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This question is about communications director education.
You can get many jobs with a communication degree, including social media intern, copywriter, and digital marketing manager.
These are three different jobs that you might be able to obtain with a communications degree. However, you must advance to the copywriter and digital marketing manager positions.
Here are some details on these three positions, and we'll start with the one you can obtain right out of college with your communications degree:
Social media intern
Social media interns are usually aspiring marketing and communications professionals. They manage a company's social media and may take part in crafting some copy for certain posts. They help create content typically related to a company's brand, services, products, or events.
Some common tasks include brainstorming, crafting, and posting company content to different social media platforms, keeping specific company schedules on posting content, helping craft social media campaigns that will reach the largest possible audience, and photography, video, and graphic design.
The average wage for a social media intern in the United States is $12.21 per hour. However, some positions may be unpaid, and others may fall from $7.25 to $23.55 hourly.
Copywriter
Many copywriters work in the advertising industry. Here they craft and write many promotional materials, including slogans, taglines, promotional emails, text that will be used for a commercial, copy for billboards, and any writing that appears on a company website.
Their main objective is to persuade customers to buy a product or service by engaging them with entertaining and informative writing.
Many work for advertising agencies with many different clients, but plenty also work for individual companies where they only focus on copy for that specific company or brand.
Another example is technical copywriters. These writing professionals seek to provide writing on complex technical subjects that laymen readers easily understand. The average salary of a copywriter in the United States is $53,544 per year.
Digital marketing manager
Digital marketing managers are tasked with developing, executing, and overseeing long-term digital marketing campaigns. They also will employ short-form advertising strategies as well. Digital marketing managers look to increase brand awareness through various techniques, including copywriting.
They want to get as much traffic to a company's website as possible to generate sales and brand awareness. They also oversee a whole team of digital marketers. These teams include copywriters, social media strategists, web and video teams, and other marketing employees.
Some other common tasks include finding and testing new digital platforms and applications, utilizing web analytics to keep track of the company's website traffic, and following and documenting consumer behaviors. Digital marketing managers often work on email marketing, social media, and digital advertising campaigns.
The average salary of a digital marketing manager in the United States is $76,854 per year.

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