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Content strategist vs interactive developer

The differences between content strategists and interactive developers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a content strategist and an interactive developer. Additionally, a content strategist has an average salary of $93,672, which is higher than the $89,875 average annual salary of an interactive developer.

The top three skills for a content strategist include content strategy, digital marketing and digital content. The most important skills for an interactive developer are UI, javascript, and user interface.

Content strategist vs interactive developer overview

Content StrategistInteractive Developer
Yearly salary$93,672$89,875
Hourly rate$45.03$43.21
Growth rate13%13%
Number of jobs14,660169,948
Job satisfaction--
Most common degreeBachelor's Degree, 79%Bachelor's Degree, 76%
Average age3737
Years of experience44

What does a content strategist do?

A content strategist specializes in creating engaging and captivating content to increase brand awareness and shape company image. One of their responsibilities is to conduct marketing research and analysis to understand the current trends among consumers and determine what kind of strategy would work best with the public. Moreover, a content strategist mainly coordinates with writers and content managers, collaborating with them in developing marketing materials. A content strategist may also perform administrative tasks such as managing schedules, producing progress reports, creating presentations, and maintaining the projects' documentation.

What does an interactive developer do?

Interactive developers are considered as the new software engineer breed. They function as a part programmer, part audio/video editor, and part designer interested in 3D technologies. Their responsibilities include developing and creating a website, searching for a site, and programming languages. It is expected from them to work with the other UX team members like developers, engineers, and researchers. They are equipped with skills in creating animations, Javascript, and other technologies based on the web.

Content strategist vs interactive developer salary

Content strategists and interactive developers have different pay scales, as shown below.

Content StrategistInteractive Developer
Average salary$93,672$89,875
Salary rangeBetween $67,000 And $129,000Between $69,000 And $116,000
Highest paying CitySan Francisco, CASan Francisco, CA
Highest paying stateCaliforniaWashington
Best paying companyMetaThe Citadel
Best paying industryTechnologyFinance

Differences between content strategist and interactive developer education

There are a few differences between a content strategist and an interactive developer in terms of educational background:

Content StrategistInteractive Developer
Most common degreeBachelor's Degree, 79%Bachelor's Degree, 76%
Most common majorEnglishComputer Science
Most common collegeNorthwestern University-

Content strategist vs interactive developer demographics

Here are the differences between content strategists' and interactive developers' demographics:

Content StrategistInteractive Developer
Average age3737
Gender ratioMale, 44.3% Female, 55.7%Male, 69.7% Female, 30.3%
Race ratioBlack or African American, 7.2% Unknown, 6.7% Hispanic or Latino, 13.3% Asian, 10.6% White, 61.7% American Indian and Alaska Native, 0.4%Black or African American, 6.4% Unknown, 6.5% Hispanic or Latino, 12.0% Asian, 15.8% White, 58.9% American Indian and Alaska Native, 0.4%
LGBT Percentage9%9%

Differences between content strategist and interactive developer duties and responsibilities

Content strategist example responsibilities.

  • Manage paid, earn and own content distribution channels including PPC, SEO and SEM.
  • Manage assets of the major film studios using proprietary CMS technology to monitor copyright material on YouTube.
  • Manage content-strategy and copywriting engagements for a global interactive ad agency.
  • Manage implementation of marketing automation software and lead integration with CRM to improve tracking and visibility into campaign performance.
  • Leverage analytics to increase marketing ROI and provide leadership with marketing effectiveness reports.
  • Implement new strategies for PPC & SEO campaigns.
  • Show more

Interactive developer example responsibilities.

  • Manage the issue tracking, bug tracking and project management functions by creating user stories as tasks in JIRA software.
  • Manage all aspects of maintaining/improving multiple websites running on Magento.
  • Develop the codes of UI using HTML5, CSS3, and JavaScript to create the system features and animation performance.
  • Involve to create different cross browser compatible user interactive web pages, using web technologies like HTML, XHTML and CSS.
  • Review click through prototypes using HTML, CSS, JavaScript, DHTML, with adhering to W3C and browser compatibility standards.
  • Develop mobile cross-browser web application for real-time location sharing utilizing AngularJS, JavaScript API.
  • Show more

Content strategist vs interactive developer skills

Common content strategist skills
  • Content Strategy, 14%
  • Digital Marketing, 10%
  • Digital Content, 6%
  • User Experience, 5%
  • Content Marketing, 4%
  • Content Creation, 3%
Common interactive developer skills
  • UI, 8%
  • JavaScript, 7%
  • User Interface, 5%
  • JQuery, 5%
  • Html Css, 4%
  • Front End, 4%

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