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The differences between brand advocates and event promoters can be seen in a few details. Each job has different responsibilities and duties. Additionally, an event promoter has an average salary of $39,894, which is higher than the $32,434 average annual salary of a brand advocate.
The top three skills for a brand advocate include business plan, drive sales and product line. The most important skills for an event promoter are customer service, event logistics, and facebook.
| Brand Advocate | Event Promoter | |
| Yearly salary | $32,434 | $39,894 |
| Hourly rate | $15.59 | $19.18 |
| Growth rate | 19% | 18% |
| Number of jobs | 19,853 | 13,455 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 68% | Bachelor's Degree, 75% |
| Average age | 45 | 45 |
| Years of experience | - | - |
A brand advocate promotes a company's products or services through various methods, aiming to raise brand awareness and secure sales. Their duties usually include preparing marketing materials, demonstrating products, discussing product or service information, and answering inquiries from potential clients. A brand advocate is responsible for maintaining knowledge of what they are promoting, using their voice to grab the public's interest. Moreover, there are some brand advocates who utilize social media in promoting products, services, and the company itself.
An event promoter is responsible for supporting the marketing and media department of an organization in planning public programs and events for promotional purposes. Event promoters assist in the development of marketing campaign materials and reaching out to the target audience, sending invitations, and posting on various social media platforms. They also handle the execution of press releases, email invites, and public relations. An event promoter must have excellent communication and organizational skills, especially in preparing expense reports, coordinating with suppliers, and responding to the guests' inquiries and concerns.
Brand advocates and event promoters have different pay scales, as shown below.
| Brand Advocate | Event Promoter | |
| Average salary | $32,434 | $39,894 |
| Salary range | Between $24,000 And $42,000 | Between $27,000 And $57,000 |
| Highest paying City | - | El Dorado Hills, CA |
| Highest paying state | - | California |
| Best paying company | - | Entravision Communications |
| Best paying industry | - | Media |
There are a few differences between a brand advocate and an event promoter in terms of educational background:
| Brand Advocate | Event Promoter | |
| Most common degree | Bachelor's Degree, 68% | Bachelor's Degree, 75% |
| Most common major | Business | Business |
| Most common college | - | - |
Here are the differences between brand advocates' and event promoters' demographics:
| Brand Advocate | Event Promoter | |
| Average age | 45 | 45 |
| Gender ratio | Male, 60.0% Female, 40.0% | Male, 46.0% Female, 54.0% |
| Race ratio | Black or African American, 16.0% Unknown, 7.8% Hispanic or Latino, 18.1% Asian, 6.3% White, 51.5% American Indian and Alaska Native, 0.3% | Black or African American, 16.0% Unknown, 7.5% Hispanic or Latino, 18.8% Asian, 6.4% White, 50.9% American Indian and Alaska Native, 0.3% |
| LGBT Percentage | 7% | 7% |