How do I write a professional bio?

To write a professional bio, start by knowing your audience. Some professional bios are used to promote a brand to clients, while others are used to list qualifications to attract potential employers. It is important for you to distinguish your needs.

It is also important to know where your bio will be presented. Shorter bios are more appropriate for social media and company pages, while a longer bio can be written on a personal website. In all cases, it is important that the language of your bio is direct and approachable. You want to highlight your responsibilities, qualifications, and accomplishments without losing the reader's attention.