably; and empowers our colleagues to do the best work possible. We are as committed to anti-oppression, anti-ableism, and anti-racism internally as we are externally. Because whether we're in the courts or in the office, we believe ‘We the People' means all of us. With this commitment in mind, we strongly encourage applications from all qualified individuals without regard to race, color, religion, gender, sexual orientation, gender identity or expression, age, national origin, marital status, citizenship, disability, veteran status and record of arrest or conviction, or any other characteristic protected by applicable law. The ACLU is committed to providing reasonable accommodation to individuals with disabilities. If you are a qualified individual with a disability and need assistance applying online, please email ************************ . If you are selected for an interview, you will receive additional information regarding how to request an accommodation for the interview process. The Department of Education has determined that employment in this position at the ACLU does not qualify for the Public Service Loan Forgiveness Program.

Title: Creative Account Strategist BerlinRosen is a fast-growing, full-service consulting and communications firm with more than 300 communications and campaign strategists in New York, Washington, D.C. and Los Angeles. Since its founding in 2005, BerlinRosen has powerfully expanded its presence in corporate, social impact/ESG, nonprofit, entertainment, media, racial justice, healthcare, hospitality, real estate, architecture, design, urbanism, land use, lifestyle, technology, issue advocacy and workers' rights communications. They have received more than 50 awards and recognitions, including being the only agency to be named #1 on Observer's PR Power List for three consecutive years, PRNews' Large PR Agency of the Year (2023; 2021), PR News' Digital Firm of the Year (2023) and 5/5 Stars on Forbes' latest Best PR Agencies in America list. People of all backgrounds and abilities are strongly encouraged to apply. BerlinRosen is committed to building and maintaining a diverse staff, and recognizes that its continued success depends on hiring and retaining high-quality creative professionals with a variety of backgrounds and experiences. Opportunities for advancement exist, and we are committed to helping all staff develop and grow. ABOUT THE BERLINROSEN CAMPAIGNS TEAM The Campaigns team is a leading Democratic political consulting and direct mail firm with a record of winning tough races. We have an in-house creative studio that specializes in brand strategy, copywriting, design and direct mail production. We serve as creative partners to our clients, helping them solve their biggest challenges from brainstorming to creative production and execution. Together, we're a team of strategists, copywriters, branding experts, designers and strategists. ABOUT THIS ROLE BerlinRosen is seeking a Creative Account Strategist to join our Campaigns (BRC) team, which is one part political direct mail firm, one part nonprofit branding agency. This role will focus on our non-political work, which includes branding, copywriting, and design related projects for advocacy clients, nonprofits, foundations, higher education institutions and more. This person is integral to ensuring our team stays on schedule, teams are aligned, and provides our clients with timely and high-quality creative services. The ideal candidate is highly organized and has strong attention to detail. Role location: Ideally, candidates will be based in our New York, N.Y. office, though can also be based in our Washington, D.C. office, on a hybrid basis. The BRC team is in-office 2-3 times per week. ACCOUNTABILITIES & QUALIFICATIONS As Creative Account Strategist on the BRC team, you will... Manage multiple branding projects simultaneously from kick off to wrap up Serve as the primary point of contact for clients on day-to-day logistics Work directly with clients to schedule meetings; take thorough, accurate notes with action items and deadlines, send follow-up communications to clients Develop and track work plans related to client projects, including communicating progress, flagging any issues early, and keeping clients informed Manage internal workflows through a dedicated project management system Quickly and thoroughly research new topics and share findings related to client projects Assist with marketing CCS's work to other practices at BerlinRosen and across Orchestra by supporting in business development as well as developing case studies and blog posts Help create an environment where creative teams can do their best work Essential skills: High level of organization, meticulous attention to detail and an ability to multitask Strong communication skills with the ability to present information clearly and follow up with questions when inquiries from clients come in Proven ability to manage complex projects with multiple stakeholders Experience working with creative teams and understanding creative workflows Ability to stay calm under pressure and adapt to changing priorities in a high-paced environment Proficient computer skills with Microsoft Suite, Google Apps and project management tools, such as Asana or Wrike Preferred skills: 3-6 years or project management experience, preferable in a branding, creative, or design agency WORKING AT BERLINROSEN Salary range (commensurate with experience and skills): $65,000-$75,000 #LI-SA1 #LI-Hybrid We're part of Orchestra, the first communications company built for today's media landscape. Since 2022, it's acquired nine firms, including: BerlinRosen, Civitas Public Affairs Group, Derris, Glen Echo Group, Inkhouse, M18, Message Lab, Onward and Small Girls PR. It also launched Brightmode, a talent acquisition firm for your communication professionals. Learn more at: ******************** To ensure that applicants are matched with the job that best suits their qualifications and interests, information that you submit may be shared with our network agencies. By providing your information, you are consenting to allow us and our subsidiaries to keep your information on file and to contact you regarding job opportunities, recruitment events and other related updates.

_This position is remote and can be based anywhere within the United States. Ideal candidates will be based near the Dublin, OH, office._ **_What Product or Services Marketing contributes to Cardinal Health_** Product Marketing assesses customer needs, market conditions, and competition to inform business strategy. It then implements the strategy by developing, commercializing, and monitoring the appropriate products and services. Product & Solutions Marketing is responsible for defining the product/service and market strategy and managing the life cycle, including customer need identification, market research, product or service offering, pricing, positioning, promotion, branding, and distribution, to drive customer loyalty, sales growth, and improved profitability. **_Job Summary_** The Sr. Manager, U.S. Medical Products & Distribution Marketing, Solutions & Services will lead the development and implementation of our distribution solutions and services for the U.S. Distribution business solutions portfolio. The primary responsibility will be understanding the industry landscape and customer needs, develop and commercializing those offerings to the market. Solution strategies should integrate with the U.S. Medical Products & Distribution value proposition to drive revenue and accelerate the growth and profitability of the U.S. Medical Products & Distribution business. **_Responsibilities_** Manages the full lifecycle of the distribution solutions and services, including the financial performance, roadmap, development, and commercialization in alignment with business goals. This role understands the distribution industry and develops strategies that resonate with the customers and support growth. This Senior manager will cultivate a high-performing team that is engaged, skilled, and aligned with the organization's goals. This role will be responsible for the following: Team management and development + Serve as a mentor to team members, providing guidance and support for professional growth and foster an open environment where team members feel comfortable seeking advice and sharing challenges. + Design and implement training programs to enhance team skills and competencies and conduct regular performance evaluations and provide constructive feedback. + Establish and track key performance indicators (KPIs) to measure team success and development. Financials and Performance Metrics + Tracking pipeline and the financial progress to measure their effectiveness and monitor performance metrics + Regular report-outs to management with insights and recommended actions to exceed financial commitments. + Prepare reports and presentations on product performance and market insights for stakeholders. Product Marketing and GTM Strategies + Develop compelling product positioning and messaging that differentiates the product in the market. + Create value propositions that resonate with target customer segments. + Plan and execute go-to-market strategies for new product launches, including timelines and messaging, + Coordinate with cross-functional teams (operations, enablement, sales, product teams, etc.) to ensure a successful launch + Provides product market insights through a strong working knowledge of the distribution solutions portfolio, market trends, competitive behavior, and customer segments. + Develop and execute marketing strategies. Create value propositions that resonate with target customer segments + Developing pricing, product, and solution positioning strategies to optimize revenue and profitability. + Drive promotional activity through Marketing Communications and Channel Marketing to sales to meet overall objectives. + Identify and access potential new opportunities to expand market reach through product roadmap + Create marketing materials and tools tailored to the specific customer needs. This includes co-branded materials, sales presentations, and product information that aligns with the overall brand messaging. + Developing training and content to support sales and selling distribution effectively - Continuous training in product updates and market trends to keep the business informed. + Partner with content team and customer solutions teams to develop customer case studies and white papers Collaborate with sales and cross-functional counterparts + Travels with field sales to provide support and help defend and grow business with key customers. + Develop partnerships with broader Cardinal Health marketing and functional teams to support the objectives the Cardinal Health USMPD business identified. + Ensures that marketing strategies are effectively executed at the channel level + Gather VOC on market conditions, competitive landscape, and customer needs. Communicate cross-functionally for strategy refinement + Advance, maintain, and implement training, support programs, and sales tools for the selling organization and channel. Market Intelligence and Insights, including competitive analysis + Providing channel insights into competitive products and market trends to better position distribution and address customer needs more effectively. + Sharing customer feedback and insights with channel partners enables them to tailor their approaches and improve customer experience across USMPD Sales Enablement + Partner with content marketing to develop sales training materials and tools that equip the sales team with the knowledge to sell the product effectively + Continued collaboration with the sales and solutions team to gather insights to refine messaging and product. **_Qualifications_** + Bachelor's degree from an accredited university preferred; an MBA is preferred + 8-10 years of experience in Distribution, Supply Chain, and/or Healthcare Marketing preferred + Previous people management experience preferred + Self-motivated, entrepreneurial, independent, driven individual to meet objectives + Strong analytical skills allowing for quick assessment of situations, trade-offs, and ability to recommend appropriate course of action + Ability to multitask and prioritize while managing multiple projects and day-to-day responsibilities. + Excellent written and verbal communication skills and comfort presenting to internal and external audiences + Ability to influence cross-functional teams without formal authority + Must be able to travel up to 25% of the time, including some nights and weekends. **Anticipated salary range:** $105,100 - $150,100 **Bonus eligible:** Yes **Benefits:** Cardinal Health offers a wide variety of benefits and programs to support health and well-being. + Medical, dental and vision coverage + Paid time off plan + Health savings account (HSA) + 401k savings plan + Access to wages before pay day with my FlexPay + Flexible spending accounts (FSAs) + Short- and long-term disability coverage + Work-Life resources + Paid parental leave + Healthy lifestyle programs **Application window anticipated to close:** **01/30/26** *if interested in opportunity, please submit application as soon as possible. _**The salary range listed is an estimate. Pay at Cardinal Health is determined by multiple factors including, but not limited to, a candidate's geographical location, relevant education, experience and skills and an evaluation of internal pay equity._ _Candidates who are back-to-work, people with disabilities, without a college degree, and Veterans are encouraged to apply._ _Cardinal Health supports an inclusive workplace that values diversity of thought, experience and background. We celebrate the power of our differences to create better solutions for our customers by ensuring employees can be their authentic selves each day. Cardinal Health is an Equal_ _Opportunity/Affirmative_ _Action employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, ancestry, age, physical or mental disability, sex, sexual orientation, gender identity/expression, pregnancy, veteran status, marital status, creed, status with regard to public assistance, genetic status or any other status protected by federal, state or local law._ _To read and review this privacy notice click_ here (***************************************************************************************************************************

We are seeking a Digital Marketing Strategist to lead the planning, execution, and optimization of our digital marketing efforts across social media, email, and web channels, with a strong focus on driving audience growth, engagement, and measurable sales. The Digital Marketing Strategist is responsible for developing and executing integrated online marketing strategies that drive traffic, leads, and book sales. This role oversees social media, email marketing, website optimization, and digital campaigns across SEO, SEM, and owned channels. This is a hands-on, data-driven role that combines strategy and execution, with ownership of campaign performance, reporting, and optimization. The ideal candidate understands how to market books to niche audiences, leverage a strong backlist, and align digital marketing efforts with sales and publicity goals. Key Responsibilities Digital Strategy & Campaign Management Develop and execute comprehensive digital marketing strategies across social media, email marketing, website, SEO, and SEM. Plan and manage digital campaigns supporting new releases, seasonal promotions, and backlist titles. Align campaigns across channels to create cohesive, brand-consistent reader journeys. Own campaign timelines, goals, execution, and post-campaign analysis. Social Media & Content Planning Oversee Globe Pequot's social media presence across major platforms, including content planning, publishing, and engagement. Develop content calendars tied to book launches, seasonal themes, and genre-driven initiatives. Collaborate with authors, publicity, and editorial teams on social content and promotions. Ensure consistent brand voice and messaging across platforms and imprints. Email Marketing & Audience Development Build, segment, and grow email lists by genre, interest, and engagement behavior. Develop and execute newsletters, promotional emails, and automated campaigns (welcome series, launch sequences, seasonal promotions). Optimize email performance through A/B testing, segmentation, and performance analysis. Website & User Experience Optimization Manage and optimize website marketing efforts to improve traffic, conversion, and user experience. Partner with internal teams and industry partners to support landing pages, promotional features, and conversion paths. Ensure website content aligns with campaign goals and brand standards. SEO, SEM & Traffic Growth Support SEO strategy through content planning, keywords, and on-site optimization. Plan and manage SEM or paid digital campaigns as needed to support key titles or initiatives. Monitor performance and adjust strategies to maximize ROI. Analytics, Reporting & Optimization Track and analyze performance across digital channels, including traffic, engagement, conversions, and sales attribution. Produce regular performance reports with insights and recommendations for optimization. Use data to continuously refine strategy and improve results. Budget & ROI Management Manage digital marketing budgets and campaign spend. Ensure marketing efforts are aligned with ROI goals and business priorities. Recommend allocation shifts based on performance and opportunity. Cross-Functional Collaboration Work closely with marketing, publicity, editorial, and sales teams to align digital efforts with broader company goals. Support integrated campaigns tied to media coverage, author events, and sales initiatives. Industry & Trend Monitoring Stay current on digital marketing trends, platform updates, and best practices. Identify new tools, platforms, and opportunities relevant to book publishing and direct-to-consumer marketing. Qualifications 2-3 years of experience in digital marketing, preferably in publishing, media, retail, or consumer brands. Proven experience managing integrated digital campaigns across social media, email, and web. Strong understanding of SEO, SEM, email marketing, analytics, and conversion optimization. Experience with email platforms (e.g., GetResponse, Muck Rack, HubSpot, WordPress) and analytics tools (e.g., Google Analytics). Canva experience a plus. Excellent writing, content planning, and project management skills. Design skills a plus. Data-driven mindset with the ability to translate insights into action. Preferred Experience marketing books or content-driven products. Familiarity with CMS platforms and basic UX best practices. Experience working with multiple brands or imprints under one organization. KPIs & Measures of Success Growth of email subscribers and engagement by audience segment Social media engagement, traffic, and conversion performance Website traffic, conversion rates, and campaign attribution Email- and digital-attributed sales ROI of digital campaigns and budget efficiency About Our Company For over sixty years, Globe Pequot has been at the forefront of the movement to save history for future generations. Our books tell untold or little-known stories from history, celebrate the unique or iconic characteristics of specific places, and tap into local pride. We publish books about iconic brands and people, regional interest, history, lifestyle, cooking and food culture, and folklore -- books that hit the intersection of a reader's interest in a specific place and their passion for a specific topic. Globe Pequot uses E-Verify to confirm the employment eligibility of all newly hired employees. To learn more about E-Verify, including applicant rights and responsibilities, please visit ************************* Globe Pequot is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, age, national origin, disability status, genetic information, protected veteran status, or any other characteristic protected by law. Please refer to ******************* for Globe Pequot's Equal Employment Opportunity-Affirmative Action Policy Statement, as well as additional information relating to equal employment opportunity.

Job Description We are seeking a Digital Marketing Strategist to lead the planning, execution, and optimization of our digital marketing efforts across social media, email, and web channels, with a strong focus on driving audience growth, engagement, and measurable sales. The Digital Marketing Strategist is responsible for developing and executing integrated online marketing strategies that drive traffic, leads, and book sales. This role oversees social media, email marketing, website optimization, and digital campaigns across SEO, SEM, and owned channels. This is a hands-on, data-driven role that combines strategy and execution, with ownership of campaign performance, reporting, and optimization. The ideal candidate understands how to market books to niche audiences, leverage a strong backlist, and align digital marketing efforts with sales and publicity goals. Key Responsibilities Digital Strategy & Campaign Management Develop and execute comprehensive digital marketing strategies across social media, email marketing, website, SEO, and SEM. Plan and manage digital campaigns supporting new releases, seasonal promotions, and backlist titles. Align campaigns across channels to create cohesive, brand-consistent reader journeys. Own campaign timelines, goals, execution, and post-campaign analysis. Social Media & Content Planning Oversee Globe Pequot's social media presence across major platforms, including content planning, publishing, and engagement. Develop content calendars tied to book launches, seasonal themes, and genre-driven initiatives. Collaborate with authors, publicity, and editorial teams on social content and promotions. Ensure consistent brand voice and messaging across platforms and imprints. Email Marketing & Audience Development Build, segment, and grow email lists by genre, interest, and engagement behavior. Develop and execute newsletters, promotional emails, and automated campaigns (welcome series, launch sequences, seasonal promotions). Optimize email performance through A/B testing, segmentation, and performance analysis. Website & User Experience Optimization Manage and optimize website marketing efforts to improve traffic, conversion, and user experience. Partner with internal teams and industry partners to support landing pages, promotional features, and conversion paths. Ensure website content aligns with campaign goals and brand standards. SEO, SEM & Traffic Growth Support SEO strategy through content planning, keywords, and on-site optimization. Plan and manage SEM or paid digital campaigns as needed to support key titles or initiatives. Monitor performance and adjust strategies to maximize ROI. Analytics, Reporting & Optimization Track and analyze performance across digital channels, including traffic, engagement, conversions, and sales attribution. Produce regular performance reports with insights and recommendations for optimization. Use data to continuously refine strategy and improve results. Budget & ROI Management Manage digital marketing budgets and campaign spend. Ensure marketing efforts are aligned with ROI goals and business priorities. Recommend allocation shifts based on performance and opportunity. Cross-Functional Collaboration Work closely with marketing, publicity, editorial, and sales teams to align digital efforts with broader company goals. Support integrated campaigns tied to media coverage, author events, and sales initiatives. Industry & Trend Monitoring Stay current on digital marketing trends, platform updates, and best practices. Identify new tools, platforms, and opportunities relevant to book publishing and direct-to-consumer marketing. Qualifications 2-3 years of experience in digital marketing, preferably in publishing, media, retail, or consumer brands. Proven experience managing integrated digital campaigns across social media, email, and web. Strong understanding of SEO, SEM, email marketing, analytics, and conversion optimization. Experience with email platforms (e.g., GetResponse, Muck Rack, HubSpot, WordPress) and analytics tools (e.g., Google Analytics). Canva experience a plus. Excellent writing, content planning, and project management skills. Design skills a plus. Data-driven mindset with the ability to translate insights into action. Preferred Experience marketing books or content-driven products. Familiarity with CMS platforms and basic UX best practices. Experience working with multiple brands or imprints under one organization. KPIs & Measures of Success Growth of email subscribers and engagement by audience segment Social media engagement, traffic, and conversion performance Website traffic, conversion rates, and campaign attribution Email- and digital-attributed sales ROI of digital campaigns and budget efficiency About Our Company For over sixty years, Globe Pequot has been at the forefront of the movement to save history for future generations. Our books tell untold or little-known stories from history, celebrate the unique or iconic characteristics of specific places, and tap into local pride. We publish books about iconic brands and people, regional interest, history, lifestyle, cooking and food culture, and folklore -- books that hit the intersection of a reader's interest in a specific place and their passion for a specific topic. Globe Pequot uses E-Verify to confirm the employment eligibility of all newly hired employees. To learn more about E-Verify, including applicant rights and responsibilities, please visit ************************* Globe Pequot is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, age, national origin, disability status, genetic information, protected veteran status, or any other characteristic protected by law. Please refer to ******************* for Globe Pequot's Equal Employment Opportunity-Affirmative Action Policy Statement, as well as additional information relating to equal employment opportunity.