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The average salary for an Activations Manager is $65,837 per year or about $32 per hour. Factors influencing salary include geographical location, industry type, and years of experience. For instance, professionals in larger cities or high-demand sectors often earn more due to increased competition for skilled workers.
While the average salary provides a baseline, experienced Activations Managers can see significant increases in their earnings. Those with specialized skills or leadership responsibilities often command higher pay. Entry-level positions might start lower, but opportunities for advancement are abundant.
Regions such as California, New York, and Texas are known for higher salaries for this role. Certain cities, like San Francisco and New York City, consistently rank as the top-paying locations for Activations Managers. Additionally, industries such as technology and marketing often provide competitive salaries due to the specialized nature of the work.
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| Experience level | Avg. salary | Hourly rate |
|---|---|---|
| Entry-level activations manager | $48,900 | $23.50 |
| Mid-level activations manager | $52,200 | $25.10 |
| Senior-level activations manager | $119,000 | $57.09 |
The highest-paying states for activations managers are New Jersey, New York, and Rhode Island. The lowest average activations manager salary states are Louisiana, North Dakota, and Alabama.
| Rank | State | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | New Jersey | $81,898 | $39.37 |
| 2 | New York | $79,688 | $38.31 |
| 3 | Rhode Island | $76,542 | $36.80 |
| 4 | Washington | $74,308 | $35.73 |
| 5 | Massachusetts | $72,280 | $34.75 |
| 6 | Pennsylvania | $68,333 | $32.85 |
| 7 | Virginia | $74,964 | $36.04 |
| 8 | Connecticut | $69,763 | $33.54 |
| 9 | Oregon | $69,077 | $33.21 |
| 10 | Delaware | $68,990 | $33.17 |
| 11 | New Hampshire | $68,381 | $32.88 |
| 12 | Michigan | $67,345 | $32.38 |
| 13 | Illinois | $66,362 | $31.90 |
| 14 | West Virginia | $68,689 | $33.02 |
| 15 | Nevada | $64,906 | $31.20 |
| 16 | California | $68,438 | $32.90 |
| 17 | Wisconsin | $66,233 | $31.84 |
| 18 | Utah | $62,370 | $29.99 |
| 19 | Vermont | $66,119 | $31.79 |
| 20 | Idaho | $64,944 | $31.22 |
| 21 | North Carolina | $62,702 | $30.15 |
| 22 | Maine | $66,147 | $31.80 |
| 23 | Indiana | $63,793 | $30.67 |
| 24 | Maryland | $67,715 | $32.56 |
| 25 | Kentucky | $62,654 | $30.12 |
| 26 | Ohio | $60,040 | $28.87 |
| 27 | Minnesota | $60,846 | $29.25 |
| 28 | District of Columbia | $60,700 | $29.18 |
| 29 | Arizona | $60,364 | $29.02 |
| 30 | South Carolina | $61,092 | $29.37 |
| 31 | Georgia | $59,342 | $28.53 |
| 32 | Montana | $60,284 | $28.98 |
| 33 | Hawaii | $53,003 | $25.48 |
| 34 | South Dakota | $60,295 | $28.99 |
| 35 | Iowa | $60,425 | $29.05 |
| 36 | Arkansas | $58,271 | $28.01 |
| 37 | Missouri | $59,446 | $28.58 |
| 38 | Texas | $56,310 | $27.07 |
| 39 | New Mexico | $60,166 | $28.93 |
| 40 | Nebraska | $59,381 | $28.55 |
| 41 | Tennessee | $56,571 | $27.20 |
| 42 | Colorado | $56,189 | $27.01 |
| 43 | Kansas | $56,493 | $27.16 |
| 44 | Alaska | $56,622 | $27.22 |
| 45 | North Dakota | $55,631 | $26.75 |
| 46 | Oklahoma | $56,080 | $26.96 |
| 47 | Florida | $53,588 | $25.76 |
| 48 | Louisiana | $55,803 | $26.83 |
| 49 | Mississippi | $55,808 | $26.83 |
| 50 | Alabama | $54,504 | $26.20 |
| 51 | Wyoming | $53,583 | $25.76 |
The highest-paying cities for activations managers are Bridgewater, NJ, White Plains, NY, and McLean, VA.
| Rank | City | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | Bridgewater, NJ | $81,930 | $39.39 |
| 2 | White Plains, NY | $80,055 | $38.49 |
| 3 | McLean, VA | $76,167 | $36.62 |
| 4 | Bellingham, WA | $75,106 | $36.11 |
| 5 | Woodland, CA | $73,542 | $35.36 |
| 6 | Braintree Town, MA | $72,417 | $34.82 |
| 7 | Carson City, NV | $68,660 | $33.01 |
| 8 | Philadelphia, PA | $68,448 | $32.91 |
| 9 | Concord, NH | $68,140 | $32.76 |
| 10 | Charleston, WV | $67,965 | $32.68 |
| 11 | Annapolis, MD | $67,679 | $32.54 |
| 12 | Detroit, MI | $67,521 | $32.46 |
| 13 | Chicago, IL | $66,759 | $32.10 |
| 14 | Franklin, WI | $66,219 | $31.84 |
| 15 | Raleigh, NC | $63,639 | $30.60 |
| 16 | Columbia, SC | $61,674 | $29.65 |
| 17 | Washington, DC | $60,763 | $29.21 |
| 18 | Phoenix, AZ | $60,552 | $29.11 |
| 19 | Columbus, OH | $59,739 | $28.72 |
| 20 | Des Moines, IA | $59,722 | $28.71 |
An activations manager's salary ranges from $40,000 a year at the 10th percentile to $108,000 at the 90th percentile.

| Percentile | Annual salary | Monthly salary | Hourly rate |
|---|---|---|---|
| 90th Percentile | $108,000 | $9,000 | $52 |
| 75th Percentile | $85,000 | $7,083 | $41 |
| Average | $65,837 | $5,486 | $32 |
| 25th Percentile | $50,000 | $4,167 | $24 |
| 10th Percentile | $40,000 | $3,333 | $19 |
The highest paying types of activations managers are product manager, manager, strategy, and pricing manager.
| Job title | Annual salary | Monthly salary | Hourly rate | Job openings |
|---|---|---|---|---|
| Manager, Field Marketing | $93,296 | $7,775 | $44.85 | 174,371 |
| Manager, Strategy | $109,831 | $9,153 | $52.80 | 148,326 |
| Regional Marketing Manager | $85,217 | $7,101 | $40.97 | 115,987 |
| Marketing Account Manager | $67,983 | $5,665 | $32.68 | 163,297 |
| Web Manager | $82,696 | $6,891 | $39.76 | 107,495 |
| Manager | $58,651 | $4,888 | $28.20 | 1,236,194 |
Top companies hiring activations managers now:
Activations manager salaries at Meta and Google are the highest-paying according to our most recent salary estimates. In addition, the average activations manager salary at companies like Waters and Bayer are highly competitive.
| Rank | Company | Average salary | Hourly rate |
|---|---|---|---|
| 1 | Meta | $126,074 | $60.61 |
| 2 | $123,530 | $59.39 | |
| 3 | Waters | $101,419 | $48.76 |
| 4 | Bayer | $99,297 | $47.74 |
| 5 | Appian | $91,876 | $44.17 |
| 6 | Sun Communities | $90,185 | $43.36 |
| 7 | CVS Health | $89,177 | $42.87 |
| 8 | Reckitt Benckiser | $88,909 | $42.74 |
| 9 | Electronic Arts | $86,796 | $41.73 |
| 10 | SYSMIND | $85,066 | $40.90 |
| 11 | The Juilliard School | $84,693 | $40.72 |
| 12 | Amazon | $84,371 | $40.56 |
| 13 | Mars | $84,061 | $40.41 |
| 14 | Energizer Holdings | $82,514 | $39.67 |
| 15 | The Walt Disney Company | $82,304 | $39.57 |
| 16 | Sanofi US | $82,133 | $39.49 |
| 17 | Maxus Belgium | $81,790 | $39.32 |
| 18 | Southern Healthcare | $80,718 | $38.81 |
| 19 | Jackson Spalding | $80,446 | $38.68 |
| 20 | Berkshire Healthcare | $79,715 | $38.32 |
The average activations manager salary varies across industries:
| Rank | Industry | Average salary | Hourly rate |
|---|---|---|---|
| 1 | Media | $70,062 | $33.68 |
| 2 | Hospitality | $66,890 | $32.16 |
| 3 | Manufacturing | $65,209 | $31.35 |
| 4 | Professional | $64,283 | $30.91 |
The average activations manager salary has risen by $12,114 over the last ten years. In 2014, the average activations manager earned $53,723 annually, but today, they earn $65,837 a year. That works out to a 8% change in pay for activations managers over the last decade.
Compare activations manager salaries for cities or states with the national average over time.
Compare activations manager salaries for individual cities or states with the national average.
| Year | Avg. salary | Hourly rate | % Change |
|---|---|---|---|
| 2025 | $65,800 | $31.65 | +3.7% |
| 2024 | $63,400 | $30.47 | +1.9% |
| 2023 | $62,200 | $29.90 | +1.5% |
| 2022 | $61,200 | $29.44 | +0.8% |
| 2021 | $60,700 | $29.21 | +1.9% |
| Company | Job | Location | Date added | Salary |
|---|---|---|---|---|
| Astellas Pharma | Global Site Activation Manager | Northbrook, IL | 06/29/2025 | $122,500 |
| Go Ape USA | Adventure Activities Manager | Elmo, MO | 06/28/2025 | $37,566 |
| Advantage Solutions | Brand Activation Manager | Saint Louis, MO | 06/26/2025 | $67,200 |
| CGI Technologies and Solutions, Inc. | Requirements Manager, Mid-Level Active Ts/Sci With Poly Required | Washington, DC | 06/25/2025 | $102,960 |
| State of Pennsylvania | Corrections Activities Manager 2-SCI Mercer | Mercer, PA | 06/25/2025 | $67,736 |
| Commonwealth of Pennsylvania | Corrections Activities Manager 2-SCI Mercer | Mercer, PA | 06/24/2025 | $67,736 |
| Rockingj | Activities Manager | Philipsburg, MT | 06/22/2025 | $60,000 |
| Healthfitness | Youth Activity Manager | Bentonville, AR | 06/19/2025 | $40,000 |
| Rowan University | Partner Engagement and Activation Manager, Workforce Learning Solutions | Glassboro, NJ | 06/18/2025 | $76,500 |
| Life Care Services | Activities Manager | Clearwater, FL | 06/18/2025 | $40,697 |
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