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Art director vs junior copywriter

The differences between art directors and junior copywriters can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 4-6 years to become an art director, becoming a junior copywriter takes usually requires 1-2 years. Additionally, an art director has an average salary of $88,367, which is higher than the $60,652 average annual salary of a junior copywriter.

The top three skills for an art director include graphic design, art direction and creative concepts. The most important skills for a junior copywriter are digital marketing, copywriting, and SEO.

Art director vs junior copywriter overview

Art DirectorJunior Copywriter
Yearly salary$88,367$60,652
Hourly rate$42.48$29.16
Growth rate4%4%
Number of jobs11,47212,091
Job satisfaction--
Most common degreeBachelor's Degree, 75%Bachelor's Degree, 85%
Average age4042
Years of experience62

What does an art director do?

An art director's duty will vary depending on the line of industry involved. However, most of the responsibilities will revolve in taking charge of the artistic direction and decisions in a project or campaign. Most of the time, it is an art director's call to conceptualize and bring a vision to completion and take the lead in coordinating with various artists and creative staff. Furthermore, an art director must oversee the progress of workflow and workforce, develop plans and strategies, and approve or provide suggestions in every creative output from staff.

What does a junior copywriter do?

A junior copywriter specializes in producing informative content on various subjects. Their responsibilities depend on their industry or place of employment. Still, they typically revolve around following directives, conducting research and fact-checking procedures, proofreading content, submitting written materials to an editor or manager on time, and performing corrective measures as recommended. There are also instances when one must coordinate with graphic designers, utilize search engine optimization or SEO, and even update databases, all while adhering to the company's policies and regulations.

Art director vs junior copywriter salary

Art directors and junior copywriters have different pay scales, as shown below.

Art DirectorJunior Copywriter
Average salary$88,367$60,652
Salary rangeBetween $57,000 And $135,000Between $39,000 And $92,000
Highest paying CitySan Francisco, CASan Francisco, CA
Highest paying stateWashingtonCalifornia
Best paying companyThe Walt Disney CompanyApple
Best paying industryTechnologyProfessional

Differences between art director and junior copywriter education

There are a few differences between an art director and a junior copywriter in terms of educational background:

Art DirectorJunior Copywriter
Most common degreeBachelor's Degree, 75%Bachelor's Degree, 85%
Most common majorGraphic DesignEnglish
Most common collegeHarvard UniversityMassachusetts Institute of Technology

Art director vs junior copywriter demographics

Here are the differences between art directors' and junior copywriters' demographics:

Art DirectorJunior Copywriter
Average age4042
Gender ratioMale, 57.4% Female, 42.6%Male, 54.4% Female, 45.6%
Race ratioBlack or African American, 4.4% Unknown, 5.6% Hispanic or Latino, 14.5% Asian, 7.8% White, 67.2% American Indian and Alaska Native, 0.6%Black or African American, 6.2% Unknown, 5.6% Hispanic or Latino, 7.9% Asian, 5.0% White, 74.9% American Indian and Alaska Native, 0.4%
LGBT Percentage11%16%

Differences between art director and junior copywriter duties and responsibilities

Art director example responsibilities.

  • Manage a small group of graphic artists for PC/Mac catalog.
  • Lead the conception, design and execution of cross channel initiatives for healthcare and pharmaceutical clients.
  • Monitor the day-to-day activities on projects working with editorial, design and technical teams to execute and achieve project goals.
  • Collaborate on marketing strategies and concept creation for sketch presentations, and photo shoots with talent.
  • Utilize working knowledge of HTML, CSS and PHP in the creation of web sites and social media campaigns.
  • Perform vast typesetting and paste-up duties.
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Junior copywriter example responsibilities.

  • Manage Facebook accounts, including doing research for relevant article uploads to boost site traffic.
  • Manage the editorial production of the pamphlets, brochures and graphic material to target worldwide audiences including china.
  • Proofread copy and suggest edits for senior copywriting team members.
  • Depend upon for the thoughtful development of creative concepts and copy for clients in insurance, healthcare and financial services industries.
  • Work on projects for both B2C and B2B clients.
  • Learned some basic Wordpress skills.
  • Show more

Art director vs junior copywriter skills

Common art director skills
  • Graphic Design, 11%
  • Art Direction, 7%
  • Creative Concepts, 7%
  • Sketch, 7%
  • Adobe Creative Suite, 5%
  • Adobe Photoshop, 5%
Common junior copywriter skills
  • Digital Marketing, 8%
  • Copywriting, 8%
  • SEO, 8%
  • Proofreading, 7%
  • Creative Concepts, 7%
  • Email Marketing, 4%

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